Instagram

EMPLOYEE PARTICIPANTS: 373

TOTAL RATINGS: 2055

Tumblr Claimed Company

EMPLOYEE PARTICIPANTS: 24

TOTAL RATINGS: 377

Instagram vs Tumblr

Compare Instagram versus Tumblr for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 373 employees and customers of Instagram and 24 employees and customers of Tumblr.

Instagram

Instagram's brand is ranked #23 in the list of Global Top 100 Brands, as rated by customers of Instagram. Their current market cap is $852.49B.

Tumblr

Tumblr's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Tumblr. Their current valuation is $50.95B.

3.7/5

Product Quality

3.1/5

3.4/5

Pricing

3/5

3.3/5

Customer Service

2.9/5

NPS Score

52%	Promoters
17%	Passive
31%	Detractors

Net Promoter Score
Winner by 33

-12

NPS Score

36%	Promoters
16%	Passive
48%	Detractors

See how Instagram compares to its competitors

Twitter

Apple

See how Tumblr compares to its competitors

Working at Instagram vs Working at Tumblr

65 / 100

CEO Rating
Winner by 5%

David Karp

60 / 100

CEO Rating

Instagram

Instagram doesn't have enough ratings to calculate the Team Culture Ratings.

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Tumblr

Employees at Tumblr rate their CEO, David Karp, 60/100. This score is 5% lower than the scores of Instagram's CEO, Adam Mosseri. Employees in the Engineering and Marketing departments rate David Karp the highest.

CEO Score 65

CEO Score

CEO Score 60

Overall Culture 76

Overall Culture

Overall Culture 62

-8

eNPS

Gender Score 76

Gender Score

Gender Score 48

Diversity Score 76

Diversity Score

Diversity Score 54

Perk And Benefits 83

Perk And Benefits

Perk And Benefits 75

Professional Dev. 76

Professional Dev.

Professional Dev. 66

Overall Culture at Instagram vs Tumblr

/ 100

Instagram

Employees at Instagram rate their Overall Culture a 76/100, with Product and Design as the two departments that rate their experience the highest.

Overall Culture
Winner by 14%

/ 100

Tumblr

Employees at Tumblr rate their Overall Culture a /100, with Engineering and Marketing as the two departments that rate their experience the highest.

Instagram76
Tumblr

Employee Net Promoter Score at Instagram vs Tumblr

-8

eNPS

Instagram

114 Promoters 40%

33 Passives 12%

135 Detractors 48%

eNPS

Tumblr

9 Promoters 56%

1 Passives 6%

6 Detractors 38%

Employee Net Promoter Score
Winner by %

Instagram-8
Tumblr

Gender Score at Instagram vs Tumblr

/ 100

Instagram

Employees at Instagram rate their Gender Score a 76/100, with Marketing and Design as the two departments that rate their experience the highest.

Gender Score
Winner by 28%

/ 100

Tumblr

Employees at Tumblr rate their Gender Score a /100, with Marketing as the department that rate their experience the highest.

Instagram76
Tumblr

Diversity Score at Instagram vs Tumblr

/ 100

Instagram

Employees at Instagram rate their Diversity Score a 76/100, with Design and Marketing as the two departments that rate their experience the highest.

Diversity Score
Winner by 22%

/ 100

Tumblr

Employees at Tumblr rate their Diversity Score a /100, with Marketing as the department that rate their experience the highest.

Instagram76
Tumblr

Perk and Benefits Score at Instagram vs Tumblr

/ 100

Instagram

Employees at Instagram rate their Perk and Benefits Score a 83/100, with Design and Marketing as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 8%

/ 100

Tumblr

Employees at Tumblr rate their Perk and Benefits Score a /100, with Marketing and Engineering as the two departments that rate their experience the highest.

Instagram84
Tumblr

Professional Development Score at Instagram vs Tumblr

/ 100

Instagram

Employees at Instagram rate their Professional Development Score a 76/100.

Professional Development Score
Winner by 10%

/ 100

Tumblr

Employees at Tumblr rate their Professional Development Score a /100, with Engineering as the department that rate their experience the highest.

Instagram77
Tumblr

Leadership Culture Ratings vs Tumblr

Instagram

67 / 100

Leadership Culture Ratings vs Tumblr
Winner by 12%

Tumblr

55 / 100

Instagram rates % higher than Tumblr on Leadership Culture Ratings vs Tumblr Ratings based on looking at 593 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you approve of your CEOs management style?" and "Do you approve of the job your executive team is doing at your company?".

Instagram67
Tumblr

Compensation Culture Ratings vs Tumblr

Instagram

82 / 100

Compensation Culture Ratings vs Tumblr
Winner by 5%

Tumblr

77 / 100

Instagram rates % higher than Tumblr on Compensation Culture Ratings vs Tumblr Ratings based on looking at 322 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you satisfied with your stock/equity compensation?" and "Why do you feel undervalued and what would make you feel better about your compensation?".

Instagram82
Tumblr

Team Culture Ratings vs Tumblr

Instagram

78 / 100

Team Culture Ratings vs Tumblr
Winner by 10%

Tumblr

68 / 100

Instagram rates % higher than Tumblr on Team Culture Ratings vs Tumblr Ratings based on looking at 252 ratings from employees of the two companies. Ratings come from the answers to questions like "What are some of the best things about your team?" and "Does Your Boss Hurt Your Company Culture?".

Instagram78
Tumblr

Environment Culture Ratings vs Tumblr

Instagram

70 / 100

Environment Culture Ratings vs Tumblr
Winner by 6%

Tumblr

64 / 100

Instagram rates % higher than Tumblr on Environment Culture Ratings vs Tumblr Ratings based on looking at 244 ratings from employees of the two companies. Ratings come from the answers to questions like "What is most positive about the culture and environment at your company?" and "What % of the time are you bored at work?".

Instagram71
Tumblr

Sentiment Culture Ratings vs Tumblr

Instagram

83 / 100

Sentiment Culture Ratings vs Tumblr
Winner by 17%

Tumblr

66 / 100

Instagram rates % higher than Tumblr on Sentiment Culture Ratings vs Tumblr Ratings based on looking at 518 ratings from employees of the two companies. Ratings come from the answers to questions like "What makes you most happy at work?" and "What would you most like to see improved at your company?".

Instagram83
Tumblr