First Quality NPS & Customer Reviews | Comparably
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About First Quality's Brand

Among its major competitors, First Quality is ranked in 2nd place for NPS while Kimberly-Clark is 1st.

Brand at a Glance

55%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service

First Quality Ranking

First Quality NPS

First Quality's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether First Quality's customers would recommend using the product based on a scale of -100 to 100.

First Quality Overall NPS

0
NPS
50%Promoters
0%Passives
50%Detractors
First Quality Overall NPS

First Quality NPS Trend

-100
-50
0
50
100
May 2022
-100
May 2022-100
Sep 2022
0
Sep 20220
Apr 2024
33
Apr 202433
Feb 2025
0
Feb 20250

How Other Brands Compare

First Quality is ranked second for NPS among its competitors. Kimberly-Clark comes in first.

First Quality's Logo
First Quality
Kimberly-Clark's Logo
Kimberly-Clark
Global Ranking#-#305
NPS041
Valuation Updated every 24 hours for public companies-$44.20B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

First Quality NPS vs. Competitors

Compared to its competitors, First Quality's NPS is rated right below Kimberly-Clark.

COMPANYNPS Score
Kimberly-Clark
41
First Quality
0

First Quality Customer Reviews

What can this brand most improve?
Innovation, Time to value, and accessibility

First Quality Customer Loyalty

55%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

55% of First Quality users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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55
55%
45
45%
First Quality Customer Loyalty

First Quality Customer Loyalty vs. Competitors

Compared to its competitors, First Quality's Customer Loyalty score is rated right below Kimberly-Clark.

COMPANYCustomer Loyalty Score
Kimberly-Clark87%
First Quality55%

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First Quality Product Quality

3.7/5

First Quality has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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First Quality Product Information

First Quality’s product quality score is a 3.7 out of 5 as rated by its users and customers.

First Quality Product Quality vs. Competitors

Compared to its competitors, First Quality's Product Quality score is rated right below Kimberly-Clark.

COMPANYProduct Quality Score
Kimberly-Clark4.1/5
First Quality3.7/5

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First Quality Pricing

First Quality ROI & Value For Money

3.7/5

First Quality has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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First Quality Pricing vs. Competitors

Compared to its competitors, First Quality's ROI score is rated right below Kimberly-Clark.

COMPANYPricing Score
Kimberly-Clark4.1/5
First Quality3.7/5

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First Quality Customer Satisfaction (CSAT)

First Quality Customer Satisfaction (CSAT) Score

50 / 100

First Quality has an overall Customer Satisfaction score of 50 rated by its users and customers.

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Very Satisfied50%
Satisfied0%
Neither Satisfied nor Dissatisfied50%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

First Quality Customer Satisfaction vs. Competitors

Compared to its competitors, First Quality's Customer Satisfaction score is rated right below Kimberly-Clark.

COMPANYCustomer Satisfaction (CSAT) Score
Kimberly-Clark80%
First Quality50%

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First Quality Customer Service

3.7/5

First Quality has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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First Quality Customer Service vs. Competitors

Compared to its competitors, First Quality's Customer Service score is rated right below Kimberly-Clark.

COMPANYCustomer Service Score
Kimberly-Clark4/5
First Quality3.7/5

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First Quality as an Employer

2.6/5

First Quality has a 2.6/5 stars for its overall company culture rated by their employees

  First Quality CEO
bottom
5%
CEO of First Quality

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

First Quality scored a 0 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of First Quality would recommend the brand to a friend. ENPS measures how likely First Quality employees would recommend working at First Quality to a friend.

Net Promoter Score

0
NPS Score
50%Promoters
0%Passive
50%Detractors

Employee Net Promoter Score

-50
eNPS Score
25%Promoters
0%Passive
75%Detractors

Global Ranking Snapshot

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6
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7
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