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If you want to manifest something, write it down. That goes for your personal and professional goals. The same goes for your company culture.  Know the culture that you want to create for your workers, and promote in your employer branding. Once you have that settled, document the details in a company culture book. You’ll … Read full-story

There’s a certain negative perception about corporate gifts in America. Frankly, it’s largely well-deserved. If you haven’t been the recipient of logo-wear, keychains, can koozies, or other cheap swag, chances are you know someone who has.  Recently, one company earned the ire of employees and a lot of ridicule on social media when they decided … Read full-story

Remote work has certainly gone mainstream and will likely become even more popular over time. As workers and employers both embrace remote work as the new normal, they are truly seeing the benefits of this arrangement. Remote workers tend to be happier, better engaged, and more productive. Additionally, hiring teams can use the availability of … Read full-story

When companies think about employee growth and development, there are several ways to motivate and engage employees in business and related activities. Effective employers take leverage while understanding the necessity for a growth process within a company for future benefits. Working individuals’ growth should always be continuous as anything stagnant loses its value and is … Read full-story

Is it more important for employers to build a powerful employer brand than a successful consumer brand? Many experts say that this is absolutely the case. This article will look at some powerful insights into exactly why right now is the best time to focus on the employer brand above all else. Employer Branding Is … Read full-story

The job interview is perhaps the most stressful of all the steps involved in an employee’s job search. What could be more distressing than being asked about your journey by a group of strangers interrogating you? That is very much what happens during a panel interview (also known as a board interview), which involves a … Read full-story

Would you hire a former employee? Given the current hiring climate, many companies are doing just that. While it is certainly a feasible solution for meeting your staffing needs, it isn’t without its challenges.  This article will examine the phenomenon of “boomerang employees,” what to consider during the hiring process, and how to successfully onboard … Read full-story

The great resignation is gaining steam. More employees report that they no longer feel engaged at work. Most are interested in developing new skills and would leave their current employers for a unique opportunity.  There’s also a growing contingent of people who are disillusioned and angry at workplace culture in general. They are frustrated at … Read full-story

Job titles form the foundation of the recruitment process and can significantly influence the outcome of your recruitment efforts. Creating good job titles isn’t just about greater outreach, but it also directly affects the talent you attract. However, crafting great job titles can be challenging.  A good title is as much about what a job … Read full-story

You may find yourself at the end of a job interview process with two applicants who would both be excellent additions to your firm. While both candidates appear to be competent, something will eventually tip the scales in one’s favor – perhaps one has more experience or possesses hard-to-find qualities. When you offer a job … Read full-story

A practical guide to seeing to your employees' mental health in ways that will matter. … Read full-story

Is the Great Resignation actually being driven by workers looking for permanent remote positions? … Read full-story

Call them freelancers, contractors, or gig workers; there’s no denying that independent workers majorly impact the workplace. Even before the pandemic, non-employees made up more than ⅓ of the workforce. Now, even more people are making the shift to independent work.  What’s driving more people to work as independent contractors than ever? How can employers … Read full-story

What happened? Why was the boom a bust? What about the near future? … Read full-story

In the fall of 2019, news of a deadly virus began grabbing our collective attention. At the time, most of us had no idea of what was coming. Today, we’re still feeling the impacts of the pandemic. Businesses of all types were hit hard and had to pivot to respond to what can only be … Read full-story

Thought leadership is the future of marketing for a myriad of reasons. Becoming a thought leader isn’t simply a question of knowledge and expertise. While both are necessary ingredients, it also requires a fair amount of patience and dedication. As a thought leader, you stand out as an experienced source of knowledge in your field. … Read full-story

Vacation time for employees can often wrongly be seen as a detractor from work. This misconception can lead employers to miss out on the importance of vacations for their employees … Read full-story

While COVID is still changing our world, people have burned through their burnout cycle. Here's are some signs that we're ready to move into the next phase. … Read full-story

It’s been almost two years since the pandemic began. In that time, employers have been inundated with content about everything they should be doing to create a better workplace, attract great workers, and retain the talent they already have. That’s great, but so much of the information out there is theoretical. How about some practical … Read full-story

Remote teams that don’t figure out how to remain productive and competitive are doomed to failure. … Read full-story