-34
NPS
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adMarketplace
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About adMarketplace's Brand
adMarketplace is the largest consumer search technology company outside of Google and Bing. Among its major competitors, adMarketplace is ranked in 2nd place for NPS while Google is 1st, and Hanapin Marketing is 3rd.
Brand at a Glance
10%
Customer Loyalty
3/5
Product Quality
2.9/5
Pricing
3/5
Customer Service
adMarketplace Ranking
- #2 / 4 of its competitors
adMarketplace NPS
adMarketplace's Net Promoter Score (NPS) is a -34 with 33% Promoters, 0% Passives, and 67% Detractors. Net Promoter Score tracks whether adMarketplace's customers would recommend using the product based on a scale of -100 to 100.
adMarketplace Overall NPS
| 33% | Promoters |
|---|---|
| 0% | Passives |
| 67% | Detractors |
adMarketplace NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2022 -100 | Feb 2022 | -100 |
Oct 2024 -100 | Oct 2024 | -100 |
Feb 2025 -33 | Feb 2025 | -33 |
How Other Brands Compare
adMarketplace is ranked second for NPS among its competitors. Google and Hanapin Marketing come in first and third, with Individual Digital coming in at #4.
adMarketplace |  Google |  Hanapin Marketing |  Individual Digital | |
| Global Ranking | #- | #8 | #- | #- |
| NPS | -34 | 42 | - | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $1.42T | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
adMarketplace NPS vs. Competitors
Compared to its competitors, adMarketplace's NPS is rated right below Google.
| COMPANY | NPS Score | |
|---|---|---|
| 42 | |
| adMarketplace | -34 |
adMarketplace Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of adMarketplace users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
adMarketplace Customer Loyalty vs. Competitors
Compared to its competitors, adMarketplace's Customer Loyalty score is rated right below Google.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| 87% | |
| adMarketplace | 10% |
Unlock adMarketplace Customer Loyalty vs. Competitors Data
VS
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adMarketplace Product Quality
3/5
adMarketplace has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock adMarketplace's overall Product Quality score rated by its users and customers.
adMarketplace Product Information
adMarketplace’s product quality score is a 3 out of 5 as rated by its users and customers.
- Website
- http://www.admarketplace.com
- Company Size
- 51-200 Employees
Industry
Tech
AdTech
Content
Media
adMarketplace Product Quality vs. Competitors
Compared to its competitors, adMarketplace's Product Quality score is rated right below Google.
| COMPANY | Product Quality Score | |
|---|---|---|
| 4.1/5 | |
| adMarketplace | 3/5 |
Unlock adMarketplace Product Quality vs. Competitors Data
VS
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adMarketplace Pricing
adMarketplace ROI & Value For Money
2.9/5
adMarketplace has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock adMarketplace's overall ROI score rated by its users and customers.
adMarketplace Pricing vs. Competitors
Compared to its competitors, adMarketplace's ROI score is rated right below Google.
| COMPANY | Pricing Score | |
|---|---|---|
| 4/5 | |
| adMarketplace | 2.9/5 |
Unlock adMarketplace ROI vs. Competitors Data
VS
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adMarketplace Customer Satisfaction (CSAT)
adMarketplace Customer Satisfaction (CSAT) Score
33 / 100
adMarketplace has an overall Customer Satisfaction score of 33 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
67%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
adMarketplace Customer Satisfaction vs. Competitors
Compared to its competitors, adMarketplace's Customer Satisfaction score is rated right below Google.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| 81% | |
| adMarketplace | 33% |
Unlock adMarketplace Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full adMarketplace Customer Satisfaction vs. Competitors data and gain insights into your customers today.
adMarketplace Customer Service
3/5
adMarketplace has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock adMarketplace's overall Customer Service score rated by its users and customers.
About adMarketplace's Customer Service
Address
New York City, NY 10018
Website
http://www.admarketplace.com
Phone Number
(212) 925-2022
adMarketplace's Social Links
adMarketplace Customer Service vs. Competitors
Compared to its competitors, adMarketplace's Customer Service score is rated right below Google.
| COMPANY | Customer Service Score | |
|---|---|---|
| 4/5 | |
| adMarketplace | 3/5 |
Unlock adMarketplace Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full adMarketplace Customer Service vs. Competitors data and gain insights into your customers today.
adMarketplace as an Employer
3.3/5
adMarketplace has a 3.3/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
adMarketplace scored a -34 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of adMarketplace would recommend the brand to a friend. ENPS measures how likely adMarketplace employees would recommend working at adMarketplace to a friend.
Net Promoter Score
-34
NPS Score
| 33% | Promoters |
|---|---|
| 0% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 60% | Promoters |
|---|---|
| 0% | Passive |
| 40% | Detractors |
