adidas Claimed Company

EMPLOYEE PARTICIPANTS: 784

TOTAL RATINGS: 5800

Nike Claimed Company

EMPLOYEE PARTICIPANTS: 1900

TOTAL RATINGS: 13766

adidas vs Nike

Compare adidas versus Nike for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 784 employees and customers of adidas and 1900 employees and customers of Nike.

adidas

adidas's brand is ranked #58 in the list of Global Top 100 Brands, as rated by customers of adidas. Their current market cap is $5.62B.

Nike

Nike's brand is ranked #6 in the list of Global Top 100 Brands, as rated by customers of Nike. Their current market cap is $222.95B.

4.3/5

Product Quality

4.3/5

4/5

Pricing

3.9/5

4.1/5

Customer Service

4.1/5

NPS Score

61%	Promoters
19%	Passive
20%	Detractors

NPS Score

64%	Promoters
20%	Passive
16%	Detractors

Net Promoter Score
Winner by 7

See how adidas compares to its competitors

Working at adidas vs Working at Nike

69 / 100

CEO Rating

John Donahoe

72 / 100

CEO Rating
Winner by 3%

adidas

adidas doesn't have enough ratings to calculate the Team Culture Ratings.

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Nike

Employees at Nike rate their CEO, John Donahoe, 72/100. This score is 3% higher than the scores of adidas' CEO, Kasper Rorsted. Employees in the Admin and HR departments rate John Donahoe the highest.

CEO Score 69

CEO Score

CEO Score 72

Overall Culture 69

Overall Culture

Overall Culture 72

eNPS

Gender Score 69

Gender Score

Gender Score 71

Diversity Score 63

Diversity Score

Diversity Score 73

Perk And Benefits 73

Perk And Benefits

Perk And Benefits 77

Professional Dev. 62

Professional Dev.

Professional Dev. 60

Overall Culture at adidas vs Nike

/ 100

adidas

Employees at adidas rate their Overall Culture a 69/100, with HR and Product as the two departments that rate their experience the highest.

/ 100

Nike

Employees at Nike rate their Overall Culture a /100, with Sales and Communications as the two departments that rate their experience the highest.

Overall Culture
Winner by 3%

adidas69
Nike

Employee Net Promoter Score at adidas vs Nike

eNPS

adidas

258 Promoters 45%

104 Passives 18%

210 Detractors 37%

eNPS

Nike

669 Promoters 50%

267 Passives 20%

409 Detractors 30%

Employee Net Promoter Score
Winner by %

adidas
Nike18

Gender Score at adidas vs Nike

/ 100

adidas

Employees at adidas rate their Gender Score a 69/100, with HR and Product as the two departments that rate their experience the highest.

/ 100

Nike

Employees at Nike rate their Gender Score a /100, with IT and HR as the two departments that rate their experience the highest.

Gender Score
Winner by 2%

adidas
Nike71

Diversity Score at adidas vs Nike

/ 100

adidas

Employees at adidas rate their Diversity Score a 63/100, with Product and Engineering as the two departments that rate their experience the highest.

/ 100

Nike

Employees at Nike rate their Diversity Score a /100, with Admin and Communications as the two departments that rate their experience the highest.

Diversity Score
Winner by 10%

adidas63
Nike

Perk and Benefits Score at adidas vs Nike

/ 100

adidas

Employees at adidas rate their Perk and Benefits Score a 73/100, with HR and Engineering as the two departments that rate their experience the highest.

/ 100

Nike

Employees at Nike rate their Perk and Benefits Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 4%

adidas
Nike77

Professional Development Score at adidas vs Nike

/ 100

adidas

Employees at adidas rate their Professional Development Score a 62/100, with Marketing and Sales as the two departments that rate their experience the highest.

Professional Development Score
Winner by 2%

/ 100

Nike

Employees at Nike rate their Professional Development Score a /100, with IT and Admin as the two departments that rate their experience the highest.

adidas62
Nike

Leadership Culture Ratings vs Nike

adidas rates % lower than Nike on Leadership Culture Ratings vs Nike Ratings based on looking at 4641 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your manager?" and "Is your company invested in your career growth?".

adidas68
Nike70

Compensation Culture Ratings vs Nike

adidas rates % lower than Nike on Compensation Culture Ratings vs Nike Ratings based on looking at 2806 ratings from employees of the two companies. Ratings come from the answers to questions like "How often do you get a raise?" and "Does your company give annual bonuses?".

adidas
Nike74

Team Culture Ratings vs Nike

adidas rates % lower than Nike on Team Culture Ratings vs Nike Ratings based on looking at 2320 ratings from employees of the two companies. Ratings come from the answers to questions like "What are some of the best things about your team?" and "Does Your Boss Hurt Your Company Culture?".

adidas
Nike76

Environment Culture Ratings vs Nike

adidas rates % lower than Nike on Environment Culture Ratings vs Nike Ratings based on looking at 2288 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you have a close friend at work?" and "What % of the time are you bored at work?".

adidas
Nike70

Sentiment Culture Ratings vs Nike

adidas rates % lower than Nike on Sentiment Culture Ratings vs Nike Ratings based on looking at 3811 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you typically excited about going to work each day?" and "What would you most like to see improved at your company?".

adidas74
Nike