

Applause is the worldwide leader in crowd-sourced digital quality testing. Among its major competitors, Applause is ranked in 1st place for NPS while Rainforest QA is 2nd, and UserTesting is 3rd.
Applause's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Applause's customers would recommend using the product based on a scale of -100 to 100.
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2022 100 | Nov 2022 | 100 |
Applause is ranked first for NPS among its competitors. Rainforest QA and UserTesting come in second and third, with UserZoom coming in at #4.
![]() Applause | ![]() UserTesting | ![]() Rainforest QA | ![]() UserZoom | |
| Global Ranking | #- | #607 | #- | #- |
| NPS | 100 | 0 | 85 | -84 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $450.00M | $100.00M | $100.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Applause's NPS is rated right above Rainforest QA.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Applause | 100 |
![]() | Rainforest QA | 85 |
![]() | UserTesting | 0 |
![]() | test IO | 0 |
![]() | Testlio | N/A |
![]() | UserZoom | -84 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Applause users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Compared to its competitors, Applause's Customer Loyalty score is rated right above UserZoom.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Applause | 100% |
![]() | UserZoom | 76% |
![]() | UserTesting | 72% |
![]() | Rainforest QA | N/A |
![]() | test IO | N/A |
![]() | Testlio | N/A |
Applause has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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Applause serves markets in the United States, Europe, and Middle-East and Africa. Applause supports Web devices and offers products for medium and large sized businesses.
Applause’s product quality score is a 5 out of 5 as rated by its users and customers.
Compared to its competitors, Applause's Product Quality score is rated right above test IO.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Applause | 5/5 |
![]() | test IO | 4.5/5 |
![]() | Rainforest QA | 4.3/5 |
![]() | UserZoom | 4.2/5 |
![]() | UserTesting | 3.8/5 |
![]() | Testlio | N/A |
Applause has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
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Applause has a pricing structure that accommodates medium and large businesses.
Compared to its competitors, Applause's ROI score is rated right above test IO.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Applause | 5/5 |
![]() | test IO | 5/5 |
![]() | Rainforest QA | 4.3/5 |
![]() | UserZoom | 4.2/5 |
![]() | UserTesting | 3.7/5 |
![]() | Testlio | N/A |
Applause has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Applause's Customer Satisfaction score is rated right above UserZoom.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Applause | 100% |
![]() | UserZoom | 67% |
![]() | UserTesting | 56% |
![]() | Rainforest QA | 0% |
![]() | test IO | 0% |
![]() | Testlio | 0% |
Applause has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
Sign Up to unlock Applause's overall Customer Service score rated by its users and customers.
100 Pennsylvania Ave #500, Framingham, MA 01701
https://www.applause.com
(844) 300-2777
Compared to its competitors, Applause's Customer Service score is rated right above Rainforest QA.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Applause | 5/5 |
![]() | Rainforest QA | 5/5 |
![]() | test IO | 5/5 |
![]() | UserZoom | 4/5 |
![]() | UserTesting | 3.8/5 |
![]() | Testlio | N/A |
Applause has a 4.1/5 stars for its overall company culture rated by their employees

Applause scored a 100 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Applause would recommend the brand to a friend. ENPS measures how likely Applause employees would recommend working at Applause to a friend.
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
| 25% | Promoters |
|---|---|
| 50% | Passive |
| 25% | Detractors |