Took time to explain the position and answer questions.
It was done over the phone
Interviews were via phone call
Actually acknowledge and ask real questions. Genuinely sit down and understand the skill base of the individual who is getting hired for the position
Improve company image, benefits and compansation to better align with the social media's "dream job". Its too easy for young applicants to be influenced by other careers. We are steady, but most young adults are not looking for steady.