Baidu Culture | Comparably
HR or Marketing?Claim Your Free Employer Account
Baidu Claimed Company
Baidu is a Chinese website and search engine that enables individuals to obtain information and find what they need. read more
EMPLOYEE
PARTICIPANTS
15
TOTAL
RATINGS
93

Baidu Company Culture

Baidu Culture

This score is derived from employee ratings & reviews
4.3/5
Baidu's Overall Culture is rated A-

Top Rated Culture Dimensions

Baidu CEO

Top 25%Top 25% of Similar Size Companies on Comparably
Robin Li Baidu's CEO
Robin Li
74 /100

Diversity at Baidu

Top 15%Top 15% of Similar Size Companies on Comparably
A-

Diverse employees at Baidu have rated Professional Development, Work Culture, and CEO Rating as the highest categories they have scored

Women at Baidu

Top 20%Top 20% of Similar Size Companies on Comparably
B+

Women at Baidu have rated CEO Rating, Work Culture, and Happiness as the highest categories they have scored

Baidu eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 50%Top 50% of Similar Size Companies on Comparably

Recommend to a Friend?

0

Baidu employees are 0% more likely to recommend Baidu as a great place to work

30%Promoters
40%Passives
30%Detractors

Working at Baidu

Working at Baidu is rated highly by 15 employees, across various culture dimensions. Baidu employees are most satisfied about Compensation, Professional Development, and Manager categories, putting Baidu’s culture in the Top 15% compared to similar sized companies on Comparably and in the Top 15% compared to other companies in Saint Louis, MO. See below in detail how working at Baidu was rated by employees.

Overall Company Culture at Baidu

A-

Overall Company Culture at Baidu is rated A-

Last updated months ago

Top
15%

Baidu ranks in the Top 15% of other companies on Comparably with 10,000+ Employees for Overall Company Culture Score

Baidu Employee Reviews

Out of 9 Baidu employee reviews, 100% were positive.

100%
0%
Positive Reviews100%
Constructive Feedback0%

Positive Reviews From Baidu Employees

  • What do you like best about the leadership team?
    Your ability to make quick decisions.
  • What do you like best about the leadership team?
    This is a company with much creative.
  • What are some of the best things about your team?
    People are friendly and kind.

Baidu Company Information

Baidu Company Overview

Baidu is a Chinese website and search engine that enables individuals to obtain information and find what they need.

Baidu Mission, Vision & Values

Baidu Mission & Values

As a technology-based media company, Baidu aims to provide the best and most equitable way for people to find what they’re looking for.

HeadquarterHardin, IL
United States of America
Websitewww.baidu.com
Founding Date1999
Tel+86 10 5992 8888
Company StatusPublic
StockBIDU

Baidu Competitors

Baidu competitors include Google, Alibaba Group Holding Limited, and Yahoo. Baidu ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Baidu compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Google's Logo
    Google
    4.6/5
  2. #2
    Baidu's Logo
    Baidu
    4.3/5
  3. #3
    Alibaba Group Holding Limited's Logo
    Alibaba Group Holding Limited
    4.3/5
  4. #4
    Yahoo's Logo
    Yahoo
    4.0/5

Baidu Employees

15 employees at Baidu have reviewed Baidu across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 15 Baidu employees give their leadership a grade of B, or Top 25% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Baidu are pleased with their total compensation at Baidu, which includes a combination of pay, stock and equity, and benefits.

The majority of employees at Baidu believe the environment at Baidu is positive. Most Participants believe the pace of work at Baidu is moderate.

Overall, the employees at Baidu are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Baidu - Employee Onboarding

The prevailing opinion from Comparably users in Saint Louis, MO about their company is that it was somewhat prepared on their first day. Saint Louis, MO employees concluded that their overall onboarding experience was positive. 68% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Baidu KPIs and OKRs

At Baidu 100% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Baidu's KPIs and OKRs is essential for its success. Out of 2 Baidu employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 1 have said yes.

AnswerPercent
Yes50%
No50%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes100%
No0%
Are the KPIs/OKRs for your department clear?

Baidu CEO & Leadership

Baidu CEO - Robin Li

Robin Li Baidu's CEO
74 /100

Robin’s approval rate is in the Top 25% of all CEOs of similar-sized companies on Comparably, and in the Top 25% compared to the CEOs of all other companies in Saint Louis, MO. Baidu’s CEO is highly regarded especially by Female employees, Asian or Pacific Islander employees, and employees with Entry Level experience. However, employees with the company for Less than 1 Year have a less favorable view of the CEO and believe there is room for improvement. Compared to Baidu’s competitors, Robin Li ranks right below Google CEO Sundar Pichai. Under Li’s leadership, Baidu employee respondents are most happy about their Compensation and the company’s Professional Development. Perks And Benefits and Environment are two areas, according to respondents, where Baidu could stand to see real improvement.

Baidu Leadership

The Baidu Executive Team is rated a “B” and led by CEO Robin Li, Vice Chairman, Group President & COO Qi Lu Ph.D., and President Ya-Qin Zhang Ph.D.

  • Robin Li  CEO / President

    Robin Li CEO / President

    Robin Li serves as the CEO / President of Baidu.

  • Qi Lu Ph.D. Vice Chairman, Group President & COO

    Dr. Qi Lu, Ph.D. has been the Chief Operating Officer and Group President of Baidu, Inc. since January 16, 2017. Dr. Lu... read more

  • Ya-Qin Zhang Ph.D. President

    Dr. Ya-Qin Zhang, Ph.D., serves as President of Baidu, Inc. and is in charge of technology, emerging business and global... read more

  • Zhu Guang Senior Vice President

    Mr. Zhu Guang has been Senior Vice President of Baidu, Inc. since June 2016. Mr. Guang served as a Vice President at... read more

  • Tim Gong Yu Chief Executive Officer of Beijing Qiyi Century Science & Technology Co., Ltd

    Mr. Tim Gong Yu has been the Founder and Chief Executive Officer of iQiyi.com Inc. at Baidu, Inc. since January 2010.... read more

  • Victor Liang VP, General Counsel & Executive Assistant to CEO

    Mr. Victor Liang has been a Vice President and General Counsel at Baidu, Inc. since June 2011 and has been its an... read more

  • Hailong Xiang Senior Vice President

    Mr. Xiang Hailong has been a Senior Vice President of Baidu Inc. since October 2014. Mr. Hailong served as Vice... read more

  • Liang Huang Distinguished Scientist and Head of Institute of Deep Learning USA (IDL-US)

    Liang Huang serves as the Distinguished Scientist and Head of Institute of Deep Learning USA (IDL-US) of Baidu.

Baidu Salaries

How much does Baidu pay?

How much do people at Baidu get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Baidu is $137,767, or $66 per hour, while the estimated median salary is $135,108, or $64 per hour.

At Baidu, the highest paid job is a Sales Rep at $229,979 annually and the lowest is an Admin Assistant at $43,610 annually. Average Baidu salaries by department include: IT at $80,344, Operations at $150,122, Sales at $157,066, and Admin at $72,868. Half of Baidu salaries are above $135,108.

3 employees at Baidu rank their Compensation in the Top 5% of similar sized companies in the US (based on 9 ratings) while 3 employees at Baidu rank their Perks And Benefits in the Top 50% of similar sized companies in the US (based on 3 ratings).

Last updated months ago.

1st Percentile
$74k
$74k1st Percentile
17th Percentile
$102k
$102k17th Percentile
33rd Percentile
$135k
$135k33rd Percentile
50th Percentile
$190k
$190k50th Percentile
67th Percentile
$239k
$239k67th Percentile
83rd Percentile
$268k
$268k83rd Percentile
100th Percentile
$300k
$300k100th Percentile
$137,767*
Average Compensation
$135,108*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Baidu Salaries by Department

Explore Baidu Salaries

Diversity & Inclusion at Baidu

Diverse employees at Baidu score the company 76/100 across various culture categories, placing Baidu in the Top 15% of companies on Comparably with 10,000+ Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Baidu across various culture dimensions.

Ranked Culture the Highest

Women N/A/100
Men N/A/100
Diverse Employees 70/100
Tenure - Less Than 1 Year

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Baidu Perks & Benefits

Health & Wellness

  • Dental Insurance

Paid Time Off

  • PTO / Vacation Policy

Baidu PTO

Baidu PTO policy is a critical component of the benefits package offered to employees.

AnswerPercent
Flex Time0%
Vacation Policy0%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No0%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo0%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Baidu Careers

Baidu Jobs

Search

No Recent Jobs found for Baidu on Comparably

Mark that you are interested and we will alert you when there are new positions available listed on Comparably

H1B Visa

In 2019, Baidu applied for 34 H1B visas. Of the work permits applied for, 97% were approved.

Work Permit Application Outcome

34
Total Applied
  • 97% Granted (33 out of 34)
  • 0% Denied ( out of 34)
  • 0% Withdrawn Application was withdrawn by the employer before approval/rejection ( out of 34)
  • 3% Certified-Withdrawn Application was approved but later withdrawn by employer (1 out of 34)

This data was calculated using publicly sourced data from OFLC Performance Data

Let Baidu Know You Want To Work There

Overview of Candidates Interested in Baidu on Comparably

Candidates By Department

All Industries
100%

Candidates By Location

Saint Louis
50%
Remote
25%
Other
25%

Frequently Asked Questions regarding Baidu

Who is the CEO of Baidu?

Baidu CEO is Robin Li, their score by employees is 74

What is Baidu revenue?

Baidu revenue is $85B

What is the salary for Creative Director in Baidu?

Creative Director average salary in the US is 166k

What are the salaries in the Marketing in Baidu?

The average salaries for Marketing in Baidu is 133k

Who are Baidu competitors?

Baidu main competitors are Google, Alibaba Group Holding Limited, Yahoo

×
Rate your company