General Motors VP of Advertising Salaries in Lansing, MI | Comparably
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General Motors VP of Advertising Salaries in Lansing, MI

The average General Motors VP of Advertising in Lansing, MI earns an estimated $188,478 annually, which includes an estimated base salary of $169,353 with a $19,125 bonus. General Motors' VP of Advertising compensation is $22,002 more than the US average for a VP of Advertising. VP of Advertising salaries at General Motors in Lansing, MI can range from $120,000 - $364,000.

In Lansing, MI, The Marketing Department at General Motors earns $8,355 more on average than the Operations Department.

Last updated 13 days ago.

$51k
$100k
$120k
$150k
$235k
$364k
$400k
$188,478
Average Compensation
$169,353
avg. base
$19,125
avg. bonus

VP of Advertising Salaries at General Motors

In Lansing, MI, VPs of Advertising earn $32,417 more than Senior Marketing Managers, and $1,148 less than Directors of Marketing.

Director of Marketing
$190k*
Senior Marketing Manager
$156k*
Brand Manager
$114k*
Marketing Operations
$106k*
Content Strategist
$98k*
Event Planner
$95k*
Business Analyst
$91k*
Data Analyst
$88k*
Content Manager
$85k*
SEM Manager
$85k*
Copywriter
$83k*
Email Marketer
$78k*
SEO Specialist
$77k*
Community Manager
$76k*
Social Media Manager
$73k*
Marketing Associate
$73k*
* estimated salary

Compensation at General Motors by Department

In Lansing, MI, The Marketing Department averages $8,355 more than the Operations Department, and $9,195 less than the Sales Department

Sales
$107,595 Avg. total comp.
+$9k
Marketing
$98,400 Avg. total comp.
Operations
$90,045 Avg. total comp.
-$8k

VP of Advertising Compensation by Gender (All Companies)

The average female VP of Advertising at companies similar size to General Motors reported making $130,000, while the average male VP of Advertising at similar sized companies reported making $228,000.

VP of Advertising Compensation by Ethnicity (All Companies)

The average African American/Black VP of Advertising at companies similar size to General Motors reported making $364,000, while the average Caucasian VP of Advertising at similar sized companies reported making $150,000.

How VPs of Advertising at General Motors Rate Their Compensation

The majority of VPs of Advertising at General Motors believe they're compensated fairly. 87% of VPs of Advertising at General Motors say they receive annual bonuses, and the vast majority (71%) are satisfied with their benefits. See more compensation ratings at General Motors

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