
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 20 million customers a week in the United States and Canada. With fiscal year 2020 sales of nearly $90 billion, Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com. Lowe's Home Improvement’s brand is ranked #128 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Lowe's Home Improvement. When compared to other organizations within the Retail industry, Lowe's Home Improvement is ranked #22. Among its major competitors, Lowe's Home Improvement is ranked in 3rd place for NPS while The Home Depot is 1st, and Best Buy is 2nd. Overall, Lowe's Home Improvement has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $136.70B
Lowe's Home Improvement's Net Promoter Score (NPS) is a -5 with 42% Promoters, 11% Passives, and 47% Detractors. Net Promoter Score tracks whether Lowe's Home Improvement's customers would recommend using the product based on a scale of -100 to 100.
| 42% | Promoters |
|---|---|
| 11% | Passives |
| 47% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2024 -3 | May 2024 | -3 |
Jul 2024 -2 | Jul 2024 | -2 |
Aug 2024 -4 | Aug 2024 | -4 |
Sep 2024 -4 | Sep 2024 | -4 |
Nov 2024 -4 | Nov 2024 | -4 |
Dec 2024 -4 | Dec 2024 | -4 |
Jan 2025 -4 | Jan 2025 | -4 |
Feb 2025 -4 | Feb 2025 | -4 |
Mar 2025 -4 | Mar 2025 | -4 |
May 2025 -6 | May 2025 | -6 |
Sep 2025 -4 | Sep 2025 | -4 |
Nov 2025 -6 | Nov 2025 | -6 |
Lowe's Home Improvement is ranked third for NPS among its competitors. The Home Depot and Best Buy come in first and second, with Sam's Club coming in at #4. Among those competitors, it is the third most valued company behind Sam's Club.
![]() Lowe's Home Improvement | ![]() The Home Depot | ![]() Best Buy | ![]() Sam's Club | |
| Global Ranking | #128 | #86 | #101 | #- |
| NPS | -5 | 21 | -3 | -8 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $136.70B | $301.06B | $28.95B | $382.05B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Lowe's Home Improvement's NPS 18 points higher than Female customers.
Lowe's Home Improvement's NPS was rated -19 by Male customers on Comparably.
Lowe's Home Improvement's NPS was rated -37 by Female customers on Comparably.
Lowe's Home Improvement's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -37 | Caucasian | -37 |
Hispanic or Latino 0 | Hispanic or Latino | 0 |
African American/Black -80 | African American/Black | -80 |
Asian or Pacific Islander -100 | Asian or Pacific Islander | -100 |
Other -75 | Other | -75 |
Lowe's Home Improvement's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
Lowe's Home Improvement's NPS was rated the highest by customers who have used Lowe's Home Improvement's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years -9 | 1 to 2 Years | -9 |
2 to 5 Years 33 | 2 to 5 Years | 33 |
5 to 10 Years -17 | 5 to 10 Years | -17 |
Over 10 Years -32 | Over 10 Years | -32 |
Compared to its competitors, Lowe's Home Improvement's NPS is rated right above Sam's Club, and is preceded by Best Buy.
| COMPANY | NPS Score | |
|---|---|---|
![]() | The Home Depot | 21 |
![]() | Best Buy | -3 |
![]() | Lowe's Home Improvement | -5 |
![]() | Sam's Club | -8 |
![]() | Bed Bath & Beyond | -52 |
In the Retail industry, Lowe's Home Improvement's NPS is rated right below Chipotle.
| COMPANY | NPS Score | |
|---|---|---|
![]() | REI | 53 |
![]() | Costco | 50 |
![]() | Amazon | 49 |
![]() | Trader Joe's | 46 |
![]() | American Eagle Outfitters | 44 |
![]() | Bath & Body Works | 38 |
![]() | Target | 36 |
![]() | Chipotle | 16 |
![]() | Lowe's Home Improvement | -5 |
Out of the 18 Lowe's Home Improvement customer reviews 6 were positive and 12 were constructive. Lowe's Home Improvement customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Lowe's Home Improvement users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Lowe's Home Improvement's Customer Loyalty score 11% higher than Female customers.
Lowe's Home Improvement's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Lowe's Home Improvement's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 82% | 18-25 | 82% |
26-30 64% | 26-30 | 64% |
31-35 72% | 31-35 | 72% |
36-40 70% | 36-40 | 70% |
41-45 85% | 41-45 | 85% |
46-50 78% | 46-50 | 78% |
51-55 67% | 51-55 | 67% |
56-60 93% | 56-60 | 93% |
61-65 87% | 61-65 | 87% |
66+ 81% | 66+ | 81% |
Lowe's Home Improvement's Customer Loyalty score was rated the highest by customers who have used Lowe's Home Improvement's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Lowe's Home Improvement's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Marketing, Advertising and Research industry customers.
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Compared to its competitors, Lowe's Home Improvement's Customer Loyalty score is rated right above Best Buy, and is preceded by The Home Depot.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Sam's Club | 83% |
![]() | The Home Depot | 81% |
![]() | Lowe's Home Improvement | 77% |
![]() | Best Buy | 76% |
![]() | Bed Bath & Beyond | 67% |
In the Retail industry, Lowe's Home Improvement's Customer Loyalty score is rated right above Chipotle, and is preceded by Target.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Costco | 89% |
![]() | Amazon | 89% |
![]() | REI | 87% |
![]() | American Eagle Outfitters | 87% |
![]() | Bath & Body Works | 87% |
![]() | Trader Joe's | 86% |
![]() | Target | 82% |
![]() | Lowe's Home Improvement | 77% |
![]() | Chipotle | 76% |
Lowe's Home Improvement has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Lowe's Home Improvement’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Military and Defense industry rated Lowe's Home Improvement's product the highest. Reviewers from the Education industry rated Lowe's Home Improvement the lowest at 2.7.
Lowe's Home Improvement's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Wholesale industry.
Male customers rated Lowe's Home Improvement's Product Quality score 0.3 stars higher than Female customers.
Lowe's Home Improvement's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 2 | Other | 2 |
Lowe's Home Improvement's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.8 | 26-30 | 3.8 |
31-35 3.3 | 31-35 | 3.3 |
36-40 2.4 | 36-40 | 2.4 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3 | 46-50 | 3 |
51-55 2.6 | 51-55 | 2.6 |
56-60 1.9 | 56-60 | 1.9 |
61-65 1.6 | 61-65 | 1.6 |
66+ 2.2 | 66+ | 2.2 |
Lowe's Home Improvement's Product Quality score was rated the highest by customers who have used Lowe's Home Improvement's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Lowe's Home Improvement's Product Quality score was rated the highest by Military and Defense industry customers, and the lowest by Wholesale industry customers.
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Compared to its competitors, Lowe's Home Improvement's Product Quality score is rated right above Sam's Club, and is preceded by Best Buy.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | The Home Depot | 3.6/5 |
![]() | Best Buy | 3.1/5 |
![]() | Lowe's Home Improvement | 3.1/5 |
![]() | Sam's Club | 2.9/5 |
![]() | Bed Bath & Beyond | 2.1/5 |
In the Retail industry, Lowe's Home Improvement's Product Quality score is rated right below Chipotle.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | REI | 4.3/5 |
![]() | Costco | 4.3/5 |
![]() | Amazon | 4.2/5 |
![]() | Trader Joe's | 4.2/5 |
![]() | American Eagle Outfitters | 4.2/5 |
![]() | Bath & Body Works | 4.1/5 |
![]() | Target | 4.1/5 |
![]() | Chipotle | 3.8/5 |
![]() | Lowe's Home Improvement | 3.1/5 |
Lowe's Home Improvement has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Public Safety industry think that they had the lowest ROI from Lowe's Home Improvement.
Lowe's Home Improvement's ROI score was rated highest by customers ages 18-25, and rated lowest by customers from the Wholesale industry.
Male customers rated Lowe's Home Improvement's ROI score 0.5 stars higher than Female customers.
Lowe's Home Improvement's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 3.2 | Hispanic or Latino | 3.2 |
African American/Black 1.6 | African American/Black | 1.6 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 2.2 | Other | 2.2 |
Lowe's Home Improvement's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2.2 | 36-40 | 2.2 |
41-45 4.1 | 41-45 | 4.1 |
46-50 2.7 | 46-50 | 2.7 |
51-55 2.6 | 51-55 | 2.6 |
56-60 2 | 56-60 | 2 |
61-65 1.6 | 61-65 | 1.6 |
66+ 2.3 | 66+ | 2.3 |
Lowe's Home Improvement's ROI score was rated the highest by customers who have used Lowe's Home Improvement's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Lowe's Home Improvement's ROI score was rated the highest by Retail industry customers, and the lowest by Wholesale industry customers.
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Compared to its competitors, Lowe's Home Improvement's ROI score is rated right above Bed Bath & Beyond, and is preceded by Best Buy.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | The Home Depot | 3.6/5 |
![]() | Sam's Club | 3.1/5 |
![]() | Best Buy | 3/5 |
![]() | Lowe's Home Improvement | 3/5 |
![]() | Bed Bath & Beyond | 2.2/5 |
In the Retail industry, Lowe's Home Improvement's ROI score is rated right below Chipotle.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Costco | 4.1/5 |
![]() | Amazon | 4.1/5 |
![]() | REI | 4.1/5 |
![]() | Trader Joe's | 4/5 |
![]() | Target | 3.9/5 |
![]() | American Eagle Outfitters | 3.8/5 |
![]() | Bath & Body Works | 3.8/5 |
![]() | Chipotle | 3.5/5 |
![]() | Lowe's Home Improvement | 3/5 |
Lowe's Home Improvement has an overall Customer Satisfaction score of 39 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Lowe's Home Improvement's Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by customers from the Public Safety industry.
Male customers rated Lowe's Home Improvement's Customer Satisfaction score 16 points higher than Female customers.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 12% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 15% | |
Very Dissatisfied | 41% |
Very Satisfied | 13% | |
|---|---|---|
Satisfied | 8% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 4% | |
Very Dissatisfied | 75% |
Lowe's Home Improvement's Customer Satisfaction (CSAT) score was rated 37% according to Caucasian users and customers.
Lowe's Home Improvement's Customer Satisfaction (CSAT) score was rated 40% according to Hispanic or Latino users and customers.
Lowe's Home Improvement's Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.
Lowe's Home Improvement's Customer Satisfaction (CSAT) score was rated 0% according to Asian or Pacific Islander users and customers.
Lowe's Home Improvement's Customer Satisfaction (CSAT) score was rated 29% according to Other users and customers.
Lowe's Home Improvement's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 75% | |||||||||||||||
| 36-40 | 17% | |||||||||||||||
| 41-45 | 75% | |||||||||||||||
| 46-50 | 40% | |||||||||||||||
| 51-55 | 42% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 9% | |||||||||||||||
| 66+ | 20% |
Lowe's Home Improvement's Customer Satisfaction score was rated the highest by customers who have used Lowe's Home Improvement's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Lowe's Home Improvement's Customer Satisfaction score was rated the highest by Military and Defense industry customers, and the lowest by Public Safety industry customers.
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}Compared to its competitors, Lowe's Home Improvement's Customer Satisfaction score is rated right above Bed Bath & Beyond, and is preceded by Best Buy.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | The Home Depot | 68% |
![]() | Sam's Club | 54% |
![]() | Best Buy | 53% |
![]() | Lowe's Home Improvement | 39% |
![]() | Bed Bath & Beyond | 39% |
In the Retail industry, Lowe's Home Improvement's Customer Satisfaction score is rated right below Chipotle.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | REI | 85% |
![]() | Costco | 84% |
![]() | Amazon | 84% |
![]() | American Eagle Outfitters | 82% |
![]() | Bath & Body Works | 81% |
![]() | Target | 79% |
![]() | Trader Joe's | 79% |
![]() | Chipotle | 62% |
![]() | Lowe's Home Improvement | 39% |
Lowe's Home Improvement has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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1000 Lowes Blvd, Mooresville, NC 28117
http://lowes.com
1(877) 465-6937
Lowe's Home Improvement's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Wholesale industry.
Male customers rated Lowe's Home Improvement's Customer Service score 0.6 stars higher than Female customers.
Lowe's Home Improvement's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 2 | Other | 2 |
Lowe's Home Improvement's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.7 | 26-30 | 3.7 |
31-35 3.3 | 31-35 | 3.3 |
36-40 2.1 | 36-40 | 2.1 |
41-45 3.6 | 41-45 | 3.6 |
46-50 2.7 | 46-50 | 2.7 |
51-55 2.6 | 51-55 | 2.6 |
56-60 1.7 | 56-60 | 1.7 |
61-65 1.9 | 61-65 | 1.9 |
66+ 2.2 | 66+ | 2.2 |
Lowe's Home Improvement's Customer Service score was rated the highest by customers who have used Lowe's Home Improvement's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Lowe's Home Improvement's Customer Service score was rated the highest by Architecture and Planning industry customers, and the lowest by Wholesale industry customers.
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Compared to its competitors, Lowe's Home Improvement's Customer Service score is rated right above Sam's Club, and is preceded by Best Buy.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | The Home Depot | 3.6/5 |
![]() | Best Buy | 2.9/5 |
![]() | Lowe's Home Improvement | 2.9/5 |
![]() | Sam's Club | 2.7/5 |
![]() | Bed Bath & Beyond | 2/5 |
In the Retail industry, Lowe's Home Improvement's Customer Service score is rated right below Chipotle.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | REI | 4.4/5 |
![]() | Costco | 4.2/5 |
![]() | Amazon | 4.2/5 |
![]() | Trader Joe's | 4.2/5 |
![]() | American Eagle Outfitters | 4/5 |
![]() | Target | 4/5 |
![]() | Bath & Body Works | 4/5 |
![]() | Chipotle | 3.6/5 |
![]() | Lowe's Home Improvement | 2.9/5 |
Lowe's Home Improvement has a 3.1/5 stars for its overall company culture rated by their employees

In the Bottom 25% of Similar Sized Companies on Comparably.

Lowe's Home Improvement scored a -5 for Net Promoter Score and a -6 for Employee Net Promoter Score. NPS gauges how likely a customer of Lowe's Home Improvement would recommend the brand to a friend. ENPS measures how likely Lowe's Home Improvement employees would recommend working at Lowe's Home Improvement to a friend.
| 42% | Promoters |
|---|---|
| 11% | Passive |
| 47% | Detractors |
| 37% | Promoters |
|---|---|
| 20% | Passive |
| 43% | Detractors |
Lowe's Home Improvement is ranked #128 in the Global Top 100 Brands. It ranks just behind Hulu and just ahead of Bloomberg.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
126 | ![]() | Warner Bros. | ![]() | Media and Entertainment | |
127 | ![]() | Hulu | ![]() | Bob Chapek | Media and Entertainment |
128 | ![]() | Lowe's Home Improvement | ![]() | Marvin Ellison | Retail |
129 | ![]() | Bloomberg | ![]() | Michael Bloomberg | Tech |
130 | ![]() | KFC | ![]() | Sabir Sami | Food and Beverages |
131 | ![]() | Docusign | ![]() | Allan Thygesen | Tech |
132 | ![]() | Boeing | ![]() | Dave Calhoun | Automotive and Transportation |
Lowe's Home Improvement is ranked #22 in the Retail Industry. It ranks just behind Victoria's Secret and just ahead of Gap Inc..
| RANK | COMPANY | Location | |
|---|---|---|---|
20 | ![]() | Domino's Pizza | Ann Arbor, MI |
21 | ![]() | Victoria's Secret | Columbus, OH |
22 | ![]() | Lowe's Home Improvement | Mooresville, NC |
23 | ![]() | Gap Inc. | San Francisco, CA |
24 | ![]() | Etsy | Brooklyn, NY |
25 | ![]() | Yum! Brands | Louisville, KY |
26 | ![]() | Taco Bell | Irvine, CA |