

Smart tools for fast, cost effective, reliable insights Among its major competitors, CoolTool is ranked in 3rd place for NPS while SurveyMonkey is 1st, and Qualtrics is 2nd.
CoolTool's Net Promoter Score (NPS) is a 0 with 44% Promoters, 12% Passives, and 44% Detractors. Net Promoter Score tracks whether CoolTool's customers would recommend using the product based on a scale of -100 to 100.
| 44% | Promoters |
|---|---|
| 12% | Passives |
| 44% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 0 | Aug 2020 | 0 |
CoolTool is ranked third for NPS among its competitors. SurveyMonkey and Qualtrics come in first and second, with Zappy coming in at #4.
![]() CoolTool | ![]() Qualtrics | ![]() SurveyMonkey | ![]() Zappy | |
| Global Ranking | #- | #274 | #409 | #- |
| NPS | 0 | 37 | 54 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $3.58B | $2.72B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CoolTool's NPS was rated -32 points by customers who have used CoolTool's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -32 | Less than 1 Year | -32 |
Compared to its competitors, CoolTool's NPS is rated right below Qualtrics.
| COMPANY | NPS Score | |
|---|---|---|
![]() | SurveyMonkey | 54 |
![]() | Qualtrics | 37 |
![]() | CoolTool | 0 |
CoolTool has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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CoolTool serves markets in the United States, Asia, China, Europe, Japan, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. CoolTool supports Web devices and offers products for small, medium, and large sized businesses.
CoolTool’s product quality score is a 4.1 out of 5 as rated by its users and customers.
Compared to its competitors, CoolTool's Product Quality score is rated right below Qualtrics.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | SurveyMonkey | 4.2/5 |
![]() | Qualtrics | 4.1/5 |
![]() | CoolTool | 4.1/5 |
CoolTool has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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CoolTool has a pricing structure that accommodates small, medium, and large businesses. Starting from $299/month, CoolTool uses a subscription model and offers the following: Master: $299/month and Guru: Contact CoolTool for pricing details.
Compared to its competitors, CoolTool's ROI score is rated right below Qualtrics.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | SurveyMonkey | 4.3/5 |
![]() | Qualtrics | 3.9/5 |
![]() | CoolTool | 3.6/5 |
CoolTool has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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1390 Market Street, Suite 200, San Francisco, CA 94102
http://www.cooltool.com
14158359433
Compared to its competitors, CoolTool's Customer Service score is rated right above SurveyMonkey.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | CoolTool | 5/5 |
![]() | SurveyMonkey | 4.2/5 |
![]() | Qualtrics | 4/5 |