

Diverse employees at RethinkFirst have rated Perks And Benefits, Team, and Manager as the highest categories they have scored
Women at RethinkFirst have rated Perks And Benefits, Team, and Meetings as the highest categories they have scored
RethinkFirst employees are 53% more likely to recommend RethinkFirst as a great place to work
| 72% | Promoters |
|---|---|
| 9% | Passives |
| 19% | Detractors |
Working at RethinkFirst is rated highly by 35 employees, across various culture dimensions. RethinkFirst employees are most satisfied about CEO Rating, Compensation, and Environment categories, putting RethinkFirst’s culture in the Top 5% compared to similar sized companies on Comparably and in the Top 5% compared to other companies in New York. See below in detail how working at RethinkFirst was rated by employees.
Overall Company Culture at RethinkFirst is rated A+
Last updated months ago
RethinkFirst ranks in the Top 5% of other companies on Comparably with 201-500 Employees for Overall Company Culture Score
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterOut of 42 RethinkFirst employee reviews, 97% were positive. The remaining 3% were constructive reviews with the goal of helping RethinkFirst improve their work culture.
| Positive Reviews | 97% |
|---|---|
| Constructive Feedback | 3% |
What did you like most about the interview process?Great conversations, and thoughtful questions.
What makes you most happy at work?We are effecting real change, and amazing training for folks both at home and at work.
What is most positive about the culture and environment at your company?Great teamwork, thoughtful discussions, and supportive leadership.
Why do you feel undervalued and what would make you feel better about your compensation?The compensation is not on competitive compared to other industry companies. There is room for negotiation but there is not a clear process to determine if it is equitable. The unlimited PTO is great!
RethinkFirst is a global health technology company that improves lives and builds communities where people work, live, learn, and play.
RethinkFirst was founded in 2007 and its current CEO is Daniel Etra. Since its inception 19 years ago, RethinkFirst has grown to 315 employees.
At Rethink First, we're on a mission to empower individuals and organizations to reach their potential by providing them with the behavioral health tools, solutions and support they need to build healthier, happier and more fulfilling lives.
Together We Power Potential.
| Headquarter | 49 W. 27th Street, 8th Floor New York City, NY 10001 United States of America |
|---|---|
| Website | www.RethinkFirst.com |
| Founding Date | 2007 |
| Company Status | Private |
| Jobs | www.rethinkfirst.com/careers/ |
| Social Sites |
RethinkFirst has 315 employees. 35 employees at RethinkFirst have reviewed RethinkFirst across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 35 RethinkFirst employees give their leadership a grade of A+, or Top 5% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at RethinkFirst are extremely happy with their total compensation at RethinkFirst, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at RethinkFirst are extremely happy with their team. 35 Participants grade the quality of their coworkers an A+. The majority believe the meetings at RethinkFirst are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at RethinkFirst believe the environment at RethinkFirst is positive. Most Participants believe the pace of work at RethinkFirst is comfortably fast. About 84% of the employees at RethinkFirst work 8 hours or less.
Overall, the employees at RethinkFirst are extremely happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from Comparably users in New York about their company is that it was very prepared on their first day. New York employees concluded that their overall onboarding experience was positive. 74% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At this moment no RethinkFirst employees have provided insight into whether or not they clearly understand RethinkFirst's KPIs and OKRs.
How much do people at RethinkFirst get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at RethinkFirst is $80,347, or $38 per hour, while the estimated median salary is $93,339, or $44 per hour.
At RethinkFirst, the highest paid job is a Sales Rep at $131,653 annually and the lowest is a Bookkeeper at $41,722 annually. Average RethinkFirst salaries by department include: Design at $59,724, IT at $113,196, HR at $94,137, and Finance at $60,386. Half of RethinkFirst salaries are above $93,339.
28 employees at RethinkFirst rank their Compensation in the Top 5% of similar sized companies in the US (based on 84 ratings) while 28 employees at RethinkFirst rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 28 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $57k | $57k | 1st Percentile |
17th Percentile $72k | $72k | 17th Percentile |
33rd Percentile $92k | $92k | 33rd Percentile |
50th Percentile $163k | $163k | 50th Percentile |
67th Percentile $246k | $246k | 67th Percentile |
83rd Percentile $264k | $264k | 83rd Percentile |
100th Percentile $334k | $334k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at RethinkFirst score the company 93/100 across various culture categories, placing RethinkFirst in the Top 5% of companies on Comparably with 201-500 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at RethinkFirst across various culture dimensions.
Access to our Whil Employer Platform for parenting, mental, and well-being solutions.
RethinkFirst PTO policy is a critical component of the benefits package offered to employees.

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What is RethinkFirst address?
RethinkFirst location is at 49 W. 27th Street, 8th Floor
Who is the CEO of RethinkFirst?
RethinkFirst CEO is Daniel Etra, their score by employees is 89
What is RethinkFirst eNPS?
The eNPS for RethinkFirst is 53
What is the salary for CS Rep in RethinkFirst?
CS Rep average salary in the US is 57k
What are the salaries in the Finance in RethinkFirst?
The average salaries for Finance in RethinkFirst is 60k