-5
NPS
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East Bank Club
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About East Bank Club's Brand
Unparalleled in size, scope and range of services, East Bank Club is recognized as the country's premier fitness facility. Among its major competitors, East Bank Club is ranked in 1st place for NPS while Equinox is 2nd.Their current valuation is $1.47B
Brand at a Glance
93%
Customer Loyalty
3.7/5
Product Quality
3.3/5
Pricing
4/5
Customer Service
East Bank Club Ranking
- #1 / 2 of its competitors
East Bank Club NPS
East Bank Club's Net Promoter Score (NPS) is a -5 with 45% Promoters, 5% Passives, and 50% Detractors. Net Promoter Score tracks whether East Bank Club's customers would recommend using the product based on a scale of -100 to 100.
East Bank Club Overall NPS
| 45% | Promoters |
|---|---|
| 5% | Passives |
| 50% | Detractors |
East Bank Club NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2022 -15 | Nov 2022 | -15 |
Feb 2023 -25 | Feb 2023 | -25 |
May 2023 -11 | May 2023 | -11 |
Jul 2023 -27 | Jul 2023 | -27 |
Dec 2023 -33 | Dec 2023 | -33 |
Apr 2024 -23 | Apr 2024 | -23 |
Jun 2024 -15 | Jun 2024 | -15 |
Sep 2024 -20 | Sep 2024 | -20 |
Dec 2024 -13 | Dec 2024 | -13 |
Jan 2025 0 | Jan 2025 | 0 |
Sep 2025 0 | Sep 2025 | 0 |
Nov 2025 -5 | Nov 2025 | -5 |
How Other Brands Compare
East Bank Club is ranked first for NPS among its competitors. Equinox comes in second. Among those competitors, it is the second most valued company behind Equinox.
East Bank Club |  Equinox | |
| Global Ranking | #- | #459 |
| NPS | -5 | -24 |
| Valuation Updated every 24 hours for public companies | $1.47B | $1.94B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
East Bank Club NPS by Gender
Male customers rated East Bank Club's NPS 101 points higher than Female customers.
Male
34
East Bank Club's NPS was rated 34 by Male customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
Female
-67
East Bank Club's NPS was rated -67 by Female customers on Comparably.
0%
Promoters
33%
Passives
67%
Detractors
East Bank Club NPS by Ethnicity
East Bank Club's NPS was rated -34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
East Bank Club NPS by Usage
East Bank Club's NPS was rated 34 points by customers who have used East Bank Club's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 34 | Over 10 Years | 34 |
East Bank Club NPS vs. Competitors
Compared to its competitors, East Bank Club's NPS is rated right above Equinox.
| COMPANY | NPS Score | |
|---|---|---|
| East Bank Club | -5 |
| Equinox | -24 |
East Bank Club Customer Loyalty
93%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
93% of East Bank Club users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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East Bank Club Customer Loyalty Score by Gender
East Bank Club's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.
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Male
100%
Yes
Female
100%
Yes
East Bank Club Customer Loyalty Score by Ethnicity
East Bank Club's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of East Bank Club.
100
out of 100
Caucasian
East Bank Club Customer Loyalty Score by Usage
East Bank Club's Customer Loyalty score was rated 100% by customers who have used East Bank Club's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
East Bank Club Customer Loyalty vs. Competitors
Compared to its competitors, East Bank Club's Customer Loyalty score is rated right above Equinox.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| East Bank Club | 93% |
| Equinox | 73% |
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East Bank Club Product Quality
3.7/5
East Bank Club has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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East Bank Club Product Information
East Bank Club’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- http://eastbankclub.com
- Company Size
- 501-1,000 Employees
Industry
Recreational Facilities and Services
Quick Insights into East Bank Club Product Quality
East Bank Club's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked East Bank Club Product Quality the Highest
Ranked East Bank Club Product Quality the Lowest
East Bank Club Product Quality Score by Gender
Male customers rated East Bank Club's Product Quality score 1.2 stars higher than Female customers.
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Male
3.8/5
Female
2.6/5
East Bank Club Product Quality Score by Ethnicity
East Bank Club's Product Quality score was rated 2.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of East Bank Club.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
East Bank Club Product Quality Score by Usage
East Bank Club's Product Quality score was rated 3.8 stars by customers who have used East Bank Club's products/services for Over 10 Years.
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East Bank Club Product Quality vs. Competitors
Compared to its competitors, East Bank Club's Product Quality score is rated right above Equinox.
| COMPANY | Product Quality Score | |
|---|---|---|
| East Bank Club | 3.7/5 |
| Equinox | 2.9/5 |
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East Bank Club Pricing
East Bank Club ROI & Value For Money
3.3/5
East Bank Club has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Quick Insights into East Bank Club ROI
East Bank Club's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked East Bank Club ROI the Highest
Ranked East Bank Club ROI the Lowest
East Bank Club ROI Score by Gender
Male customers rated East Bank Club's ROI score 1.7 stars higher than Female customers.
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Male
3.8/5
Female
2.1/5
East Bank Club ROI Score by Ethnicity
East Bank Club's ROI score was rated 2.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of East Bank Club.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
East Bank Club ROI Score by Usage
East Bank Club's ROI score was rated 3.6 stars by customers who have used East Bank Club's products/services for Over 10 Years.
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East Bank Club Pricing vs. Competitors
Compared to its competitors, East Bank Club's ROI score is rated right above Equinox.
| COMPANY | Pricing Score | |
|---|---|---|
| East Bank Club | 3.3/5 |
| Equinox | 2.6/5 |
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East Bank Club Customer Satisfaction (CSAT)
East Bank Club Customer Satisfaction (CSAT) Score
46 / 100
East Bank Club has an overall Customer Satisfaction score of 46 rated by its users and customers.
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Very Satisfied
46%
Satisfied
0%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
31%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into East Bank Club Customer Satisfaction
East Bank Club's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked East Bank Club Customer Satisfaction the Highest
East Bank Club Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
East Bank Club's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of East Bank Club.
33 / 100
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
67%
Very Dissatisfied
0%
East Bank Club Customer Satisfaction vs. Competitors
Compared to its competitors, East Bank Club's Customer Satisfaction score is rated right above Equinox.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| East Bank Club | 46% |
| Equinox | 40% |
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East Bank Club Customer Service
4/5
East Bank Club has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About East Bank Club's Customer Service
Address
500 North Kingsbury Street, Chicago, IL 60654
Website
http://eastbankclub.com
Phone Number
(312) 527-5800
East Bank Club's Social Links
Quick Insights into East Bank Club Customer Service
East Bank Club's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked East Bank Club Customer Service the Highest
Ranked East Bank Club Customer Service the Lowest
East Bank Club Customer Service Score by Gender
Male customers rated East Bank Club's Customer Service score 1.8 stars higher than Female customers.
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Male
4.6/5
Female
2.8/5
East Bank Club Customer Service Score by Ethnicity
East Bank Club's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
East Bank Club Customer Service Score by Usage
East Bank Club's Customer Service score was rated 3.8 stars by customers who have used East Bank Club's products/services for Over 10 Years.
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East Bank Club Customer Service vs. Competitors
Compared to its competitors, East Bank Club's Customer Service score is rated right above Equinox.
| COMPANY | Customer Service Score | |
|---|---|---|
| East Bank Club | 4/5 |
| Equinox | 2.6/5 |
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East Bank Club as an Employer
2.5/5
East Bank Club has a 2.5/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
East Bank Club scored a -5 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of East Bank Club would recommend the brand to a friend. ENPS measures how likely East Bank Club employees would recommend working at East Bank Club to a friend.
Net Promoter Score
-5
NPS Score
| 45% | Promoters |
|---|---|
| 5% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-50
eNPS Score
| 25% | Promoters |
|---|---|
| 0% | Passive |
| 75% | Detractors |
