To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.
To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow.
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Starbucks' mission, vision & values motivate 69% of Starbucks employees. Besides getting paid, the “company mission” is the most important thing about their work for 13% of employees at Starbucks. 10% of employees say that the main reason they stay at Starbucks is because of the Starbucks company mission. When asked to whom they feel the most loyal at work, 21% of employees said Starbucks' mission and vision. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.