Honest communication! Keep employees in the loop on important changes.
There is a huge amount of transparency about decisions and business direction.
Their consistent transparency and openness.
They have made a lot of questionable decisions as part of the renos, seems to show a pattern of heavy-handedness even in product decisions. They need to work on trusting the employees to get things done more. Some of the team seems very old school, which clashes with the startup environment.