
Our mission is to create a world in which our customers ask, ‘How did I ever live without Coupang?’ Powered by innovative technology and operations, we have set out to transform the customer experience journey – from revolutionizing last mile delivery to rethinking how customers search and discover on a truly mobile platform. We have been named one of the ‘50 Smartest Companies in the World’ by MIT Technology Review and we are one of Forbes magazine’s ‘30 Global Game Changers’.
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Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.