

CSAA Insurance Group, a AAA insurer, is one of the top personal lines property and casualty insurance groups in the U.S. We offer auto, homeowners and other personal lines of insurance to AAA Members through AAA clubs in 23 states and the District of Columbia. Among its major competitors, CSAA Insurance Group, a AAA Insurer is ranked in 3rd place for NPS while USAA is 1st, and Progressive Insurance is 2nd.
CSAA Insurance Group, a AAA Insurer's Net Promoter Score (NPS) is a -34 with 22% Promoters, 22% Passives, and 56% Detractors. Net Promoter Score tracks whether CSAA Insurance Group, a AAA Insurer's customers would recommend using the product based on a scale of -100 to 100.
| 22% | Promoters |
|---|---|
| 22% | Passives |
| 56% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2021 -100 | Oct 2021 | -100 |
Sep 2023 -60 | Sep 2023 | -60 |
Feb 2024 -67 | Feb 2024 | -67 |
Mar 2024 -57 | Mar 2024 | -57 |
Apr 2024 -50 | Apr 2024 | -50 |
Jun 2025 -33 | Jun 2025 | -33 |
CSAA Insurance Group, a AAA Insurer is ranked third for NPS among its competitors. USAA and Progressive Insurance come in first and second, with GEICO coming in at #4.
![]() CSAA Insurance Group, a AAA Insurer | ![]() USAA | ![]() Progressive Insurance | ![]() GEICO | |
| Global Ranking | #- | #70 | #967 | #- |
| NPS | -34 | 7 | -16 | -64 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | - | $55.91B | $587.82B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, CSAA Insurance Group, a AAA Insurer's NPS is rated right above GEICO, and is preceded by Progressive Insurance.
| COMPANY | NPS Score | |
|---|---|---|
![]() | USAA | 7 |
![]() | Progressive Insurance | -16 |
![]() | CSAA Insurance Group, a AAA Insurer | -34 |
![]() | GEICO | -64 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
65% of CSAA Insurance Group, a AAA Insurer users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, CSAA Insurance Group, a AAA Insurer's Customer Loyalty score is rated right below GEICO.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | USAA | 87% |
![]() | Progressive Insurance | 80% |
![]() | GEICO | 71% |
![]() | CSAA Insurance Group, a AAA Insurer | 65% |
CSAA Insurance Group, a AAA Insurer has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.
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CSAA Insurance Group, a AAA Insurer’s product quality score is a 2.5 out of 5 as rated by its users and customers.
Compared to its competitors, CSAA Insurance Group, a AAA Insurer's Product Quality score is rated right above GEICO, and is preceded by Progressive Insurance.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | USAA | 3.3/5 |
![]() | Progressive Insurance | 2.7/5 |
![]() | CSAA Insurance Group, a AAA Insurer | 2.5/5 |
![]() | GEICO | 1.8/5 |
CSAA Insurance Group, a AAA Insurer has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
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Compared to its competitors, CSAA Insurance Group, a AAA Insurer's ROI score is rated right above GEICO, and is preceded by Progressive Insurance.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | USAA | 3.2/5 |
![]() | Progressive Insurance | 2.5/5 |
![]() | CSAA Insurance Group, a AAA Insurer | 2.2/5 |
![]() | GEICO | 1.7/5 |
CSAA Insurance Group, a AAA Insurer has an overall Customer Satisfaction score of 33 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, CSAA Insurance Group, a AAA Insurer's Customer Satisfaction score is rated right above USAA, and is preceded by Progressive Insurance.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Progressive Insurance | 45% |
![]() | CSAA Insurance Group, a AAA Insurer | 33% |
![]() | USAA | 30% |
![]() | GEICO | 7% |
CSAA Insurance Group, a AAA Insurer has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
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3055 Oak Rd, Walnut Creek, CA 94597
https://csaa-insurance.aaa.com
Compared to its competitors, CSAA Insurance Group, a AAA Insurer's Customer Service score is rated right above GEICO, and is preceded by Progressive Insurance.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | USAA | 3.3/5 |
![]() | Progressive Insurance | 2.7/5 |
![]() | CSAA Insurance Group, a AAA Insurer | 2.3/5 |
![]() | GEICO | 1.8/5 |
CSAA Insurance Group, a AAA Insurer has a 3.2/5 stars for its overall company culture rated by their employees

In the Top 40% of Similar Sized Companies on Comparably.
CSAA Insurance Group, a AAA Insurer scored a -34 for Net Promoter Score and a 8 for Employee Net Promoter Score. NPS gauges how likely a customer of CSAA Insurance Group, a AAA Insurer would recommend the brand to a friend. ENPS measures how likely CSAA Insurance Group, a AAA Insurer employees would recommend working at CSAA Insurance Group, a AAA Insurer to a friend.
| 22% | Promoters |
|---|---|
| 22% | Passive |
| 56% | Detractors |
| 47% | Promoters |
|---|---|
| 14% | Passive |
| 39% | Detractors |