-44
NPS
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AppDirect
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About AppDirect's Brand
Among its major competitors, AppDirect is ranked in 3rd place for NPS while Oracle is 1st, and Parallels is 2nd.Their current valuation is $1.00B
Brand at a Glance
68%
Customer Loyalty
2.6/5
Product Quality
2.6/5
Pricing
2.6/5
Customer Service
AppDirect Ranking
- #3 / 4 of its competitors
AppDirect NPS
AppDirect's Net Promoter Score (NPS) is a -44 with 23% Promoters, 10% Passives, and 67% Detractors. Net Promoter Score tracks whether AppDirect's customers would recommend using the product based on a scale of -100 to 100.
AppDirect Overall NPS
| 23% | Promoters |
|---|---|
| 10% | Passives |
| 67% | Detractors |
AppDirect NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2021 66 | Jan 2021 | 66 |
Apr 2021 75 | Apr 2021 | 75 |
Oct 2021 40 | Oct 2021 | 40 |
Dec 2021 17 | Dec 2021 | 17 |
May 2022 -1 | May 2022 | -1 |
Feb 2023 -13 | Feb 2023 | -13 |
Jul 2023 -46 | Jul 2023 | -46 |
Aug 2023 -57 | Aug 2023 | -57 |
Dec 2023 -50 | Dec 2023 | -50 |
Feb 2024 -42 | Feb 2024 | -42 |
Mar 2024 -40 | Mar 2024 | -40 |
Dec 2024 -44 | Dec 2024 | -44 |
How Other Brands Compare
AppDirect is ranked third for NPS among its competitors. Oracle and Parallels come in first and second, with CloudCheckr coming in at #4. Among those competitors, it is the third most valued company behind Oracle.
AppDirect |  Oracle |  CloudCheckr |  Parallels | |
| Global Ranking | #- | #173 | #- | #- |
| NPS | -44 | 11 | - | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $1.00B | $207.07B | $200.00M | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
AppDirect NPS by Gender
AppDirect's NPS was rated -83 by Male customers on Comparably.
Male
-83
AppDirect's NPS was rated -83 by Male customers on Comparably.
0%
Promoters
17%
Passives
83%
Detractors
Female
N/A
AppDirect's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
AppDirect NPS by Ethnicity
AppDirect's NPS was rated -100 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
AppDirect NPS by Usage
AppDirect's NPS was rated -100 points by customers who have used AppDirect's products/services for 5 to 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years -100 | 5 to 10 Years | -100 |
AppDirect NPS vs. Competitors
Compared to its competitors, AppDirect's NPS is rated right below CloudCheckr.
| COMPANY | NPS Score | |
|---|---|---|
| Oracle | 11 |
| Parallels | 0 |
| CloudCheckr | N/A |
| AppDirect | -44 |
AppDirect Customer Reviews
Out of the 4 AppDirect customer reviews 0 were positive and 4 were constructive. AppDirect customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
AppDirect Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of AppDirect users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
AppDirect Customer Loyalty Score by Gender
AppDirect's Customer Loyalty score was rated 70 by Male customers on Comparably.
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Male
70%
Yes
Female
N/A
Yes
AppDirect Customer Loyalty Score by Ethnicity
AppDirect's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of AppDirect.
70
out of 100
Caucasian
AppDirect Customer Loyalty Score by Usage
AppDirect's Customer Loyalty score was rated 70% by customers who have used AppDirect's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
AppDirect Customer Loyalty Score by Industry
AppDirect's Customer Loyalty score was rated 55% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
AppDirect Customer Loyalty vs. Competitors
Compared to its competitors, AppDirect's Customer Loyalty score is rated right above CloudCheckr, and is preceded by Oracle.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Parallels | 100% |
| Oracle | 72% |
| AppDirect | 68% |
| CloudCheckr | N/A |
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AppDirect Product Quality
2.6/5
AppDirect has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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AppDirect Product Information
AppDirect’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated AppDirect's product the highest.
- Website
- http://www.appdirect.com
- Company Size
- 501-1,000 Employees
Industry
Tech
Ecommerce and Marketplaces
Marketplaces
Quick Insights into AppDirect Product Quality
AppDirect's Product Quality score was rated highest by customers from the Tech industry.
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Ranked AppDirect Product Quality the Highest
AppDirect Product Quality Score by Gender
AppDirect's Product Quality score was rated 1.6 by Male customers on Comparably.
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Male
1.6/5
Female
N/A
AppDirect Product Quality Score by Ethnicity
AppDirect's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of AppDirect.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
AppDirect Product Quality Score by Usage
AppDirect's Product Quality score was rated 1.5 stars by customers who have used AppDirect's products/services for 5 to 10 Years.
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AppDirect Product Quality Score by Industry
AppDirect's Product Quality score was rated 2.2 stars by Tech industry customers.
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AppDirect Product Quality vs. Competitors
Compared to its competitors, AppDirect's Product Quality score is rated right above CloudCheckr, and is preceded by Parallels.
| COMPANY | Product Quality Score | |
|---|---|---|
| Oracle | 3.7/5 |
| Parallels | 3.7/5 |
| AppDirect | 2.6/5 |
| CloudCheckr | N/A |
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AppDirect Pricing
AppDirect ROI & Value For Money
2.6/5
AppDirect has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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AppDirect Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into AppDirect ROI
AppDirect's ROI score was rated highest by customers from the Tech industry.
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Ranked AppDirect ROI the Highest
AppDirect ROI Score by Gender
AppDirect's ROI score was rated 1.5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of AppDirect.
Male
1.5/5
Female
N/A
AppDirect ROI Score by Ethnicity
AppDirect's ROI score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of AppDirect.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
AppDirect ROI Score by Usage
AppDirect's ROI score was rated 1.5 stars by customers who have used AppDirect's products/services for 5 to 10 Years.
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AppDirect ROI Score by Industry
AppDirect's ROI score was rated 1.6 stars by Tech industry customers.
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AppDirect Pricing vs. Competitors
Compared to its competitors, AppDirect's ROI score is rated right above CloudCheckr, and is preceded by Oracle.
| COMPANY | Pricing Score | |
|---|---|---|
| Parallels | 3.7/5 |
| Oracle | 3.7/5 |
| AppDirect | 2.6/5 |
| CloudCheckr | N/A |
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AppDirect Customer Satisfaction (CSAT)
AppDirect Customer Satisfaction (CSAT) Score
28 / 100
AppDirect has an overall Customer Satisfaction score of 28 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
14%
Satisfied
14%
Neither Satisfied nor Dissatisfied
21%
Dissatisfied
7%
Very Dissatisfied
44%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into AppDirect Customer Satisfaction
AppDirect's Customer Satisfaction score was rated highest by customers who have used AppDirect's products/services for 5 to 10 Years.
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Ranked AppDirect Customer Satisfaction the Highest
AppDirect Customer Satisfaction Score by Gender
AppDirect's Customer Satisfaction score was rated 0 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of AppDirect.
0
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 20% | |
Very Dissatisfied | 60% |
AppDirect Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
AppDirect's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of AppDirect.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
67%
AppDirect Customer Satisfaction Score by Usage
AppDirect's Customer Satisfaction score was rated 0 points by customers who have used AppDirect's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
AppDirect Customer Satisfaction Score by Industry
AppDirect's Customer Satisfaction score was rated 0 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "AppDirect Customer Satisfaction Score by Industry",
"text": "AppDirect's Customer Satisfaction score was rated 0 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "AppDirect's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 0
}
]
}AppDirect Customer Satisfaction vs. Competitors
Compared to its competitors, AppDirect's Customer Satisfaction score is rated right above CloudCheckr, and is preceded by Parallels.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Oracle | 67% |
| Parallels | 50% |
| AppDirect | 28% |
| CloudCheckr | 0% |
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AppDirect Customer Service
2.6/5
AppDirect has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.
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About AppDirect's Customer Service
Address
San Francisco, CA
Website
http://www.appdirect.com
Quick Insights into AppDirect Customer Service
AppDirect's Customer Service score was rated highest by customers from the Tech industry.
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Ranked AppDirect Customer Service the Highest
AppDirect Customer Service Score by Gender
AppDirect's Customer Service score was rated 1.8 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of AppDirect.
Male
1.8/5
Female
N/A
AppDirect Customer Service Score by Ethnicity
AppDirect's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of AppDirect.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
AppDirect Customer Service Score by Usage
AppDirect's Customer Service score was rated 1.5 stars by customers who have used AppDirect's products/services for 5 to 10 Years.
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AppDirect Customer Service Score by Industry
AppDirect's Customer Service score was rated 2.1 stars by Tech industry customers.
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AppDirect Customer Service vs. Competitors
Compared to its competitors, AppDirect's Customer Service score is rated right above CloudCheckr, and is preceded by Oracle.
| COMPANY | Customer Service Score | |
|---|---|---|
| Parallels | 5/5 |
| Oracle | 3.6/5 |
| AppDirect | 2.6/5 |
| CloudCheckr | N/A |
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AppDirect as an Employer
2.4/5
AppDirect has a 2.4/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
AppDirect scored a -44 for Net Promoter Score and a -42 for Employee Net Promoter Score. NPS gauges how likely a customer of AppDirect would recommend the brand to a friend. ENPS measures how likely AppDirect employees would recommend working at AppDirect to a friend.
Net Promoter Score
-44
NPS Score
| 23% | Promoters |
|---|---|
| 10% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
-42
eNPS Score
| 19% | Promoters |
|---|---|
| 20% | Passive |
| 61% | Detractors |
