Act-On Software vs Marketo | Comparably
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Act-On Software Claimed Company
EMPLOYEE
PARTICIPANTS
9
TOTAL
RATINGS
164
Marketo Claimed Company
EMPLOYEE
PARTICIPANTS
38
TOTAL
RATINGS
375

Act-On Software vs Marketo

Compare Act-On Software versus Marketo for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 9 employees and customers of Act-On Software and 38 employees and customers of Marketo.

Act-On Software

Act-On Software's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Act-On Software. Their current valuation is $200.00M.

Marketo

Marketo's brand is ranked #230 in the list of Global Top 1000 Brands, as rated by customers of Marketo.


4/5
Product Quality
4.1/5
N/A
Pricing
3.8/5
N/A
Customer Service
3.5/5
0
NPS Score
0%Promoters
100%Passive
0%Detractors
25
NPS Score
54%Promoters
17%Passive
29%Detractors

Net Promoter Score
Winner by 25


See how Act-On Software compares to its competitors

Working at Act-On Software vs Working at Marketo

Kate Johnson Act-On Software's CEO
74 / 100

CEO Rating
Winner by 6%

68 / 100

CEO Rating

Act-On Software

Act-On Software doesn't have enough ratings to calculate the Team Culture Ratings.

Know someone that works there? Invite them to rate their experience.

Marketo

Employees at Marketo rate their CEO, Steve Lucas, 68/100. This score is 6% lower than the scores of Act-On Software's CEO, Kate Johnson. Employees in the Engineering and Sales departments rate Steve Lucas the highest.


CEO Score 74
CEO Score
CEO Score 68
Overall Culture 71
Overall Culture
Overall Culture 67
24
eNPS
-31
Gender Score N/A
Gender Score
Gender Score 67
Diversity Score 77
Diversity Score
Diversity Score 64
Perk And Benefits 69
Perk And Benefits
Perk And Benefits 70
Professional Dev. 67
Professional Dev.
Professional Dev. 65

Overall Culture at Act-On Software vs Marketo

71
/ 100
Act-On Software

Employees at Act-On Software rate their Overall Culture a 71/100, with Sales and Engineering as the two departments that rate their experience the highest.

Overall Culture
Winner by 4%

67
/ 100
Marketo

Employees at Marketo rate their Overall Culture a /100, with Engineering and Sales as the two departments that rate their experience the highest.

  • Act-On Software
  • Marketo67

Employee Net Promoter Score at Act-On Software vs Marketo

24
eNPS
Act-On Software
5 Promoters 62%
0 Passives 0%
3 Detractors 38%

Employee Net Promoter Score
Winner by 55%

-31
eNPS
Marketo
7 Promoters 30%
2 Passives 9%
14 Detractors 61%
  • Act-On Software
  • Marketo-31

Gender Score at Act-On Software vs Marketo

?
Not enough ratings
Act-On Software

Act-On Software doesn't have enough ratings to calculate Gender Score ratings.

Know someone that works there? Invite them to rate their experience.

?
Not enough ratings
Marketo

Employees at Marketo rate their Gender Score a /100, with Sales as the department that rate their experience the highest.

Gender Score
Winner

  • Marketo67

Diversity Score at Act-On Software vs Marketo

77
/ 100
Act-On Software

Employees at Act-On Software rate their Diversity Score a 77/100.

Diversity Score
Winner by 13%

64
/ 100
Marketo

Employees at Marketo rate their Diversity Score a /100, with Sales as the department that rate their experience the highest.

  • Act-On Software78
  • Marketo

Perk and Benefits Score at Act-On Software vs Marketo

69
/ 100
Act-On Software

Employees at Act-On Software rate their Perk and Benefits Score a 69/100, with Sales as the department that rate their experience the highest.

70
/ 100
Marketo

Employees at Marketo rate their Perk and Benefits Score a /100, with Sales as the department that rate their experience the highest.

Perk and Benefits Score
Winner by 1%

  • Act-On Software70
  • Marketo

Professional Development Score at Act-On Software vs Marketo

67
/ 100
Act-On Software

Employees at Act-On Software rate their Professional Development Score a 67/100.

Professional Development Score
Winner by 2%

65
/ 100
Marketo

Employees at Marketo rate their Professional Development Score a /100, with Sales as the department that rate their experience the highest.

  • Act-On Software
  • Marketo64

Leadership Culture Ratings vs Marketo

Act-On Software
68 / 100

Leadership Culture Ratings vs Marketo
Winner by 4%

Act-On Software rates % higher than Marketo on Leadership Culture Ratings vs Marketo Ratings based on looking at 139 ratings from employees of the two companies. Ratings come from the answers to questions like "How often do you get valuable feedback on how to improve at work?" and "How would you rate your manager?".

  • Act-On Software
  • Marketo64

Compensation Culture Ratings vs Marketo

Act-On Software rates % lower than Marketo on Compensation Culture Ratings vs Marketo Ratings based on looking at 98 ratings from employees of the two companies. Ratings come from the answers to questions like "How often do you get a raise?" and "Does your company give annual bonuses?".

  • Act-On Software60
  • Marketo

Team Culture Ratings vs Marketo

Act-On Software
76 / 100

Team Culture Ratings vs Marketo
Winner by 4%

Act-On Software rates % higher than Marketo on Team Culture Ratings vs Marketo Ratings based on looking at 71 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "What are some of the best things about your team?".

  • Act-On Software77
  • Marketo

Environment Culture Ratings vs Marketo

Act-On Software
84 / 100

Environment Culture Ratings vs Marketo
Winner by 14%

Act-On Software rates % higher than Marketo on Environment Culture Ratings vs Marketo Ratings based on looking at 74 ratings from employees of the two companies. Ratings come from the answers to questions like "What is most positive about the culture and environment at your company?" and "What's the work pace at your company?".

  • Act-On Software87
  • Marketo

Sentiment Culture Ratings vs Marketo

Act-On Software
74 / 100

Sentiment Culture Ratings vs Marketo
Winner by 6%

Act-On Software rates % higher than Marketo on Sentiment Culture Ratings vs Marketo Ratings based on looking at 77 ratings from employees of the two companies. Ratings come from the answers to questions like "What do you like best about your company?" and "What makes you most happy at work?".

  • Act-On Software
  • Marketo69

See how Act-On Software compares to its competitors