Diageo Mission, Vision & Values | Comparably
Diageo Claimed Company
Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and read more
EMPLOYEE
PARTICIPANTS
294
TOTAL
RATINGS
1616
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Diageo Mission, Vision & Values

Diageo Mission Statement

To fulfil our ambition we know that we must earn the trust and respect of everyone we deal with. That's why our culture is rooted in a deep sense of our purpose and values. These values underpin our business and guide how we work.

Diageo Vision Statement

Our ambition is to be one of the best performing, most trusted and respected consumer products companies in the world. We are in a strong position to achieve this due to our scale, the geographical diversity of our business and our desire to continuously improve our performance.

Diageo Values

  • Passionate about customers and consumers
  • freedom to succeed
  • Proud of what we do
  • Be the best
  • Value each otheralue each other

Diageo Employee Alignment

Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.

AnswerPercent
Yes67%
No33%
Are you proud to be a part of your company?
AnswerPercent
Yes100%
No0%
Are you motivated by your company's mission, vision, & values?
AnswerPercent
Career Advancement Opportunities0%
Work Life Balance50%
Company Mission0%
Healthcare & Benefits0%
Culture & Environment50%
Besides your Salary, what's most important to you about work?
AnswerPercent
Boss or Manager0%
Coworkers0%
Direct Reports0%
Company Mission/Vision0%
No One0%
To whom do you feel most loyal at work?

Diageo Culture at a Glance

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