35
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
SEPHORA is ranked #41 in Top Brands for Gen ZAwards & Recognition
SEPHORA is ranked #41 in Top Brands for Gen Z
Awards & Recognition
About SEPHORA's Brand
A leader in prestige omni-retail, our mission at Sephora is to create a welcoming beauty shopping experience for all and inspire fearlessness in our community. We operate over 2,700 stores in 35 countries worldwide, with an expanding base of over 500 stores across the Americas, and a world-class ecommerce site. Since opening our first US store in New York’s SoHo neighborhood in 1998, Sephora has been an industry-leading champion of diversity, inclusivity, and empowerment in the US, guided by our longstanding company values. SEPHORA’s brand is ranked #59 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of SEPHORA. When compared to other organizations within the Retail industry, SEPHORA is ranked #11. Among its major competitors, SEPHORA is ranked in 2nd place for NPS while Urban Decay Cosmetics is 1st, and MAC Cosmetics is 3rd. Overall, SEPHORA has a neutral social sentiment, when analyzing social media channels and online mentions.
Brand at a Glance
80%
Customer Loyalty
4.1/5
Product Quality
3.8/5
Pricing
3.9/5
Customer Service
SEPHORA CMO
Deborah Yeh
Deborah and her team keep the Sephora brand experience differentiated and compelling. They bring to life our large-scale marketing campaigns, events, PR, advertising, and loyalty programs. Before she joined Sephora in 2012, Deborah held pioneering positions on the store and digital side at Target and Old Navy. When she’s not secretly shopping our stores to capture client insights, she is at home in San Francisco with her husband and two kids.
SEPHORA Ranking
- #59 / 100 in Global Best Brands
- #48 in Top Brands for Millennials
- #41 in Top Brands for Gen Z
- #11 in Retail
- #1 / 4 of its competitors
SEPHORA NPS
SEPHORA's Net Promoter Score (NPS) is a 35 with 58% Promoters, 19% Passives, and 23% Detractors. Net Promoter Score tracks whether SEPHORA's customers would recommend using the product based on a scale of -100 to 100.
SEPHORA Overall NPS
| 58% | Promoters |
|---|---|
| 19% | Passives |
| 23% | Detractors |
SEPHORA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2025 36 | Jan 2025 | 36 |
Feb 2025 36 | Feb 2025 | 36 |
Mar 2025 35 | Mar 2025 | 35 |
Apr 2025 33 | Apr 2025 | 33 |
May 2025 33 | May 2025 | 33 |
Jun 2025 34 | Jun 2025 | 34 |
Jul 2025 34 | Jul 2025 | 34 |
Aug 2025 33 | Aug 2025 | 33 |
Sep 2025 33 | Sep 2025 | 33 |
Oct 2025 34 | Oct 2025 | 34 |
Nov 2025 34 | Nov 2025 | 34 |
Jan 2026 33 | Jan 2026 | 33 |
How Other Brands Compare
SEPHORA is ranked first for NPS among its competitors. MAC Cosmetics and Nordstrom come in second and third, with Ulta Beauty coming in at #4.
 SEPHORA |  MAC Cosmetics |  Nordstrom |  Ulta Beauty | |
| Global Ranking | #59 | #74 | #97 | #232 |
| NPS | 35 | 31 | 20 | 10 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | - | $5.84B | $17.63B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SEPHORA NPS by Gender
Female customers rated SEPHORA's NPS 32 points higher than Male customers.
Male
6
SEPHORA's NPS was rated 6 by Male customers on Comparably.
44%
Promoters
18%
Passives
38%
Detractors
Female
38
SEPHORA's NPS was rated 38 by Female customers on Comparably.
59%
Promoters
20%
Passives
21%
Detractors
SEPHORA NPS by Ethnicity
SEPHORA's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 19 | Caucasian | 19 |
Hispanic or Latino 52 | Hispanic or Latino | 52 |
African American/Black 37 | African American/Black | 37 |
Asian or Pacific Islander 31 | Asian or Pacific Islander | 31 |
Native American 40 | Native American | 40 |
Other 39 | Other | 39 |
SEPHORA NPS by Age
SEPHORA's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
SEPHORA NPS by Usage
SEPHORA's NPS was rated the highest by customers who have used SEPHORA's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 21 | Less than 1 Year | 21 |
1 to 2 Years 53 | 1 to 2 Years | 53 |
2 to 5 Years 46 | 2 to 5 Years | 46 |
5 to 10 Years 36 | 5 to 10 Years | 36 |
Over 10 Years 16 | Over 10 Years | 16 |
SEPHORA NPS vs. Competitors
Compared to its competitors, SEPHORA's NPS is rated right above MAC Cosmetics, and is preceded by Urban Decay Cosmetics.
| COMPANY | NPS Score | |
|---|---|---|
 | Urban Decay Cosmetics | 37 |
| SEPHORA | 35 |
| MAC Cosmetics | 31 |
 | LUSH North America | 28 |
| Nordstrom | 20 |
| Ulta Beauty | 10 |
 | Marionnaud Lafayette | N/A |
 | Macy's | -11 |
SEPHORA NPS vs Companies in Retail
In the Retail industry, SEPHORA's NPS is rated right above Chipotle, and is preceded by Target.
| COMPANY | NPS Score | |
|---|---|---|
 | REI | 53 |
 | Costco | 50 |
 | Amazon | 49 |
 | Trader Joe's | 46 |
 | American Eagle Outfitters | 44 |
 | Bath & Body Works | 38 |
 | Target | 36 |
| SEPHORA | 35 |
 | Chipotle | 16 |
SEPHORA Customer Reviews
Out of the 71 SEPHORA customer reviews 61 were positive and 10 were constructive. SEPHORA customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
SEPHORA Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of SEPHORA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
SEPHORA Customer Loyalty Score by Gender
Female customers rated SEPHORA's Customer Loyalty score 6% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of SEPHORA.
Male
77%
Yes
Female
83%
Yes
SEPHORA Customer Loyalty Score by Ethnicity
SEPHORA's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of SEPHORA.
84
out of 100
Caucasian
83
out of 100
Hispanic or Latino
86
out of 100
African American/Black
75
out of 100
Asian or Pacific Islander
82
out of 100
Native American
81
out of 100
Other
SEPHORA Customer Loyalty Score by Age
SEPHORA's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of SEPHORA.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 82% | 18-25 | 82% |
26-30 78% | 26-30 | 78% |
31-35 81% | 31-35 | 81% |
36-40 81% | 36-40 | 81% |
41-45 86% | 41-45 | 86% |
46-50 94% | 46-50 | 94% |
51-55 85% | 51-55 | 85% |
56-60 100% | 56-60 | 100% |
61-65 70% | 61-65 | 70% |
66+ 91% | 66+ | 91% |
SEPHORA Customer Loyalty Score by Usage
SEPHORA's Customer Loyalty score was rated the highest by customers who have used SEPHORA's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
SEPHORA Customer Loyalty Score by Industry
SEPHORA's Customer Loyalty score was rated the highest by Consumer Goods industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
SEPHORA Customer Loyalty vs. Competitors
Compared to its competitors, SEPHORA's Customer Loyalty score is rated right above MAC Cosmetics, and is preceded by Ulta Beauty.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Urban Decay Cosmetics | 90% |
| Ulta Beauty | 82% |
| SEPHORA | 80% |
| MAC Cosmetics | 80% |
| Nordstrom | 78% |
| Macy's | 77% |
| LUSH North America | 65% |
| Marionnaud Lafayette | N/A |
Unlock SEPHORA Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Loyalty vs. Competitors data and gain insights into your customers today.
Customer Loyalty for Other Retail Brands
In the Retail industry, SEPHORA's Customer Loyalty score is rated right above Chipotle, and is preceded by Target.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Costco | 89% |
| Amazon | 89% |
| REI | 87% |
| American Eagle Outfitters | 87% |
| Bath & Body Works | 87% |
| Trader Joe's | 86% |
| Target | 82% |
| SEPHORA | 80% |
| Chipotle | 76% |
Unlock SEPHORA Customer Loyalty vs. Companies in Retail Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Loyalty vs. Companies in Retail data and gain insights into your customers today.
SEPHORA Product Quality
4.1/5
SEPHORA has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock SEPHORA's overall Product Quality score rated by its users and customers.
SEPHORA Product Information
SEPHORA’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated SEPHORA's product the highest. Reviewers from the Business and Consumer Services industry rated SEPHORA the lowest at 4.2.
- Website
- http://www.sephora.com
- Company Size
- 10,000+ Employees
Industry
Retail
Quick Insights into SEPHORA Product Quality
SEPHORA's Product Quality score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Insurance industry.
Sign Up to unlock insights into how customers have ranked SEPHORA's Product Quality.
Ranked SEPHORA Product Quality the Highest
Ranked SEPHORA Product Quality the Lowest
SEPHORA Product Quality Score by Gender
Female customers rated SEPHORA's Product Quality score 0.2 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of SEPHORA.
Male
3.8/5
Female
4/5
SEPHORA Product Quality Score by Ethnicity
SEPHORA's Product Quality score was rated the highest by Native American customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of SEPHORA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Native American 4.5 | Native American | 4.5 |
Other 3.9 | Other | 3.9 |
SEPHORA Product Quality Score by Age
SEPHORA's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of SEPHORA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4 | 26-30 | 4 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3.9 | 41-45 | 3.9 |
46-50 3.5 | 46-50 | 3.5 |
51-55 3.8 | 51-55 | 3.8 |
56-60 3.5 | 56-60 | 3.5 |
61-65 2.6 | 61-65 | 2.6 |
66+ 2.5 | 66+ | 2.5 |
SEPHORA Product Quality Score by Usage
SEPHORA's Product Quality score was rated the highest by customers who have used SEPHORA's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
SEPHORA Product Quality Score by Industry
SEPHORA's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Insurance industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
SEPHORA Product Quality vs. Competitors
Compared to its competitors, SEPHORA's Product Quality score is rated right above Urban Decay Cosmetics, and is preceded by MAC Cosmetics.
| COMPANY | Product Quality Score | |
|---|---|---|
| MAC Cosmetics | 4.2/5 |
| SEPHORA | 4.1/5 |
| Urban Decay Cosmetics | 3.9/5 |
| Nordstrom | 3.8/5 |
| LUSH North America | 3.6/5 |
| Ulta Beauty | 3.4/5 |
| Macy's | 3.1/5 |
| Marionnaud Lafayette | N/A |
Unlock SEPHORA Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Product Quality vs. Competitors data and gain insights into your customers today.
Product Quality for Other Retail Brands
In the Retail industry, SEPHORA's Product Quality score is rated right above Target, and is preceded by Bath & Body Works.
| COMPANY | Product Quality Score | |
|---|---|---|
| REI | 4.3/5 |
| Costco | 4.3/5 |
| Amazon | 4.2/5 |
| Trader Joe's | 4.2/5 |
| American Eagle Outfitters | 4.2/5 |
| Bath & Body Works | 4.1/5 |
| SEPHORA | 4.1/5 |
| Target | 4.1/5 |
| Chipotle | 3.8/5 |
Unlock SEPHORA Product Quality vs. Companies in Retail Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Product Quality vs. Companies in Retail data and gain insights into your customers today.
SEPHORA Pricing
SEPHORA ROI & Value For Money
3.8/5
SEPHORA has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock SEPHORA's overall ROI score rated by its users and customers.
SEPHORA Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Insurance industry think that they had the lowest ROI from SEPHORA.
Quick Insights into SEPHORA ROI
SEPHORA's ROI score was rated highest by customers from the Retail industry, and rated lowest by customers from the Insurance industry.
Sign Up to unlock insights into how customers have ranked SEPHORA's ROI score.
Ranked SEPHORA ROI the Highest
Ranked SEPHORA ROI the Lowest
SEPHORA ROI Score by Gender
Female customers rated SEPHORA's ROI score 0.2 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of SEPHORA.
Male
3.5/5
Female
3.7/5
SEPHORA ROI Score by Ethnicity
SEPHORA's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of SEPHORA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Native American 3.9 | Native American | 3.9 |
Other 3.3 | Other | 3.3 |
SEPHORA ROI Score by Age
SEPHORA's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of SEPHORA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 3.6 | 26-30 | 3.6 |
31-35 3.3 | 31-35 | 3.3 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.7 | 41-45 | 3.7 |
46-50 3.2 | 46-50 | 3.2 |
51-55 3.8 | 51-55 | 3.8 |
56-60 3.5 | 56-60 | 3.5 |
61-65 2.6 | 61-65 | 2.6 |
66+ 2.9 | 66+ | 2.9 |
SEPHORA ROI Score by Usage
SEPHORA's ROI score was rated the highest by customers who have used SEPHORA's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
SEPHORA ROI Score by Industry
SEPHORA's ROI score was rated the highest by Retail industry customers, and the lowest by Insurance industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
SEPHORA Pricing vs. Competitors
Compared to its competitors, SEPHORA's ROI score is rated right above MAC Cosmetics.
| COMPANY | Pricing Score | |
|---|---|---|
| SEPHORA | 3.8/5 |
| MAC Cosmetics | 3.8/5 |
| Urban Decay Cosmetics | 3.7/5 |
| Nordstrom | 3.6/5 |
| LUSH North America | 3.4/5 |
| Ulta Beauty | 3.3/5 |
| Macy's | 3.1/5 |
| Marionnaud Lafayette | N/A |
Unlock SEPHORA ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA ROI vs. Competitors data and gain insights into your customers today.
ROI for Other Retail Brands
In the Retail industry, SEPHORA's ROI score is rated right above Bath & Body Works, and is preceded by American Eagle Outfitters.
| COMPANY | Pricing Score | |
|---|---|---|
| Costco | 4.1/5 |
| Amazon | 4.1/5 |
| REI | 4.1/5 |
| Trader Joe's | 4/5 |
| Target | 3.9/5 |
| American Eagle Outfitters | 3.8/5 |
| SEPHORA | 3.8/5 |
| Bath & Body Works | 3.8/5 |
| Chipotle | 3.5/5 |
Unlock SEPHORA ROI vs. Companies in Retail Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA ROI vs. Companies in Retail data and gain insights into your customers today.
SEPHORA Customer Satisfaction (CSAT)
SEPHORA Customer Satisfaction (CSAT) Score
78 / 100
SEPHORA has an overall Customer Satisfaction score of 78 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
47%
Satisfied
31%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
4%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into SEPHORA Customer Satisfaction
SEPHORA's Customer Satisfaction score was rated highest by customers from the Architecture and Planning industry, and rated lowest by customers ages 61-65.
Sign Up to unlock insights into how customers have ranked SEPHORA's Customer Satisfaction.
Ranked SEPHORA Customer Satisfaction the Highest
Ranked SEPHORA Customer Satisfaction the Lowest
SEPHORA Customer Satisfaction Score by Gender
Female customers rated SEPHORA's Customer Satisfaction score 8 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of SEPHORA.
69 / 100
MaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 37% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 11% | |
Very Dissatisfied | 16% |
77 / 100
FemaleVery Satisfied | 47% | |
|---|---|---|
Satisfied | 30% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 3% | |
Very Dissatisfied | 15% |
SEPHORA Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
SEPHORA's Customer Satisfaction (CSAT) score was rated 65% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
65 / 100
Very Satisfied
42%
Satisfied
23%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
5%
Very Dissatisfied
26%
CSAT according to Hispanic or Latino
SEPHORA's Customer Satisfaction (CSAT) score was rated 76% according to Hispanic or Latino users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
76 / 100
Very Satisfied
48%
Satisfied
28%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
14%
CSAT according to African American/Black
SEPHORA's Customer Satisfaction (CSAT) score was rated 80% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
80 / 100
Very Satisfied
43%
Satisfied
37%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
7%
Very Dissatisfied
13%
CSAT according to Asian or Pacific Islander
SEPHORA's Customer Satisfaction (CSAT) score was rated 86% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
86 / 100
Very Satisfied
52%
Satisfied
34%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
5%
CSAT according to Native American
SEPHORA's Customer Satisfaction (CSAT) score was rated 75% according to Native American users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
75 / 100
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
SEPHORA's Customer Satisfaction (CSAT) score was rated 76% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SEPHORA.
76 / 100
Very Satisfied
38%
Satisfied
38%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
17%
SEPHORA Customer Satisfaction Score by Age
SEPHORA's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of SEPHORA.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 86% | |||||||||||||||
| 26-30 | 78% | |||||||||||||||
| 31-35 | 65% | |||||||||||||||
| 36-40 | 80% | |||||||||||||||
| 41-45 | 83% | |||||||||||||||
| 46-50 | 67% | |||||||||||||||
| 51-55 | 44% | |||||||||||||||
| 56-60 | 67% | |||||||||||||||
| 61-65 | 0% | |||||||||||||||
| 66+ | 40% |
SEPHORA Customer Satisfaction Score by Usage
SEPHORA's Customer Satisfaction score was rated the highest by customers who have used SEPHORA's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
SEPHORA Customer Satisfaction Score by Industry
SEPHORA's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Consumer Goods industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "SEPHORA Customer Satisfaction Score by Industry",
"text": "SEPHORA's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Consumer Goods industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 71,
"stars": 0,
"csatScore": 71,
"text": "SEPHORA's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 71
},
{
"label": "Accounting",
"groupId": 495,
"score": 90,
"stars": 0,
"csatScore": 90,
"text": "SEPHORA's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 90
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 25,
"stars": 0,
"csatScore": 25,
"text": "SEPHORA's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 25
},
{
"label": "Fashion and Beauty",
"groupId": 497,
"score": 94,
"stars": 0,
"csatScore": 94,
"text": "SEPHORA's Customer Satisfaction score is rated by Fashion and Beauty customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 94
},
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "SEPHORA's Customer Satisfaction score is rated by Architecture and Planning customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 77,
"stars": 0,
"csatScore": 77,
"text": "SEPHORA's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 77
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "SEPHORA's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 74,
"stars": 0,
"csatScore": 74,
"text": "SEPHORA's Customer Satisfaction score is rated by Business and Consumer Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 74
},
{
"label": "Consumer Goods",
"groupId": 513,
"score": 25,
"stars": 0,
"csatScore": 25,
"text": "SEPHORA's Customer Satisfaction score is rated by Consumer Goods customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 25
},
{
"label": "Education",
"groupId": 515,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "SEPHORA's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Government and Public Policy",
"groupId": 521,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "SEPHORA's Customer Satisfaction score is rated by Government and Public Policy customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 64,
"stars": 0,
"csatScore": 64,
"text": "SEPHORA's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 64
},
{
"label": "Hospitality",
"groupId": 523,
"score": 80,
"stars": 0,
"csatScore": 80,
"text": "SEPHORA's Customer Satisfaction score is rated by Hospitality customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 80
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "SEPHORA's Customer Satisfaction score is rated by Marketing, Advertising and Research customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Retail",
"groupId": 559,
"score": 93,
"stars": 0,
"csatScore": 93,
"text": "SEPHORA's Customer Satisfaction score is rated by Retail customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 93
}
]
}SEPHORA Customer Satisfaction vs. Competitors
Compared to its competitors, SEPHORA's Customer Satisfaction score is rated right above Nordstrom, and is preceded by MAC Cosmetics.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| MAC Cosmetics | 82% |
| SEPHORA | 78% |
| Nordstrom | 67% |
| Urban Decay Cosmetics | 63% |
| Ulta Beauty | 62% |
| Macy's | 52% |
| LUSH North America | 50% |
| Marionnaud Lafayette | 0% |
Unlock SEPHORA Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Customer Satisfaction for Other Retail Brands
In the Retail industry, SEPHORA's Customer Satisfaction score is rated right above Chipotle, and is preceded by Trader Joe's.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| REI | 85% |
| Costco | 84% |
| Amazon | 84% |
| American Eagle Outfitters | 82% |
| Bath & Body Works | 81% |
| Target | 79% |
| Trader Joe's | 79% |
| SEPHORA | 78% |
| Chipotle | 62% |
Unlock SEPHORA Customer Satisfaction vs. Companies in Retail Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Satisfaction vs. Companies in Retail data and gain insights into your customers today.
SEPHORA Customer Service
3.9/5
SEPHORA has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock SEPHORA's overall Customer Service score rated by its users and customers.
About SEPHORA's Customer Service
Address
350 Mission St, San Francisco, CA 94105
Website
http://www.sephora.com
Phone Number
1-877-737-4672
SEPHORA's Social Links
Quick Insights into SEPHORA Customer Service
SEPHORA's Customer Service score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers ages 61-65.
Sign Up to unlock insights into how customers have ranked SEPHORA's Customer Service score.
Ranked SEPHORA Customer Service the Highest
Ranked SEPHORA Customer Service the Lowest
SEPHORA Customer Service Score by Gender
Female customers rated SEPHORA's Customer Service score 0.3 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of SEPHORA.
Male
3.5/5
Female
3.8/5
SEPHORA Customer Service Score by Ethnicity
SEPHORA's Customer Service score was rated the highest by Native American customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of SEPHORA.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Native American 4.2 | Native American | 4.2 |
Other 3.7 | Other | 3.7 |
SEPHORA Customer Service Score by Age
SEPHORA's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of SEPHORA.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.7 | 26-30 | 3.7 |
31-35 3.3 | 31-35 | 3.3 |
36-40 3.6 | 36-40 | 3.6 |
41-45 4 | 41-45 | 4 |
46-50 3.5 | 46-50 | 3.5 |
51-55 2.9 | 51-55 | 2.9 |
56-60 3.1 | 56-60 | 3.1 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.5 | 66+ | 2.5 |
SEPHORA Customer Service Score by Usage
SEPHORA's Customer Service score was rated the highest by customers who have used SEPHORA's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
SEPHORA Customer Service Score by Industry
SEPHORA's Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Consumer Goods industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
SEPHORA Customer Service vs. Competitors
Compared to its competitors, SEPHORA's Customer Service score is rated right above MAC Cosmetics.
| COMPANY | Customer Service Score | |
|---|---|---|
| SEPHORA | 3.9/5 |
| MAC Cosmetics | 3.9/5 |
| LUSH North America | 3.9/5 |
| Nordstrom | 3.7/5 |
| Urban Decay Cosmetics | 3.5/5 |
| Ulta Beauty | 3.1/5 |
| Macy's | 2.9/5 |
| Marionnaud Lafayette | N/A |
Unlock SEPHORA Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Service vs. Competitors data and gain insights into your customers today.
Customer Service for Other Retail Brands
In the Retail industry, SEPHORA's Customer Service score is rated right above Chipotle, and is preceded by Bath & Body Works.
| COMPANY | Customer Service Score | |
|---|---|---|
| REI | 4.4/5 |
| Costco | 4.2/5 |
| Amazon | 4.2/5 |
| Trader Joe's | 4.2/5 |
| American Eagle Outfitters | 4/5 |
| Target | 4/5 |
| Bath & Body Works | 4/5 |
| SEPHORA | 3.9/5 |
| Chipotle | 3.6/5 |
Unlock SEPHORA Customer Service vs. Companies in Retail Data
VS
Sign Up for Brand Profile PRO to get the full SEPHORA Customer Service vs. Companies in Retail data and gain insights into your customers today.
SEPHORA as an Employer
4.1/5
SEPHORA has a 4.1/5 stars for its overall company culture rated by their employees
top
30%
Consumer vs. Employees
SEPHORA scored a 35 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of SEPHORA would recommend the brand to a friend. ENPS measures how likely SEPHORA employees would recommend working at SEPHORA to a friend.
Net Promoter Score
35
NPS Score
| 58% | Promoters |
|---|---|
| 19% | Passive |
| 23% | Detractors |
Employee Net Promoter Score
2
eNPS Score
| 40% | Promoters |
|---|---|
| 22% | Passive |
| 38% | Detractors |
Global Ranking Snapshot
SEPHORA is ranked #59 in the Global Top 100 Brands. It ranks just behind adidas and just ahead of HBO.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
57 |  | National Geographic |  | Courteney Monroe | Media and Entertainment |
58 |  | adidas |  | Kasper Rorsted | Fashion and Beauty |
59 | | SEPHORA | | Jean-Andre Rougeot | Retail |
60 |  | HBO |  | Media and Entertainment | |
61 |  | Mars |  | Grant Reid | Food and Beverages |
62 |  | American Express |  | Stephen Squeri | Banking and Financial Services |
63 |  | PUMA |  | Arne Freundt | Fashion and Beauty |
Retail Ranking Snapshot
SEPHORA is ranked #11 in the Retail Industry. It ranks just behind Tiffany & Co and just ahead of Versace.
| RANK | COMPANY | Location | |
|---|---|---|---|
9 |  | Crocs | Broomfield, CO |
10 |  | Tiffany & Co | New York City, NY |
11 | | SEPHORA | San Francisco, CA |
12 |  | Versace | Austin |
13 |  | Whole Foods Market | Austin, TX |
14 |  | The Home Depot | Atlanta, GA |
15 |  | 7-Eleven | Dallas, TX |
