Diageo Competitors | Comparably
Diageo Claimed Company
Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and read more
EMPLOYEE
PARTICIPANTS
293
TOTAL
RATINGS
1589
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Diageo Competitors

Diageo competitors include Pernod Ricard, Brown-Forman, Constellation Brands, Molson Coors and The PM Group. Diageo ranks 1st in CEO Score on Comparably vs its competitors. See below how Diageo compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
1st
eNPS Rank
1st
Gender Rank
1st
Diversity Rank
3rd
Product Quality
2nd
NPS Rank
3rd
Pricing Rank
2nd
Customer Service
2nd

See Diageo Culture vs Competitors:

Diageo Competitors
RankCompanyScore
1Diageo78
2Brown-Forman73
3Constellation Brands70
4Molson Coors68

Diageo Competitors at a Glance

Product Quality Score Comparison

Diageo Ranks 2nd in Product Quality Score

295 Customers rate Diageo's Product Quality Score a 4.2/5, which ranks it 2nd against its competitors, below Brown-Forman.

  1. 1st
    Brown-Forman
    4.4 / 5
  2. 2nd
    Diageo
    4.2 / 5
  3. 3rd
    Molson Coors
    4 / 5
  4. 4th
    Constellation Brands
    4 / 5
  5. 5th
    Pernod Ricard
    4 / 5
  6. 6th
    The PM Group
    1.5 / 5
Product Quality Score Comparison
RankCompany Score
1Brown-Forman88
2Diageo85
3Molson Coors81
4Constellation Brands80
5Pernod Ricard80
6The PM Group10
NPS Comparison

Diageo Ranks 3rd in Net Promoter Score

387 Customers rate Diageo's Net Promoter Score a 43, which ranks it 3rd against its competitors, below Brown-Forman. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Diageo to a friend?”.

  1. 1st
    Pernod Ricard
    49
  2. 2nd
    Brown-Forman
    44
  3. 3rd
    Diageo
    43
  4. 4th
    Constellation Brands
    40
  5. 5th
    Molson Coors
    28
NPS Comparison
RankCompany Score
1Pernod Ricard49
2Brown-Forman44
3Diageo43
4Constellation Brands40
5Molson Coors28
Pricing Score Comparison

Diageo Ranks 2nd in Pricing Score

270 Customers rate Diageo's Pricing Score a 4.1/5, which ranks it 2nd against its competitors, below Brown-Forman.

  1. 1st
    Brown-Forman
    4.2 / 5
  2. 2nd
    Diageo
    4.1 / 5
  3. 3rd
    Constellation Brands
    4 / 5
  4. 4th
    Pernod Ricard
    3.8 / 5
  5. 5th
    Molson Coors
    3.8 / 5
  6. 6th
    The PM Group
    1.5 / 5
Pricing Score Comparison
RankCompany Score
1Brown-Forman85
2Diageo82
3Constellation Brands80
4Pernod Ricard77
5Molson Coors76
6The PM Group10
Customer Service Comparison

Diageo Ranks 2nd in Customer Service

261 Customers rate Diageo's Customer Service a 4.1/5, which ranks it 2nd against its competitors, below Brown-Forman.

  1. 1st
    Brown-Forman
    4.3 / 5
  2. 2nd
    Diageo
    4.1 / 5
  3. 3rd
    Constellation Brands
    4 / 5
  4. 4th
    Molson Coors
    3.8 / 5
  5. 5th
    Pernod Ricard
    3.7 / 5
  6. 6th
    The PM Group
    1.5 / 5
Customer Service Comparison
RankCompany Score
1Brown-Forman87
2Diageo83
3Constellation Brands80
4Molson Coors77
5Pernod Ricard75
6The PM Group10
Overall Culture Score Comparison

Diageo Ranks 1st in Overall Culture Score

293 Employees rate Diageo's Overall Culture a 78/100, which ranks it 1st against its competitors. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    Diageo
    78 / 100
  2. 2nd
    Brown-Forman
    73 / 100
  3. 3rd
    Constellation Brands
    70 / 100
  4. 4th
    Molson Coors
    68 / 100
Overall Culture Score Comparison
RankCompany Score
1Diageo78
2Brown-Forman73
3Constellation Brands70
4Molson Coors68
eNPS Comparison

Diageo Ranks 1st in Employee Net Promoter Score

222 Employees rate Diageo's Employee Net Promoter Score a 44, which ranks it 1st against its competitors. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Diageo to a friend?”.

  1. 1st
    Diageo
    44
  2. 2nd
    Brown-Forman
    28
  3. 3rd
    Constellation Brands
    23
  4. 4th
    Molson Coors
    7
  5. 5th
    Pernod Ricard
    0
eNPS Comparison
RankCompany eNPS
1Diageo44
2Brown-Forman28
3Constellation Brands23
4Molson Coors7
5Pernod Ricard0
Gender Score Comparison

Diageo Ranks 1st in Gender Score

5 Employees rate Diageo's Gender Score a 70/100, which ranks it 1st against its competitors. The Gender Score tracks how positively women rate their experience at Diageo.

  1. 1st
    Diageo
    70 / 100
  2. 2nd
    Brown-Forman
    68 / 100
  3. 3rd
    Constellation Brands
    64 / 100
Gender Score Comparison
RankCompany Score
1Diageo70
2Brown-Forman68
3Constellation Brands64
Diversity Score Comparison

Diageo Ranks 3rd in Diversity Score

12 Employees rate Diageo's Diversity Score a 66/100, which ranks it 3rd against its competitors, below Constellation Brands. The Diversity Score tracks how positively diverse employees rate their experience at Diageo.

  1. 1st
    Molson Coors
    79 / 100
  2. 2nd
    Constellation Brands
    76 / 100
  3. 3rd
    Diageo
    66 / 100
Diversity Score Comparison
RankCompany Score
1Molson Coors79
2Constellation Brands76
3Diageo66
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