
Versace is an Italian fashion company and trade name founded by Gianni Versace in Milan in 1978. Versace’s brand is ranked #64 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Versace. When compared to other organizations within the Fashion and Beauty industry, Versace is ranked #13. Among its major competitors, Versace is ranked in 2nd place for NPS while Armani is 1st, and Gucci is 3rd.Their current valuation is $7.46B
Versace's Net Promoter Score (NPS) is a 37 with 61% Promoters, 15% Passives, and 24% Detractors. Net Promoter Score tracks whether Versace's customers would recommend using the product based on a scale of -100 to 100.
| 61% | Promoters |
|---|---|
| 15% | Passives |
| 24% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2024 37 | Nov 2024 | 37 |
Dec 2024 37 | Dec 2024 | 37 |
Jan 2025 37 | Jan 2025 | 37 |
Feb 2025 37 | Feb 2025 | 37 |
Mar 2025 37 | Mar 2025 | 37 |
Sep 2025 37 | Sep 2025 | 37 |
Nov 2025 37 | Nov 2025 | 37 |
Dec 2025 37 | Dec 2025 | 37 |
Feb 2026 37 | Feb 2026 | 37 |
Mar 2026 37 | Mar 2026 | 37 |
Apr 2026 37 | Apr 2026 | 37 |
May 2026 37 | May 2026 | 37 |
Versace is ranked second for NPS among its competitors. Armani and Gucci come in first and third, with canada goose coming in at #4. Among those competitors, it is the most valued company.
![]() Versace | ![]() Gucci | ![]() Armani | ![]() canada goose | |
| Global Ranking | #64 | #52 | #362 | #- |
| NPS | 37 | 31 | 53 | 21 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $7.46B | - | $2.55B | $2.40B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Versace's NPS 14 points higher than Female customers.
Versace's NPS was rated 58 by Male customers on Comparably.
Versace's NPS was rated 44 by Female customers on Comparably.
Versace's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 52 | Caucasian | 52 |
Hispanic or Latino 55 | Hispanic or Latino | 55 |
African American/Black 57 | African American/Black | 57 |
Asian or Pacific Islander 53 | Asian or Pacific Islander | 53 |
Other 26 | Other | 26 |
Versace's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
Versace's NPS was rated the highest by customers who have used Versace's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 35 | Less than 1 Year | 35 |
1 to 2 Years 56 | 1 to 2 Years | 56 |
2 to 5 Years 58 | 2 to 5 Years | 58 |
5 to 10 Years 52 | 5 to 10 Years | 52 |
Over 10 Years 56 | Over 10 Years | 56 |
Compared to its competitors, Versace's NPS is rated right above Gucci, and is preceded by Armani.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Armani | 53 |
![]() | Versace | 37 |
![]() | Gucci | 31 |
![]() | canada goose | 21 |
Out of the 27 Versace customer reviews 25 were positive and 2 were constructive. Versace customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Versace users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Versace's Customer Loyalty score 21% higher than Female customers.
Versace's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Versace's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 84% | 18-25 | 84% |
26-30 72% | 26-30 | 72% |
31-35 89% | 31-35 | 89% |
36-40 85% | 36-40 | 85% |
41-45 100% | 41-45 | 100% |
46-50 78% | 46-50 | 78% |
51-55 100% | 51-55 | 100% |
56-60 100% | 56-60 | 100% |
Versace's Customer Loyalty score was rated the highest by customers who have used Versace's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Versace's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Retail industry customers.
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Compared to its competitors, Versace's Customer Loyalty score is rated right above Gucci, and is preceded by Armani.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Armani | 82% |
![]() | Versace | 77% |
![]() | Gucci | 76% |
![]() | canada goose | 71% |
In the Fashion and Beauty industry, Versace's Customer Loyalty score is rated right above Glossier, and is preceded by Crocs.
Versace has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Versace’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Business Supplies and Equipment industry rated Versace's product the highest. Reviewers from the Accounting industry rated Versace the lowest at 4.3.
Versace's Product Quality score was rated highest by customers from the Business Supplies and Equipment industry, and rated lowest by customers ages 56-60.
Versace's Product Quality score was rated 4.2 by both Female and Male customers on Comparably.
Versace's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Hispanic or Latino 4.3 | Hispanic or Latino | 4.3 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 4.2 | Other | 4.2 |
Versace's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.3 | 26-30 | 4.3 |
31-35 3.8 | 31-35 | 3.8 |
36-40 4 | 36-40 | 4 |
41-45 3.5 | 41-45 | 3.5 |
46-50 4.9 | 46-50 | 4.9 |
51-55 3.5 | 51-55 | 3.5 |
56-60 2.6 | 56-60 | 2.6 |
Versace's Product Quality score was rated the highest by customers who have used Versace's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Versace's Product Quality score was rated the highest by Business Supplies and Equipment industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Versace's Product Quality score is rated right above Gucci, and is preceded by Armani.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Armani | 4.5/5 |
![]() | Versace | 4.2/5 |
![]() | Gucci | 4.2/5 |
![]() | canada goose | 4/5 |
In the Fashion and Beauty industry, Versace's Product Quality score is rated right above American Eagle Outfitters, and is preceded by CHANEL.
Versace has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Banking and Financial Services industry think that they had the lowest ROI from Versace.
Versace's ROI score was rated highest by customers from the Retail industry, and rated lowest by customers ages 56-60.
Female customers rated Versace's ROI score 0.1 stars higher than Male customers.
Versace's ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 4 | Other | 4 |
Versace's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.9 | 31-35 | 3.9 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.7 | 41-45 | 3.7 |
46-50 4.4 | 46-50 | 4.4 |
51-55 3.5 | 51-55 | 3.5 |
56-60 3 | 56-60 | 3 |
Versace's ROI score was rated the highest by customers who have used Versace's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Versace's ROI score was rated the highest by Retail industry customers, and the lowest by Banking and Financial Services industry customers.
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Compared to its competitors, Versace's ROI score is rated right above Gucci, and is preceded by Armani.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Armani | 4.2/5 |
![]() | Versace | 3.9/5 |
![]() | Gucci | 3.8/5 |
![]() | canada goose | 3.8/5 |
In the Fashion and Beauty industry, Versace's ROI score is rated right above Glossier, and is preceded by CHANEL.
Versace has an overall Customer Satisfaction score of 81 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Versace's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by customers from the Textiles industry.
Male customers rated Versace's Customer Satisfaction score 6 points higher than Female customers.
Very Satisfied | 48% | |
|---|---|---|
Satisfied | 37% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 4% | |
Very Dissatisfied | 7% |
Very Satisfied | 43% | |
|---|---|---|
Satisfied | 36% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 1% | |
Very Dissatisfied | 9% |
Versace's Customer Satisfaction (CSAT) score was rated 79% according to Caucasian users and customers.
Versace's Customer Satisfaction (CSAT) score was rated 82% according to Hispanic or Latino users and customers.
Versace's Customer Satisfaction (CSAT) score was rated 89% according to African American/Black users and customers.
Versace's Customer Satisfaction (CSAT) score was rated 85% according to Asian or Pacific Islander users and customers.
Versace's Customer Satisfaction (CSAT) score was rated 76% according to Other users and customers.
Versace's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 85% | |||||||||||||||
| 26-30 | 90% | |||||||||||||||
| 31-35 | 79% | |||||||||||||||
| 36-40 | 60% | |||||||||||||||
| 41-45 | 50% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 56-60 | 60% |
Versace's Customer Satisfaction score was rated the highest by customers who have used Versace's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Versace's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Textiles industry customers.
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"title": "Versace Customer Satisfaction Score by Industry",
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"score": 75,
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"groupId": 515,
"score": 67,
"stars": 0,
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{
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"groupId": 522,
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{
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"groupId": 535,
"score": 86,
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}Compared to its competitors, Versace's Customer Satisfaction score is rated right above Gucci, and is preceded by Armani.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Armani | 88% |
![]() | Versace | 81% |
![]() | Gucci | 79% |
![]() | canada goose | 73% |
In the Fashion and Beauty industry, Versace's Customer Satisfaction score is rated right above CHANEL, and is preceded by American Eagle Outfitters.
Versace has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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Italy
http://www.versace.com/
39 02 760931
Versace's Customer Service score was rated highest by customers from the Retail industry, and rated lowest by customers ages 56-60.
Female customers rated Versace's Customer Service score 0.2 stars higher than Male customers.
Versace's Customer Service score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.2 | Caucasian | 4.2 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 4 | Other | 4 |
Versace's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.7 | 36-40 | 3.7 |
41-45 2.8 | 41-45 | 2.8 |
46-50 4.5 | 46-50 | 4.5 |
51-55 3.5 | 51-55 | 3.5 |
56-60 2.6 | 56-60 | 2.6 |
Versace's Customer Service score was rated the highest by customers who have used Versace's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Versace's Customer Service score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Versace's Customer Service score is rated right above Gucci, and is preceded by Armani.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Armani | 4.3/5 |
![]() | Versace | 4/5 |
![]() | Gucci | 4/5 |
![]() | canada goose | 3.9/5 |
In the Fashion and Beauty industry, Versace's Customer Service score is rated right above American Eagle Outfitters, and is preceded by CHANEL.
Versace has a 4.3/5 stars for its overall company culture rated by their employees

Versace scored a 37 for Net Promoter Score and a 35 for Employee Net Promoter Score. NPS gauges how likely a customer of Versace would recommend the brand to a friend. ENPS measures how likely Versace employees would recommend working at Versace to a friend.
| 61% | Promoters |
|---|---|
| 15% | Passive |
| 24% | Detractors |
| 59% | Promoters |
|---|---|
| 17% | Passive |
| 24% | Detractors |
Versace is ranked #64 in the Global Top 100 Brands. It ranks just behind PUMA and just ahead of Visa.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
62 | ![]() | American Express | ![]() | Stephen Squeri | Banking and Financial Services |
63 | ![]() | PUMA | ![]() | Arne Freundt | Fashion and Beauty |
64 | ![]() | Versace | ![]() | Mr. Jonathan Akeroyd | Fashion and Beauty |
65 | ![]() | Visa | ![]() | Ryan McInerney | Banking and Financial Services |
66 | ![]() | Adobe | ![]() | Shantanu Narayen | Tech |
67 | ![]() | Block | ![]() | Jack Dorsey | Tech |
68 | ![]() | Whole Foods Market | ![]() | Jason Buechel | Retail |
Versace is ranked #13 in the Fashion and Beauty Industry. It ranks just behind PUMA and just ahead of MAC Cosmetics.
| RANK | COMPANY | Location | |
|---|---|---|---|
11 | ![]() | SEPHORA | San Francisco, CA |
12 | ![]() | PUMA | Herzogenaurach |
13 | ![]() | Versace | Austin |
14 | ![]() | MAC Cosmetics | New York City, NY |
15 | ![]() | LVMH | Paris |
16 | ![]() | Tommy Hilfiger | Amsterdam |
17 | ![]() | Foot Locker | New York City, NY |