GumGum Claimed Company

GumGum is a contextual-first, global digital advertising platform that uses advanced AI technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset Matrix™, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data. To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers read more

EMPLOYEE PARTICIPANTS: 54

TOTAL RATINGS: 704

CEO: Marcus Startzel

HR or Marketing? Claim Your Free Employer Account

GumGum KPIs and OKRs

At GumGum 40% of employees think their department KPIs and OKRs are clear. Employees’ understanding of GumGum's KPIs and OKRs is essential for its success. Out of 7 GumGum employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 3 have said yes.

Answer	Percent
Yes	43%
No	57%

Are your company's goals clear, and are you invested in them?

Answer	Percent
Yes	40%
No	60%

Are the KPIs/OKRs for your department clear?

Manager's Role in Accomplishing Goals

A main function of a managerial role is to lead one’s subordinates. A manager at GumGum is responsible for ensuring his subordinates accomplish objectives using key performance indicators. GumGum employees shared they generally receive helpful feedback every week. Feedback and positive reinforcement are both conducive to meeting goals.