AppDirect Culture | Comparably
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AppDirect has been on a mission to find the innovative risk-takers breaking new ground in the digital economy read more
EMPLOYEE
PARTICIPANTS
55
TOTAL
RATINGS
657

AppDirect Company Culture

AppDirect Culture

This score is derived from employee ratings & reviews
2.4/5
AppDirect's Overall Culture is rated D-

Top Rated Culture Dimensions

AppDirect CEO

Bottom 20%Bottom 20% of Similar Size Companies on Comparably
Nicolas Desmarais AppDirect's CEO
Nicolas Desmarais
58 /100

Diversity at AppDirect

Bottom 10%Bottom 10% of Similar Size Companies on Comparably
D-

Diverse employees at AppDirect have rated CEO Rating, Compensation, and Environment as the highest categories they have scored

Women at AppDirect

Bottom 20%Bottom 20% of Similar Size Companies on Comparably
D

Women at AppDirect have rated Leadership, CEO Rating, and Happiness as the highest categories they have scored

AppDirect eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Bottom 25%Bottom 25% of Similar Size Companies on Comparably

Recommend to a Friend?

-42

AppDirect employees are -42% more likely to recommend AppDirect as a great place to work

19%Promoters
20%Passives
61%Detractors

Working at AppDirect

Working at AppDirect is rated below average by 55 employees, across various culture dimensions. AppDirect employees rate Environment highest among all categories, and think that Meetings and Professional Development have the most room for improvement, putting AppDirect’s culture in the Bottom 10% compared to similar sized companies on Comparably and in the Bottom 10% compared to other companies in San Francisco. See below in detail how working at AppDirect was rated by employees.

Overall Company Culture at AppDirect

D-

Overall Company Culture at AppDirect is rated D-

Last updated months ago

Bottom
10%

AppDirect ranks in the Bottom 10% of other companies on Comparably with 501-1,000 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 55 Employees

View Results
0
20
40
60
80
100
Sales
62
Sales62
Engineering
47
Engineering47

AppDirect Employee Reviews

Out of 49 AppDirect employee reviews, 45% were positive. The remaining 55% were constructive reviews with the goal of helping AppDirect improve their work culture.

45%
55%
Positive Reviews45%
Constructive Feedback55%

Positive Reviews From AppDirect Employees

  • What do you like best about the leadership team?
    The culture and the collaboration
  • What did you like most about the interview process?
    Openness and speed of the interview process
  • What is most positive about the culture and environment at your company?
    Some really great people on my team. And on cross-functional teams.

Constructive Feedback From AppDirect Employees

  • What's going wrong and how can it be improved?
    Bottom line is the only metric, and it does not take in to account churn. Really need to get ahold of what customers and the technology they support need.
  • What does the leadership team need to get better at?
    Leadership team is undefined and grossly out of touch with the advisor community and needs, and with employees
  • What does the leadership team need to get better at?
    Truly listening to their employees and not making up survey results

AppDirect Company Information

AppDirect Company Overview

AppDirect was founded in 2009 and its current CEO is Nicolas Desmarais. Since its inception 17 years ago, AppDirect has grown to 301 employees.

AppDirect Mission, Vision & Values

AppDirect Mission & Values

AppDirect has been on a mission to find the innovative risk-takers breaking new ground in the digital economy

HeadquarterSan Francisco, CA
United States of America
Websitewww.appdirect.com
Founding Date2009
Company StatusPrivate

AppDirect Competitors

AppDirect competitors include CloudCheckr, Parallels, and Oracle. AppDirect ranks 4th in Overall Culture Score on Comparably vs its competitors. See below how AppDirect compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    CloudCheckr's Logo
    CloudCheckr
    4.1/5
  2. #2
    Parallels' Logo
    Parallels
    3.2/5
  3. #3
    Oracle's Logo
    Oracle
    3.0/5
  4. #4
    AppDirect's Logo
    AppDirect
    2.4/5
  • Culture Video

AppDirect Employees

AppDirect has 301 employees. 55 employees at AppDirect have reviewed AppDirect across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 55 AppDirect employees give their leadership a grade of D, or Bottom 15% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at AppDirect are not very pleased with their total compensation at AppDirect, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at AppDirect are mostly dissatisfied with their team. 55 Participants grade the quality of their coworkers a D. Less than half believe the meetings at AppDirect are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at AppDirect believe the environment at AppDirect is positive. Most Participants believe the pace of work at AppDirect is extremely fast. About 48% of the employees at AppDirect work 8 hours or less, while 4% of them have an extremely long day - longer than twelve hours.

Overall, the employees at AppDirect are dissatisfied, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

A Day in the Life
A Day in the Life
AppDirect employees generally work 9.1 hrs a day
Work Hours
A Day in the Life
Employees at AppDirect report the work pace is extremely fast
Work Pace
A Day in the Life
62% of AppDirect employees look forward to interacting with their team every day
Coworkers
A Day in the Life
AppDirect employees typically get valuable feedback on how to improve at work Once a quarter
Feedback
A Day in the Life
60% of AppDirect employees call their work environment positive
Environment

Joining AppDirect - Employee Onboarding

The prevailing opinion from employees about joining AppDirect is that the company was unprepared on their first day. AppDirect employees concluded that their overall onboarding experience was positive. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

AppDirect KPIs and OKRs

At AppDirect 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of AppDirect's KPIs and OKRs is essential for its success. Out of 6 AppDirect employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 3 have said yes.

AnswerPercent
Yes50%
No50%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes50%
No50%
Are the KPIs/OKRs for your department clear?

AppDirect CEO & Leadership

AppDirect CEO - Nicolas Desmarais

Nicolas Desmarais AppDirect's CEO
58 /100

Nicolas’s approval rate is lower compared to CEOs at similar sized companies, putting Nicolas in the Bottom 20% of all CEOs of similar-sized companies on Comparably, and in the Bottom 15% compared to CEOs of all other companies in San Francisco. Nicolas Desmarais’s employees rank AppDirect in the Top 50% for Environment, in the Bottom 40% for Compensation, and in the Bottom 40% for Perks And Benefits. Desmarais is generally unpopular with AppDirect employees, but ranks especially low with employees with the company for 2 to 5 Years, and by employees with 3 to 6 Years experience and Caucasian employees. However, employees in the Engineering department have a slightly more favorable view of the CEO. When compared to AppDirect’s competitors, Nicolas Desmarais ranks below both Oracle CEO Safra Catz and Parallels CEO Birger Steen.

AppDirect Leadership

The AppDirect Executive Team is rated a “D-” and led by CEO Nicolas Desmarais, Vice President of Customer Operations Mark Beebe, and Vice President, Finance Lennart Lepner

  • Nicolas Desmarais  CEO / President

    Nicolas Desmarais CEO / President

    Nicolas Desmarais serves as the CEO / President of AppDirect.

  • Mark Beebe Vice President of Customer Operations

    Mark Beebe serves as the Vice President of Customer Operations of AppDirect. Mark started at AppDirect in Jun of 2014.... read more

  • Lennart Lepner Vice President, Finance

    Lennart Lepner serves as the Vice President, Finance of AppDirect. Lennart started at AppDirect in Mar of 2017. Lennart... read more

  • Mathew Spolin VP Engineering

    Mathew Spolin serves as the VP Engineering of AppDirect. Mathew started at AppDirect in Sep of 2018. Mathew currently... read more

  • Joshua Schnoll VP of Marketing

    Joshua Schnoll serves as the VP of Marketing of AppDirect. Joshua started at AppDirect in Oct of 2018. Joshua currently... read more

  • Linda Walsh Director of Communications

    Linda Walsh serves as the Director of Communications of AppDirect. Linda started at AppDirect in May of 2017. Linda... read more

  • Michael Cassin Vice President of Product Management

    Michael Cassin serves as the Vice President of Product Management of AppDirect. Michael started at AppDirect in Jan of... read more

  • Michael DiFilippo Chief Financial Officer & Chief Administrative Officer

    Michael DiFilippo serves as the Chief Financial Officer & Chief Administrative Officer of AppDirect. Michael started at... read more

  • Andy Ellerhorst Vice President of Customer Success at AppDirect

    Andy Ellerhorst serves as the Vice President of Customer Success at AppDirect of AppDirect. Andy started at AppDirect in... read more

AppDirect Salaries

How much does AppDirect pay?

How much do people at AppDirect get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at AppDirect is $130,621, or $62 per hour, while the estimated median salary is $132,362, or $63 per hour.

At AppDirect, the highest paid job is a Director of Sales at $250,000 annually and the lowest is an Admin Assistant at $44,155 annually. Average AppDirect salaries by department include: Product at $165,616, Legal at $248,234, Admin at $50,128, and Marketing at $116,843. Half of AppDirect salaries are above $132,362.

34 employees at AppDirect rank their Compensation in the Bottom 40% of similar sized companies in the US (based on 109 ratings) while 33 employees at AppDirect rank their Perks And Benefits in the Bottom 40% of similar sized companies in the US (based on 37 ratings).

Last updated months ago.

1st Percentile
$72k
$72k1st Percentile
20th Percentile
$102k
$102k20th Percentile
40th Percentile
$131k
$131k40th Percentile
60th Percentile
$243k
$243k60th Percentile
80th Percentile
$298k
$298k80th Percentile
100th Percentile
$466k
$466k100th Percentile
$130,621*
Average Compensation
$132,362*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

AppDirect Salaries by Department

Explore AppDirect Salaries

Diversity & Inclusion at AppDirect

Diverse employees at AppDirect score the company 47/100 across various culture categories, placing AppDirect in the Bottom 10% of companies on Comparably with 501-1,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at AppDirect across various culture dimensions.

Ranked Culture the Highest

Women N/A/100
Men 61/100
Tenure - 2 to 5 Years
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

AppDirect Perks & Benefits

Health & Wellness

  • Health Insurance

Paid Time Off

  • PTO / Vacation Policy

AppDirect PTO

AppDirect's PTO and Vacation policy typically gives 20-30 days off a year. Paid Time Off is AppDirect's most important benefit besides Healthcare when ranked by employees, with 67% of employees saying it is the most important benefit. AppDirect's benefits and PTO Package averages to represent a less than $500 cash value per month.

AnswerPercent
Flex Time33%
Vacation Policy67%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No100%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo0%
Less than $500/mo100%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

AppDirect Careers

AppDirect Jobs

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H1B Visa

In 2019, AppDirect applied for 14 H1B visas. Of the work permits applied for, 79% were approved, 7% certified-withdrawn, and 14% withdrawn.

An in-depth look at ‘Certified-withdrawn’ H1B applications at AppDirect unveil that 2 approved work permit applications were withdrawn before the employee’s start date, and one was withdrawn by AppDirect after the employee’s start date.

Work Permit Application Outcome

AppDirect has a total of 301 employees

14
Total Applied
  • 79% Granted (11 out of 14)
  • 0% Denied ( out of 14)
  • 14% Withdrawn Application was withdrawn by the employer before approval/rejection (2 out of 14)
  • 7% Certified-Withdrawn Application was approved but later withdrawn by employer (1 out of 14)

This data was calculated using publicly sourced data from OFLC Performance Data

Let AppDirect Know You Want To Work There

Overview of Candidates Interested in AppDirect on Comparably

Candidates By Department

All Industries
33%
Product
22%
Marketing
22%
Engineering
11%
Legal
11%

Candidates By Location

San Francisco
100%

Frequently Asked Questions regarding AppDirect

Who is the CEO of AppDirect?

AppDirect CEO is Nicolas Desmarais, their score by employees is 58

What is AppDirect eNPS?

The eNPS for AppDirect is -42

What is the salary for Sales Manager in AppDirect?

Sales Manager average salary in the US is 153k

What are the salaries in the Design in AppDirect?

The average salaries for Design in AppDirect is 121k

How many employees work in AppDirect?

AppDirect has 301 employees

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