

Diverse employees at Vitamin Shoppe have rated Retention, Happiness, and Compensation as the highest categories they have scored
Women at Vitamin Shoppe have rated Work Culture, Leadership, and CEO Rating as the highest categories they have scored
Vitamin Shoppe employees are -29% more likely to recommend Vitamin Shoppe as a great place to work
| 30% | Promoters |
|---|---|
| 11% | Passives |
| 59% | Detractors |
Working at Vitamin Shoppe is rated below average by 113 employees, across various culture dimensions. Vitamin Shoppe employees rate Professional Development highest among all categories, and think that Compensation and Office Culture have the most room for improvement, putting Vitamin Shoppe’s culture in the Bottom 20% compared to similar sized companies on Comparably and in the Bottom 15% compared to other companies in New York. See below in detail how working at Vitamin Shoppe was rated by employees.
Overall Company Culture at Vitamin Shoppe is rated D
Last updated 2 months ago
Vitamin Shoppe ranks in the Bottom 20% of other companies on Comparably with 5,001-10,000 Employees for Overall Company Culture Score
Out of 72 Vitamin Shoppe employee reviews, 75% were positive. The remaining 25% were constructive reviews with the goal of helping Vitamin Shoppe improve their work culture.
| Positive Reviews | 75% |
|---|---|
| Constructive Feedback | 25% |
What did you like most about the interview process?Now that I think of it, it was very bare-bones. I feel I was lied to. It's been 8 months and still no overtime
What makes you most happy at work?Making customers happy and helping people
What is most positive about the culture and environment at your company?The coworkers who talk about the negatives about the company
Why do you feel undervalued and what would make you feel better about your compensation?I would like to be paid more for training someone above me
Why do you feel undervalued and what would make you feel better about your compensation?Salary is non-competitive. Salary does not increase with experience or promotions by more than a dollar at best, a quarter at worst.
What does the leadership team need to get better at?Marketing, customer care, technology and software -- the website and app. Pay people what they're worth.
Vitamin Shoppe is an online and physical retailer for vitamins and supplements.
our mission has been to help people achieve their health and wellness goals.
| Headquarter | 2101, 91st Street, North Bergen North Bergen, NJ United States of America |
|---|---|
| Website | www.vitaminshoppe.com/store/en/vitamins_minerals/index.jsp |
| Founding Date | 1977 |
| Tel | 12016243830 |
| Company Status | Public |
| Stock | VSI |
Vitamin Shoppe competitors include Vitacost, Vitamin World, and GNC. Vitamin Shoppe ranks 3rd in Overall Culture Score on Comparably vs its competitors. See below how Vitamin Shoppe compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

113 employees at Vitamin Shoppe have reviewed Vitamin Shoppe across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was 2 months ago.
Overall, the 113 Vitamin Shoppe employees give their leadership a grade of D+, or Bottom 25% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Vitamin Shoppe are mostly dissatisfied with their total compensation at Vitamin Shoppe, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Vitamin Shoppe are generally satisfied with their team. 113 Participants grade the quality of their coworkers a C+. The majority believe the meetings at Vitamin Shoppe are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Vitamin Shoppe believe the environment at Vitamin Shoppe is positive. Most Participants believe the pace of work at Vitamin Shoppe is moderate. About 64% of the employees at Vitamin Shoppe work 8 hours or less, while 8% of them have an extremely long day - longer than twelve hours.
Overall, the employees at Vitamin Shoppe are dissatisfied, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from employees about joining Vitamin Shoppe is that the company was very prepared on their first day. Vitamin Shoppe employees concluded that their overall onboarding experience was positive. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At this moment no Vitamin Shoppe employees have provided insight into whether or not they clearly understand Vitamin Shoppe's KPIs and OKRs.
Colin’s approval rate is lower compared to CEOs at similar sized companies, putting Colin in the Bottom 20% of all CEOs of similar-sized companies on Comparably, and in the Bottom 15% compared to CEOs of all other companies in New York. Colin Watts’s employees rank Vitamin Shoppe in the Top 50% for Professional Development, in the Top 50% for Team, and in the Bottom 40% for Environment. Watts is generally unpopular with Vitamin Shoppe employees, but ranks especially low with Female employees. However, employees in the Sales department have a slightly more favorable view of the CEO. When compared to Vitamin Shoppe’s competitors, Colin Watts ranks below Vitacost CEO Jeffrey Horowitz.
The Vitamin Shoppe Executive Team is rated a “D+” and led by CEO Colin Watts, Chief Customer Innovation & Technology Officer and Senior Vice President John Hnanicek, and Chief Financial Officer and Executive Vice President Brenda Galgano CPA
Colin Watts CEO / President
Colin Watts serves as the CEO / President of Vitamin Shoppe.
John Hnanicek Chief Customer Innovation & Technology Officer and Senior Vice President
Mr. John Hnanicek has been Chief Customer Innovation & Technology Officer and Senior Vice President at Vitamin Shoppe,... read more
Brenda Galgano CPA Chief Financial Officer and Executive Vice President
Ms. Brenda M. Galgano, CPA has been Chief Financial Officer and Executive Vice President of Vitamin Shoppe, Inc. since... read more
Michael James Beardall President of Nutri-Force Nutrition
Mr. Michael James Beardall, also known as Mike, has been the President of FDC Vitamins, LLC (also known as Nutri-Force... read more
Jeff Orden Vice President Finance
Jeff Orden serves as the Vice President Finance of Vitamin Shoppe.
David Snyder Chief Information Security Officer (CISO)
David Snyder serves as the Chief Information Security Officer (CISO) of Vitamin Shoppe.
Jim Abbatemarco Vice President of Retail Operations
Jim Abbatemarco serves as the Vice President of Retail Operations of Vitamin Shoppe.
Brian Bootay VP Real Estate and Development
Brian Bootay serves as the VP Real Estate and Development of Vitamin Shoppe.
Lisa Chudnofsky VP, Content and Creative
Lisa Chudnofsky serves as the VP, Content and Creative of Vitamin Shoppe.
How much do people at Vitamin Shoppe get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Vitamin Shoppe is $122,394, or $58 per hour, while the estimated median salary is $116,470, or $55 per hour.
At Vitamin Shoppe, the highest paid job is a Director of Engineering at $374,108 annually and the lowest is a Sales Associate at $45,520 annually. Average Vitamin Shoppe salaries by department include: Marketing at $91,225, Admin at $53,287, Customer Support at $83,144, and Sales at $187,782. Half of Vitamin Shoppe salaries are above $116,470.
34 employees at Vitamin Shoppe rank their Compensation in the Bottom 5% of similar sized companies in the US (based on 102 ratings) while 32 employees at Vitamin Shoppe rank their Perks And Benefits in the Bottom 10% of similar sized companies in the US (based on 33 ratings).
Salaries contributed from Vitamin Shoppe employees include job titles like Developer, Data Analyst, and Sales Manager. Comparably data has a total of 1 salary records from Vitamin Shoppe employees.
Last updated 2 months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $67k | $67k | 1st Percentile |
17th Percentile $91k | $91k | 17th Percentile |
33rd Percentile $112k | $112k | 33rd Percentile |
50th Percentile $200k | $200k | 50th Percentile |
67th Percentile $269k | $269k | 67th Percentile |
83rd Percentile $301k | $301k | 83rd Percentile |
100th Percentile $374k | $374k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at Vitamin Shoppe score the company 52/100 across various culture categories, placing Vitamin Shoppe in the Bottom 15% of companies on Comparably with 5,001-10,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Vitamin Shoppe across various culture dimensions.
Vitamin Shoppe's PTO and Vacation policy typically gives 0-10 days off a year. Vitamin Shoppe's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

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In 2019, Vitamin Shoppe applied for 12 H1B visas. Of the work permits applied for, 100% were approved.
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
Sales | 80% | |
|---|---|---|
All Industries | 20% |
Candidates By Location
Minneapolis | 20% | |
|---|---|---|
Rio Rancho | 20% | |
Nashville | 20% | |
Las Vegas | 20% | |
Englewood | 20% |
What is Vitamin Shoppe address?
Vitamin Shoppe location is at 2101, 91st Street, North Bergen
Who is the CEO of Vitamin Shoppe?
Vitamin Shoppe CEO is Colin Watts, their score by employees is 58
What is Vitamin Shoppe eNPS?
The eNPS for Vitamin Shoppe is -29
What is Vitamin Shoppe revenue?
Vitamin Shoppe revenue is $1B
What is the salary for Director of HR in Vitamin Shoppe?
Director of HR average salary in the US is 173k