
Crisp color, graphic prints and playful sophistication are the hallmarks of kate spade new york. Kate Spade’s brand is ranked #721 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Kate Spade. When compared to other organizations within the Fashion and Beauty industry, Kate Spade is ranked #68. Among its major competitors, Kate Spade is ranked in 2nd place for NPS while Coach is 1st, and Cole Haan is 3rd.
Kate Spade's Net Promoter Score (NPS) is a 41 with 63% Promoters, 15% Passives, and 22% Detractors. Net Promoter Score tracks whether Kate Spade's customers would recommend using the product based on a scale of -100 to 100.
| 63% | Promoters |
|---|---|
| 15% | Passives |
| 22% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2024 43 | Oct 2024 | 43 |
Nov 2024 43 | Nov 2024 | 43 |
Dec 2024 41 | Dec 2024 | 41 |
Jan 2025 41 | Jan 2025 | 41 |
Feb 2025 41 | Feb 2025 | 41 |
Mar 2025 42 | Mar 2025 | 42 |
May 2025 40 | May 2025 | 40 |
Aug 2025 40 | Aug 2025 | 40 |
Sep 2025 40 | Sep 2025 | 40 |
Oct 2025 42 | Oct 2025 | 42 |
Nov 2025 40 | Nov 2025 | 40 |
Dec 2025 42 | Dec 2025 | 42 |
Kate Spade is ranked second for NPS among its competitors. Coach and Alex and Ani come in first and third, with Poshmark coming in at #4.
![]() Kate Spade | ![]() Poshmark | ![]() Coach | ![]() Alex and Ani | |
| Global Ranking | #721 | #343 | #497 | #- |
| NPS | 41 | -19 | 41 | 9 |
| Valuation Updated every 24 hours for public companies | - | $600.00M | $3.29B | $1.25B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Kate Spade's NPS 13 points higher than Male customers.
Kate Spade's NPS was rated 40 by Male customers on Comparably.
Kate Spade's NPS was rated 53 by Female customers on Comparably.
Kate Spade's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 66 | Caucasian | 66 |
Hispanic or Latino 46 | Hispanic or Latino | 46 |
Asian or Pacific Islander 18 | Asian or Pacific Islander | 18 |
Other 37 | Other | 37 |
Kate Spade's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
Kate Spade's NPS was rated the highest by customers who have used Kate Spade's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 40 | Less than 1 Year | 40 |
1 to 2 Years 69 | 1 to 2 Years | 69 |
2 to 5 Years 70 | 2 to 5 Years | 70 |
5 to 10 Years 37 | 5 to 10 Years | 37 |
Over 10 Years 19 | Over 10 Years | 19 |
Compared to its competitors, Kate Spade's NPS is rated right above Cole Haan, and is preceded by Coach.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Coach | 41 |
![]() | Kate Spade | 41 |
![]() | Cole Haan | 22 |
![]() | Alex and Ani | 9 |
![]() | Brayola | N/A |
![]() | Poshmark | -19 |
In the Fashion and Beauty industry, Kate Spade's NPS is rated right above Uniqlo, and is preceded by American Eagle Outfitters.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nike | 48 |
![]() | Vans | 47 |
![]() | American Eagle Outfitters | 44 |
![]() | Kate Spade | 41 |
![]() | Uniqlo | 40 |
![]() | CHANEL | 39 |
![]() | Glossier | 38 |
![]() | Crocs | 34 |
![]() | Gucci | 31 |
Out of the 15 Kate Spade customer reviews 14 were positive and 1 was constructive. Kate Spade customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Kate Spade users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Kate Spade's Customer Loyalty score 22% higher than Male customers.
Kate Spade's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
% who answered "Yes"
Kate Spade's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 88% | 18-25 | 88% |
26-30 70% | 26-30 | 70% |
31-35 87% | 31-35 | 87% |
36-40 55% | 36-40 | 55% |
41-45 70% | 41-45 | 70% |
46-50 100% | 46-50 | 100% |
51-55 82% | 51-55 | 82% |
56-60 100% | 56-60 | 100% |
Kate Spade's Customer Loyalty score was rated the highest by customers who have used Kate Spade's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Kate Spade's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Legal industry customers.
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Compared to its competitors, Kate Spade's Customer Loyalty score is rated right above Cole Haan, and is preceded by Coach.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Coach | 87% |
![]() | Kate Spade | 78% |
![]() | Cole Haan | 74% |
![]() | Poshmark | 74% |
![]() | Alex and Ani | 72% |
![]() | Brayola | N/A |
In the Fashion and Beauty industry, Kate Spade's Customer Loyalty score is rated right above Glossier, and is preceded by Crocs.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | American Eagle Outfitters | 87% |
![]() | Vans | 85% |
![]() | Nike | 83% |
![]() | Uniqlo | 81% |
![]() | CHANEL | 79% |
![]() | Crocs | 79% |
![]() | Kate Spade | 78% |
![]() | Glossier | 77% |
![]() | Gucci | 76% |
Kate Spade has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Kate Spade’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Kate Spade's product the highest. Reviewers from the Hospitality industry rated Kate Spade the lowest at 4.3.
Kate Spade's Product Quality score was rated highest by customers ages 36-40, and rated lowest by customers ages 41-45.
Male customers rated Kate Spade's Product Quality score 0.4 stars higher than Female customers.
Kate Spade's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
Asian or Pacific Islander 4.4 | Asian or Pacific Islander | 4.4 |
Other 4.3 | Other | 4.3 |
Kate Spade's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 4.7 | 18-25 | 4.7 |
26-30 3.6 | 26-30 | 3.6 |
31-35 3.8 | 31-35 | 3.8 |
36-40 5 | 36-40 | 5 |
41-45 3 | 41-45 | 3 |
46-50 5 | 46-50 | 5 |
51-55 4.5 | 51-55 | 4.5 |
56-60 3.9 | 56-60 | 3.9 |
Kate Spade's Product Quality score was rated the highest by customers who have used Kate Spade's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Kate Spade's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Marketing, Advertising and Research industry customers.
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Compared to its competitors, Kate Spade's Product Quality score is rated right above Coach.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Kate Spade | 4.2/5 |
![]() | Coach | 4/5 |
![]() | Cole Haan | 3.7/5 |
![]() | Alex and Ani | 3.7/5 |
![]() | Poshmark | 2.7/5 |
![]() | Brayola | N/A |
In the Fashion and Beauty industry, Kate Spade's Product Quality score is rated right above CHANEL, and is preceded by Glossier.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Uniqlo | 4.3/5 |
![]() | Nike | 4.3/5 |
![]() | Vans | 4.3/5 |
![]() | Glossier | 4.3/5 |
![]() | Kate Spade | 4.2/5 |
![]() | CHANEL | 4.2/5 |
![]() | American Eagle Outfitters | 4.2/5 |
![]() | Gucci | 4.2/5 |
![]() | Crocs | 4.1/5 |
Kate Spade has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Retail industry think that they had the lowest ROI from Kate Spade.
Kate Spade's ROI score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers ages 41-45.
Male customers rated Kate Spade's ROI score 0.4 stars higher than Female customers.
Kate Spade's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.2 | Caucasian | 4.2 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 4 | Other | 4 |
Kate Spade's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 3.7 | 26-30 | 3.7 |
31-35 4.2 | 31-35 | 4.2 |
36-40 4.8 | 36-40 | 4.8 |
41-45 2.6 | 41-45 | 2.6 |
46-50 4.2 | 46-50 | 4.2 |
51-55 4.5 | 51-55 | 4.5 |
56-60 3.6 | 56-60 | 3.6 |
Kate Spade's ROI score was rated the highest by customers who have used Kate Spade's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Kate Spade's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Kate Spade's ROI score is rated right above Coach.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Kate Spade | 4.1/5 |
![]() | Coach | 3.9/5 |
![]() | Cole Haan | 3.6/5 |
![]() | Alex and Ani | 3.2/5 |
![]() | Poshmark | 2.8/5 |
![]() | Brayola | N/A |
In the Fashion and Beauty industry, Kate Spade's ROI score is rated right above Vans.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Kate Spade | 4.1/5 |
![]() | Vans | 4/5 |
![]() | Uniqlo | 4/5 |
![]() | Nike | 3.9/5 |
![]() | CHANEL | 3.9/5 |
![]() | Glossier | 3.9/5 |
![]() | American Eagle Outfitters | 3.8/5 |
![]() | Gucci | 3.8/5 |
![]() | Crocs | 3.7/5 |
Kate Spade has an overall Customer Satisfaction score of 85 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Kate Spade's Customer Satisfaction score was rated highest by customers who have used Kate Spade's products/services for 1 to 2 Years, and rated lowest by customers ages 41-45.
Male customers rated Kate Spade's Customer Satisfaction score 8 points higher than Female customers.
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 59% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 2% | |
Dissatisfied | 2% | |
Very Dissatisfied | 4% |
Kate Spade's Customer Satisfaction (CSAT) score was rated 95% according to Caucasian users and customers.
Kate Spade's Customer Satisfaction (CSAT) score was rated 91% according to Hispanic or Latino users and customers.
Kate Spade's Customer Satisfaction (CSAT) score was rated 91% according to Asian or Pacific Islander users and customers.
Kate Spade's Customer Satisfaction (CSAT) score was rated 86% according to Other users and customers.
Kate Spade's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 83% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 100% | |||||||||||||||
| 56-60 | 80% |
Kate Spade's Customer Satisfaction score was rated the highest by customers who have used Kate Spade's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Kate Spade's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Marketing, Advertising and Research industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Kate Spade's Customer Satisfaction score is rated right above Coach.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Kate Spade | 85% |
![]() | Coach | 78% |
![]() | Alex and Ani | 74% |
![]() | Cole Haan | 67% |
![]() | Poshmark | 41% |
![]() | Brayola | 0% |
In the Fashion and Beauty industry, Kate Spade's Customer Satisfaction score is rated right above Vans, and is preceded by Nike.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Uniqlo | 88% |
![]() | Nike | 86% |
![]() | Kate Spade | 85% |
![]() | Vans | 85% |
![]() | American Eagle Outfitters | 82% |
![]() | CHANEL | 80% |
![]() | Glossier | 79% |
![]() | Crocs | 79% |
![]() | Gucci | 79% |
Kate Spade has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Kate Spade's overall Customer Service score rated by its users and customers.
New York City, NY
https://www.katespade.com
12012956706
Kate Spade's Customer Service score was rated highest by customers ages 51-55, and rated lowest by customers ages 41-45.
Male customers rated Kate Spade's Customer Service score 0.5 stars higher than Female customers.
Kate Spade's Customer Service score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.4 | Caucasian | 4.4 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 4.1 | Other | 4.1 |
Kate Spade's Customer Service score was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4 | 31-35 | 4 |
36-40 4.6 | 36-40 | 4.6 |
41-45 2.1 | 41-45 | 2.1 |
46-50 4.9 | 46-50 | 4.9 |
51-55 5 | 51-55 | 5 |
56-60 3.7 | 56-60 | 3.7 |
Kate Spade's Customer Service score was rated the highest by customers who have used Kate Spade's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Kate Spade's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Banking and Financial Services industry customers.
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Compared to its competitors, Kate Spade's Customer Service score is rated right above Coach.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Kate Spade | 4.1/5 |
![]() | Coach | 3.9/5 |
![]() | Cole Haan | 3.4/5 |
![]() | Alex and Ani | 3.2/5 |
![]() | Poshmark | 2.5/5 |
![]() | Brayola | N/A |
In the Fashion and Beauty industry, Kate Spade's Customer Service score is rated right above Uniqlo, and is preceded by Glossier.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Glossier | 4.2/5 |
![]() | Kate Spade | 4.1/5 |
![]() | Uniqlo | 4.1/5 |
![]() | Nike | 4.1/5 |
![]() | Vans | 4.1/5 |
![]() | CHANEL | 4.1/5 |
![]() | American Eagle Outfitters | 4/5 |
![]() | Gucci | 4/5 |
![]() | Crocs | 3.8/5 |
Kate Spade has a 4.5/5 stars for its overall company culture rated by their employees

Kate Spade scored a 41 for Net Promoter Score and a 25 for Employee Net Promoter Score. NPS gauges how likely a customer of Kate Spade would recommend the brand to a friend. ENPS measures how likely Kate Spade employees would recommend working at Kate Spade to a friend.
| 63% | Promoters |
|---|---|
| 15% | Passive |
| 22% | Detractors |
| 45% | Promoters |
|---|---|
| 35% | Passive |
| 20% | Detractors |
Kate Spade is ranked #721 in the Global Top 100 Brands. It ranks just behind Corsair Components, Inc and just ahead of TED.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
719 | ![]() | The Finish Line | ![]() | Samuel Sato | Retail |
720 | ![]() | Corsair Components, Inc | ![]() | Andy Paul | Consumer Goods |
721 | ![]() | Kate Spade | ![]() | Anna Bakst | Fashion and Beauty |
722 | ![]() | TED | ![]() | Chris Anderson | Media and Entertainment |
723 | ![]() | Penguin Random House | ![]() | Markus Dohle | Media and Entertainment |
724 | ![]() | Anthropologie | ![]() | David McCreight | Retail |
725 | ![]() | MLB Network | ![]() | Media and Entertainment |
Kate Spade is ranked #68 in the Fashion and Beauty Industry. It ranks just behind ipsy and just ahead of Nu Skin Enterprises.
| RANK | COMPANY | Location | |
|---|---|---|---|
66 | ![]() | Benefit Cosmetics | San Francisco, CA |
67 | ![]() | ipsy | San Mateo, CA |
68 | ![]() | Kate Spade | New York City, NY |
69 | ![]() | Nu Skin Enterprises | Provo, UT |
70 | ![]() | Who What Wear | Los Angeles, CA |
71 | ![]() | Farfetch | |
72 | ![]() | Dr Martens | Portland, OR |