Kenworth Truck Co NPS

Kenworth Truck Co's Net Promoter Score (NPS) is a 10 with 30% Promoters, 50% Passives, and 20% Detractors. Net Promoter Score tracks whether Kenworth Truck Co's customers would recommend using the product based on a scale of -100 to 100.

Kenworth Truck Co Overall NPS

10

NPS

30%	Promoters
50%	Passives
20%	Detractors

Kenworth Truck Co NPS Trend

-100

-50

0

50

100

Summary	Date	Score
Jan 2021 -100	Jan 2021	-100
May 2021 -100	May 2021	-100
Jun 2021 -66	Jun 2021	-66
Jul 2021 -50	Jul 2021	-50
Sep 2021 -40	Sep 2021	-40
Dec 2021 -17	Dec 2021	-17
Oct 2022 -1	Oct 2022	-1
Mar 2023 0	Mar 2023	0
Nov 2023 11	Nov 2023	11
Apr 2024 10	Apr 2024	10

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.