To fulfil our ambition we know that we must earn the trust and respect of everyone we deal with. That's why our culture is rooted in a deep sense of our purpose and values. These values underpin our business and guide how we work.
Our ambition is to be one of the best performing, most trusted and respected consumer products companies in the world. We are in a strong position to achieve this due to our scale, the geographical diversity of our business and our desire to continuously improve our performance.
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.