Goodyear VP of Advertising Salaries in Lansing, MI | Comparably
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Goodyear VP of Advertising Salaries in Lansing, MI

The average Goodyear VP of Advertising in Lansing, MI earns an estimated $195,209 annually, which includes an estimated base salary of $176,084 with a $19,125 bonus. Goodyear's VP of Advertising compensation is $28,733 more than the US average for a VP of Advertising. VP of Advertising salaries at Goodyear in Lansing, MI can range from $120,000 - $364,000.

In Lansing, MI, The Marketing Department at Goodyear earns $5,324 more on average than the Operations Department.

Last updated 4 days ago.

$51k
$100k
$120k
$150k
$235k
$364k
$400k
$195,209
Average Compensation
$176,084
avg. base
$19,125
avg. bonus

VP of Advertising Salaries at Goodyear

In Lansing, MI, VPs of Advertising earn $7,721 more than Directors of Marketing.

Director of Marketing
$187k*
Senior Marketing Manager
$154k*
Brand Manager
$117k*
Marketing Manager
$113k*
Marketing Operations
$110k*
Content Strategist
$101k*
Event Planner
$93k*
Data Analyst
$91k*
Business Analyst
$90k*
SEM Manager
$83k*
Content Manager
$83k*
Copywriter
$81k*
Email Marketer
$76k*
Social Media Manager
$76k*
Marketing Associate
$75k*
SEO Specialist
$75k*
Community Manager
$74k*
* estimated salary

Compensation at Goodyear by Department

In Lansing, MI, The Marketing Department averages $5,324 more than the Operations Department, and $4,850 less than the IT Department

IT
$102,262 Avg. total comp.
+$5k
Marketing
$97,412 Avg. total comp.
Operations
$92,088 Avg. total comp.
-$5k

VP of Advertising Compensation by Gender (All Companies)

The average female VP of Advertising at companies similar size to Goodyear reported making $130,000, while the average male VP of Advertising at similar sized companies reported making $228,000.

VP of Advertising Compensation by Ethnicity (All Companies)

The average African American/Black VP of Advertising at companies similar size to Goodyear reported making $364,000, while the average Caucasian VP of Advertising at similar sized companies reported making $150,000.

How VPs of Advertising at Goodyear Rate Their Compensation

The majority of VPs of Advertising at Goodyear believe they're compensated fairly. 44% of VPs of Advertising at Goodyear say they receive annual bonuses, and the majority (63%) are satisfied with their benefits. See more compensation ratings at Goodyear

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