Brown-Forman Claimed Company

EMPLOYEE PARTICIPANTS: 56

TOTAL RATINGS: 420

Diageo Claimed Company

EMPLOYEE PARTICIPANTS: 299

TOTAL RATINGS: 1624

Brown-Forman vs Diageo

Compare Brown-Forman versus Diageo for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 56 employees and customers of Brown-Forman and 299 employees and customers of Diageo.

Brown-Forman

Brown-Forman's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Brown-Forman.

Diageo

Diageo's brand is ranked #344 in the list of Global Top 1000 Brands, as rated by customers of Diageo. Their current market cap is $96.06B.

4.4/5

Product Quality

4.2/5

Pricing

4.1/5

4.3/5

Customer Service

4.1/5

NPS Score

64%	Promoters
16%	Passive
20%	Detractors

Net Promoter Score
Winner by 1

NPS Score

63%	Promoters
17%	Passive
20%	Detractors

See how Brown-Forman compares to its competitors

See how Diageo compares to its competitors

Working at Brown-Forman vs Working at Diageo

72 / 100

CEO Rating

Ivan Menezes

84 / 100

CEO Rating
Winner by 12%

Brown-Forman

Brown-Forman doesn't have enough ratings to calculate the Team Culture Ratings.

Know someone that works there? Invite them to rate their experience.

Diageo

Employees at Diageo rate their CEO, Ivan Menezes, 84/100. This score is 12% higher than the scores of Brown-Forman's CEO, Lawson Whiting. Employees in the Business Development and Operations departments rate Ivan Menezes the highest.

CEO Score 72

CEO Score

CEO Score 84

Overall Culture 73

Overall Culture

Overall Culture 78

eNPS

Gender Score 68

Gender Score

Gender Score 70

Diversity Score N/A

Diversity Score

Diversity Score 70

Perk And Benefits 81

Perk And Benefits

Perk And Benefits 73

Professional Dev. N/A

Professional Dev.

Professional Dev. 70

Overall Culture at Brown-Forman vs Diageo

/ 100

Brown-Forman

Employees at Brown-Forman rate their Overall Culture a 73/100.

/ 100

Diageo

Employees at Diageo rate their Overall Culture a /100, with Business Development and Marketing as the two departments that rate their experience the highest.

Overall Culture
Winner by 5%

Brown-Forman
Diageo78

Employee Net Promoter Score at Brown-Forman vs Diageo

eNPS

Brown-Forman

26 Promoters 57%

7 Passives 16%

12 Detractors 27%

eNPS

Diageo

142 Promoters 63%

40 Passives 18%

43 Detractors 19%

Employee Net Promoter Score
Winner by %

Brown-Forman
Diageo44

Gender Score at Brown-Forman vs Diageo

/ 100

Brown-Forman

Employees at Brown-Forman rate their Gender Score a 68/100.

/ 100

Diageo

Employees at Diageo rate their Gender Score a /100.

Gender Score
Winner by 2%

Brown-Forman
Diageo70

Diversity Score at Brown-Forman vs Diageo

Not enough ratings

Brown-Forman

Brown-Forman doesn't have enough ratings to calculate Diversity Score ratings.

Know someone that works there? Invite them to rate their experience.

Not enough ratings

Diageo

Employees at Diageo rate their Diversity Score a /100, with Operations as the department that rate their experience the highest.

Diversity Score
Winner

Diageo70

Perk and Benefits Score at Brown-Forman vs Diageo

/ 100

Brown-Forman

Employees at Brown-Forman rate their Perk and Benefits Score a 81/100.

Perk and Benefits Score
Winner by 8%

/ 100

Diageo

Employees at Diageo rate their Perk and Benefits Score a /100, with Operations as the department that rate their experience the highest.

Brown-Forman
Diageo73

Professional Development Score at Brown-Forman vs Diageo

Not enough ratings

Brown-Forman

Brown-Forman doesn't have enough ratings to calculate Professional Development Score ratings.

Know someone that works there? Invite them to rate their experience.

Not enough ratings

Diageo

Employees at Diageo rate their Professional Development Score a /100.

Professional Development Score
Winner

Diageo71

Leadership Culture Ratings vs Diageo

Brown-Forman rates % lower than Diageo on Leadership Culture Ratings vs Diageo Ratings based on looking at 494 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your CEO?" and "What do you like best about the leadership team?".

Brown-Forman
Diageo81

Compensation Culture Ratings vs Diageo

Brown-Forman

76 / 100

Compensation Culture Ratings vs Diageo
Winner by 4%

Diageo

72 / 100

Brown-Forman rates % higher than Diageo on Compensation Culture Ratings vs Diageo Ratings based on looking at 293 ratings from employees of the two companies. Ratings come from the answers to questions like "What is the best part about your compensation package?" and "Do you believe you're paid fairly?".

Brown-Forman
Diageo72

Team Culture Ratings vs Diageo

Brown-Forman rates % lower than Diageo on Team Culture Ratings vs Diageo Ratings based on looking at 223 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "What are some of the best things about your team?".

Brown-Forman
Diageo80

Environment Culture Ratings vs Diageo

Brown-Forman rates % lower than Diageo on Environment Culture Ratings vs Diageo Ratings based on looking at 189 ratings from employees of the two companies. Ratings come from the answers to questions like "What % of the time are you bored at work?" and "On average, how many hours do you work a day?".

Brown-Forman
Diageo67

Sentiment Culture Ratings vs Diageo

Brown-Forman rates % lower than Diageo on Sentiment Culture Ratings vs Diageo Ratings based on looking at 464 ratings from employees of the two companies. Ratings come from the answers to questions like "What would you most like to see improved at your company?" and "Are you typically excited about going to work each day?".

Brown-Forman
Diageo82