Lowe's Home Improvement Claimed Company
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 20 million customers a week in the United States and Canada. With fiscal year 2020 sales of nearly $90 billion, Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com. read more
do you agree with the overall marketing strategy there?
2 Answers from Employees at Lowe's Home Improvement
- 3Helpful
Top Employee Response
What marketing strategy? The merchants drive the business and marketing just executes poorly thought out fire drills. I don't think they have one. Doesn't help that there's a new CMO every 6 months and that marketing is vastly understaffed and under skilled.
- 0Helpful
No
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