Alida Recognized in Gartner Magic Quadrant for Voice of the Customer!

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Alida Claimed Company

Alida believes in a world where customers are respected as the ultimate source of truth. Because knowing the whole truth about your customers can help companies make better decisions and drive long term loyalty and growth. That’s why Alida helps innovative brands create highly engaged research communities to gather feedback that empowers better customer experiences and product innovation. Leading companies like HBOMax, Adobe, Warner Bros. Discovery, Twitch and lululemon depend on Alida’s community-centered research platform to deliver fast and reliable customer feedback at scale so they can build better products, refine user experiences and test marketing campaigns. Learn more at www.alida.com. read more

This company is accepting feedback from verified employees EMPLOYEE PARTICIPANTS: 235

TOTAL RATINGS: 6719

CEO: Efrem Ainsley

Efrem Ainsley Alida CEO Rating

Alida's CEO, Efrem Ainsley, has 238 employee ratings and a score of 91/100, placing them in the Top 5% of similar size companies on Comparably with 201-500 Employees. When breaking the CEO score down by factors such as department, gender, and ethnicity, we see that males at Alida rate Efrem Ainsley higher than females, giving the CEO a score of 92/100.

Last updated months ago.

Where This Score Ranks Alida's CEO Rating

TOP
5%
In the Top 5% of 2013 Similar Sized Companies on Comparably
1st
1st place versus 4 competitors rated on Comparably

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A+91 / 100

Jan

Alida CEO Efrem Ainsley Bio

Efrem has over 20 years of experience as a software executive with a focus on leading the financial, operational and GTM functions for growing technology companies. Most recently, Efrem was CEO of ScribbleLive, which developed and operated a content marketing platform, which was acquired by Rock Content in November 2019. At ScribbleLive, Efrem was responsible for all aspects of corporate strategy and operational execution.

Prior to that, Efrem was CFO and COO for Exinda, which developed network optimization software, and which was acquired by Versata Software Inc. in April of 2017. At Exinda, Efrem was responsible for running finance, sales, marketing, and customer success for its global operations.

Prior to joining Exinda, Efrem was CFO for PlateSpin Ltd., acquired in March 2008 by Novell Inc.

Prior to that, he was Vice-President, Finance with Open Text Corporation, one of Canada's largest software companies. While at Open Text, he helped lead the organization in external reporting, mergers and acquisitions, corporate finance, Sarbanes-Oxley compliance, investor relations and tax and treasury management.

Prior to joining Open Text, Efrem was Director of Finance for Cyberplex Inc, a public company and one of North America's leading technology consulting firms where he led the day-to-day financial operations and external reporting requirements for the company. Efrem is a chartered accountant and began his career with Arthur Andersen.

Who Ranks Alida's CEO Rating the Highest?

Department - Business Development 96/100

Department - Marketing 93/100

Department - Sales 93/100

Who Ranks Alida's CEO Rating the Lowest?

Department - Product 86/100

Department - Operations 86/100

Ethnicity - Other 86/100

Alida CEO Efrem Ainsley At a Glance

The CEO score provides an understanding of how employees feel about the CEO’s leadership style and effectiveness at Alida.

Based on 238 ratings, Efrem Ainsley ranks right above SurveyMonkey's CEO, Eric Johnson.

Alida's CEO is highly regarded by the Business Development department, the Marketing department, and the Sales department. However, the Product department and the Operations department have a less favorable view of the CEO and believe there is room for improvement. Overall, the CEO score has remained stable over the last 90 days.