12
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Hankook Tire
Marketing or Exec? Claim Your Free Account
About Hankook Tire's Brand
Among its major competitors, Hankook Tire is ranked in 2nd place for NPS while Goodyear is 1st.
Brand at a Glance
76%
Customer Loyalty
3.6/5
Product Quality
3.6/5
Pricing
3.5/5
Customer Service
Hankook Tire Ranking
- #2 / 2 of its competitors
Hankook Tire NPS
Hankook Tire's Net Promoter Score (NPS) is a 12 with 56% Promoters, 0% Passives, and 44% Detractors. Net Promoter Score tracks whether Hankook Tire's customers would recommend using the product based on a scale of -100 to 100.
Hankook Tire Overall NPS
| 56% | Promoters |
|---|---|
| 0% | Passives |
| 44% | Detractors |
Hankook Tire NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2020 -100 | Jun 2020 | -100 |
Oct 2020 -100 | Oct 2020 | -100 |
Dec 2020 -33 | Dec 2020 | -33 |
Mar 2021 0 | Mar 2021 | 0 |
Dec 2021 20 | Dec 2021 | 20 |
Mar 2023 0 | Mar 2023 | 0 |
Dec 2023 15 | Dec 2023 | 15 |
Mar 2024 0 | Mar 2024 | 0 |
Sep 2025 11 | Sep 2025 | 11 |
How Other Brands Compare
Hankook Tire is ranked second for NPS among its competitors. Goodyear comes in first.
Hankook Tire |  Goodyear | |
| Global Ranking | #- | #193 |
| NPS | 12 | 12 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $4.05B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Hankook Tire NPS vs. Competitors
Compared to its competitors, Hankook Tire's NPS is rated right below Goodyear.
| COMPANY | NPS Score | |
|---|---|---|
| Goodyear | 12 |
| Hankook Tire | 12 |
Hankook Tire Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Hankook Tire users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Hankook Tire Customer Loyalty vs. Competitors
Compared to its competitors, Hankook Tire's Customer Loyalty score is rated right above Goodyear.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Hankook Tire | 76% |
| Goodyear | 73% |
Unlock Hankook Tire Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Hankook Tire Customer Loyalty vs. Competitors data and gain insights into your customers today.
Hankook Tire Product Quality
3.6/5
Hankook Tire has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Hankook Tire's overall Product Quality score rated by its users and customers.
Hankook Tire Product Information
Hankook Tire’s product quality score is a 3.6 out of 5 as rated by its users and customers.
- Website
- https://www.hankooktire.com/
Hankook Tire Product Quality vs. Competitors
Compared to its competitors, Hankook Tire's Product Quality score is rated right below Goodyear.
| COMPANY | Product Quality Score | |
|---|---|---|
| Goodyear | 3.6/5 |
| Hankook Tire | 3.6/5 |
Unlock Hankook Tire Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Hankook Tire Product Quality vs. Competitors data and gain insights into your customers today.
Hankook Tire Pricing
Hankook Tire ROI & Value For Money
3.6/5
Hankook Tire has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Hankook Tire's overall ROI score rated by its users and customers.
Hankook Tire Pricing vs. Competitors
Compared to its competitors, Hankook Tire's ROI score is rated right above Goodyear.
| COMPANY | Pricing Score | |
|---|---|---|
| Hankook Tire | 3.6/5 |
| Goodyear | 3.6/5 |
Unlock Hankook Tire ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Hankook Tire ROI vs. Competitors data and gain insights into your customers today.
Hankook Tire Customer Satisfaction (CSAT)
Hankook Tire Customer Satisfaction (CSAT) Score
100 / 100
Hankook Tire has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Hankook Tire Customer Satisfaction vs. Competitors
Compared to its competitors, Hankook Tire's Customer Satisfaction score is rated right above Goodyear.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Hankook Tire | 100% |
| Goodyear | 76% |
Unlock Hankook Tire Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Hankook Tire Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Hankook Tire Customer Service
3.5/5
Hankook Tire has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Hankook Tire's overall Customer Service score rated by its users and customers.
About Hankook Tire's Customer Service
Website
https://www.hankooktire.com/
Hankook Tire Customer Service vs. Competitors
Compared to its competitors, Hankook Tire's Customer Service score is rated right below Goodyear.
| COMPANY | Customer Service Score | |
|---|---|---|
| Goodyear | 3.8/5 |
| Hankook Tire | 3.5/5 |
Unlock Hankook Tire Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Hankook Tire Customer Service vs. Competitors data and gain insights into your customers today.
Hankook Tire as an Employer
2.8/5
Hankook Tire has a 2.8/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Hankook Tire scored a 12 for Net Promoter Score and a -30 for Employee Net Promoter Score. NPS gauges how likely a customer of Hankook Tire would recommend the brand to a friend. ENPS measures how likely Hankook Tire employees would recommend working at Hankook Tire to a friend.
Net Promoter Score
12
NPS Score
| 56% | Promoters |
|---|---|
| 0% | Passive |
| 44% | Detractors |
Employee Net Promoter Score
-30
eNPS Score
| 23% | Promoters |
|---|---|
| 24% | Passive |
| 53% | Detractors |
