45
NPS
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Furla
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About Furla's Brand
Designer and manufacturer of leather products. The company specializes in the production and retailing of leather bags, shoes, wallets, purses for men and women in Italy. It also sells scarfs, jewelry and other accessories through its 425 stores spread across the globe. Among its major competitors, Furla is ranked in 1st place for NPS while Kate Spade is 2nd, and Gucci is 3rd.
Brand at a Glance
89%
Customer Loyalty
4.1/5
Product Quality
3.6/5
Pricing
4.1/5
Customer Service
Furla Ranking
- #1 / 4 of its competitors
Furla NPS
Furla's Net Promoter Score (NPS) is a 45 with 56% Promoters, 33% Passives, and 11% Detractors. Net Promoter Score tracks whether Furla's customers would recommend using the product based on a scale of -100 to 100.
Furla Overall NPS
| 56% | Promoters |
|---|---|
| 33% | Passives |
| 11% | Detractors |
Furla NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2020 100 | Nov 2020 | 100 |
Apr 2021 100 | Apr 2021 | 100 |
Nov 2021 66 | Nov 2021 | 66 |
Mar 2022 60 | Mar 2022 | 60 |
Feb 2023 66 | Feb 2023 | 66 |
Apr 2023 43 | Apr 2023 | 43 |
Dec 2024 38 | Dec 2024 | 38 |
Jan 2025 44 | Jan 2025 | 44 |
How Other Brands Compare
Furla is ranked first for NPS among its competitors. Kate Spade and Gucci come in second and third, with Coccinelle coming in at #4.
Furla |  Gucci |  Kate Spade |  Coccinelle | |
| Global Ranking | #- | #52 | #721 | #- |
| NPS | 45 | 31 | 41 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Furla NPS vs. Competitors
Compared to its competitors, Furla's NPS is rated right above Kate Spade.
| COMPANY | NPS Score | |
|---|---|---|
| Furla | 45 |
| Kate Spade | 41 |
| Gucci | 31 |
Furla Customer Loyalty
89%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
89% of Furla users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Furla Customer Loyalty vs. Competitors
Compared to its competitors, Furla's Customer Loyalty score is rated right above Kate Spade.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Furla | 89% |
| Kate Spade | 78% |
| Gucci | 76% |
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Furla Product Quality
4.1/5
Furla has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Furla Product Information
Furla’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- www.furla.com
- Company Size
- 1,001-5,000 Employees
Furla Product Quality vs. Competitors
Compared to its competitors, Furla's Product Quality score is rated right below Gucci.
| COMPANY | Product Quality Score | |
|---|---|---|
| Kate Spade | 4.2/5 |
| Gucci | 4.2/5 |
| Furla | 4.1/5 |
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Furla Pricing
Furla ROI & Value For Money
3.6/5
Furla has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Furla Pricing vs. Competitors
Compared to its competitors, Furla's ROI score is rated right below Gucci.
| COMPANY | Pricing Score | |
|---|---|---|
| Kate Spade | 4.1/5 |
| Gucci | 3.8/5 |
| Furla | 3.6/5 |
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Furla Customer Satisfaction (CSAT)
Furla Customer Satisfaction (CSAT) Score
100 / 100
Furla has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
83%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Furla Customer Satisfaction vs. Competitors
Compared to its competitors, Furla's Customer Satisfaction score is rated right above Kate Spade.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Furla | 100% |
| Kate Spade | 85% |
| Gucci | 79% |
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Furla Customer Service
4.1/5
Furla has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Furla's Customer Service
Address
, Bologna, 40068
Website
www.furla.com
Phone Number
5
Furla Customer Service vs. Competitors
Compared to its competitors, Furla's Customer Service score is rated right above Kate Spade.
| COMPANY | Customer Service Score | |
|---|---|---|
| Furla | 4.1/5 |
| Kate Spade | 4.1/5 |
| Gucci | 4/5 |
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Furla as an Employer
3.7/5
Furla has a 3.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Furla scored a 45 for Net Promoter Score and a 25 for Employee Net Promoter Score. NPS gauges how likely a customer of Furla would recommend the brand to a friend. ENPS measures how likely Furla employees would recommend working at Furla to a friend.
Net Promoter Score
45
NPS Score
| 56% | Promoters |
|---|---|
| 33% | Passive |
| 11% | Detractors |
Employee Net Promoter Score
25
eNPS Score
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
