American Greetings vs Hallmark | Comparably
Comparably
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VS
American Greetings
EMPLOYEE
PARTICIPANTS
178
TOTAL
RATINGS
1591
Hallmark Claimed Company
EMPLOYEE
PARTICIPANTS
313
TOTAL
RATINGS
2858

American Greetings vs Hallmark

Compare American Greetings versus Hallmark for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 178 employees and customers of American Greetings and 313 employees and customers of Hallmark.

American Greetings

American Greetings's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of American Greetings.

Hallmark

Hallmark's brand is ranked #378 in the list of Global Top 1000 Brands, as rated by customers of Hallmark. Hallmark has a neutral social sentiment, when analyzing social media channels and online mentions. Their current valuation is $71.48M.

3.3/5
Product Quality
4/5
3.3/5
Pricing
3.7/5
3.3/5
Customer Service
3.8/5
-9
NPS Score
34%Promoters
23%Passive
43%Detractors
30
NPS Score
57%Promoters
16%Passive
27%Detractors

Net Promoter Score
Winner by 39

See how American Greetings compares to its competitors

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Working at American Greetings vs Working at Hallmark

Zev Weiss American Greetings' CEO
71 / 100

CEO Rating
Winner by 7%

Mike Perry Hallmark's CEO
Mike Perry
64 / 100

CEO Rating

American Greetings

American Greetings doesn't have enough ratings to calculate the Team Culture Ratings.

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Hallmark

Employees at Hallmark rate their CEO, Mike Perry, 64/100. This score is 7% lower than the scores of American Greetings' CEO, Zev Weiss. Employees in the Admin and Product departments rate Mike Perry the highest.

CEO Score 71
CEO Score
CEO Score 64
Overall Culture 68
Overall Culture
Overall Culture 64
5
eNPS
-9
Gender Score 69
Gender Score
Gender Score 63
Diversity Score 80
Diversity Score
Diversity Score 58
Perk And Benefits 45
Perk And Benefits
Perk And Benefits 48
Professional Dev. 61
Professional Dev.
Professional Dev. 44

Overall Culture at American Greetings vs Hallmark

68
/ 100
American Greetings

Employees at American Greetings rate their Overall Culture a 68/100, with Operations and Product as the two departments that rate their experience the highest.

Overall Culture
Winner by 4%

64
/ 100
Hallmark

Employees at Hallmark rate their Overall Culture a /100, with Admin and Product as the two departments that rate their experience the highest.

  • American Greetings
  • Hallmark64

Employee Net Promoter Score at American Greetings vs Hallmark

5
eNPS
American Greetings
66 Promoters 46%
19 Passives 13%
58 Detractors 41%

Employee Net Promoter Score
Winner by 14%

-9
eNPS
Hallmark
94 Promoters 37%
43 Passives 17%
117 Detractors 46%
  • American Greetings
  • Hallmark-9

Gender Score at American Greetings vs Hallmark

69
/ 100
American Greetings

Employees at American Greetings rate their Gender Score a 69/100, with Operations and Sales as the two departments that rate their experience the highest.

Gender Score
Winner by 6%

63
/ 100
Hallmark

Employees at Hallmark rate their Gender Score a /100, with Admin and Product as the two departments that rate their experience the highest.

  • American Greetings
  • Hallmark63

Diversity Score at American Greetings vs Hallmark

80
/ 100
American Greetings

Employees at American Greetings rate their Diversity Score a 80/100, with Operations as the department that rate their experience the highest.

Diversity Score
Winner by 22%

58
/ 100
Hallmark

Employees at Hallmark rate their Diversity Score a /100, with Sales as the department that rate their experience the highest.

  • American Greetings
  • Hallmark58

Perk and Benefits Score at American Greetings vs Hallmark

45
/ 100
American Greetings

Employees at American Greetings rate their Perk and Benefits Score a 45/100, with Operations and Product as the two departments that rate their experience the highest.

48
/ 100
Hallmark

Employees at Hallmark rate their Perk and Benefits Score a /100, with Product and Admin as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 3%

  • American Greetings
  • Hallmark48

Professional Development Score at American Greetings vs Hallmark

61
/ 100
American Greetings

Employees at American Greetings rate their Professional Development Score a 61/100.

Professional Development Score
Winner by 17%

44
/ 100
Hallmark

Employees at Hallmark rate their Professional Development Score a /100, with Sales as the department that rate their experience the highest.

  • American Greetings
  • Hallmark42

Leadership Culture Ratings vs Hallmark

American Greetings
69 / 100

Leadership Culture Ratings vs Hallmark
Winner by 6%

Hallmark
63 / 100

American Greetings rates % higher than Hallmark on Leadership Culture Ratings vs Hallmark Ratings based on looking at 958 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your CEO?" and "Do you feel comfortable giving your boss negative feedback?".

  • American Greetings
  • Hallmark63

Compensation Culture Ratings vs Hallmark

American Greetings
53 / 100

Compensation Culture Ratings vs Hallmark
Winner by 5%

Hallmark
48 / 100

American Greetings rates % higher than Hallmark on Compensation Culture Ratings vs Hallmark Ratings based on looking at 680 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you satisfied with your stock/equity compensation?" and "Does your company give annual bonuses?".

  • American Greetings
  • Hallmark48

Team Culture Ratings vs Hallmark

American Greetings
67 / 100
Hallmark
69 / 100

American Greetings rates % lower than Hallmark on Team Culture Ratings vs Hallmark Ratings based on looking at 608 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "Do you look forward to interacting with your coworkers?".

  • American Greetings
  • Hallmark69

Environment Culture Ratings vs Hallmark

American Greetings
77 / 100

Environment Culture Ratings vs Hallmark
Winner by 1%

Hallmark
76 / 100

American Greetings rates % higher than Hallmark on Environment Culture Ratings vs Hallmark Ratings based on looking at 574 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your work environment positive or negative?" and "What % of the time are you bored at work?".

  • American Greetings
  • Hallmark77

Sentiment Culture Ratings vs Hallmark

American Greetings
71 / 100

Sentiment Culture Ratings vs Hallmark
Winner by 5%

Hallmark
66 / 100

American Greetings rates % higher than Hallmark on Sentiment Culture Ratings vs Hallmark Ratings based on looking at 819 ratings from employees of the two companies. Ratings come from the answers to questions like "How do your customers perceive your company?" and "Are you typically excited about going to work each day?".

  • American Greetings
  • Hallmark66

See how American Greetings compares to its competitors

See how Hallmark compares to its competitors