Hotmart NPS & Customer Reviews | Comparably
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About Hotmart's Brand

Hotmart is an affiliate marketing company based in Brazil. Among its major competitors, Hotmart is ranked in 2nd place for NPS while MercadoLibre is 1st, and VRstudios is 3rd.

Brand at a Glance

100%
Customer Loyalty
4/5
Product Quality
4.5/5
Pricing
4/5
Customer Service

Hotmart Ranking

Hotmart NPS

Hotmart's Net Promoter Score (NPS) is a 0 with 0% Promoters, 100% Passives, and 0% Detractors. Net Promoter Score tracks whether Hotmart's customers would recommend using the product based on a scale of -100 to 100.

Hotmart Overall NPS

0
NPS
0%Promoters
100%Passives
0%Detractors
Hotmart Overall NPS

Hotmart NPS Trend

-100
-50
0
50
100
Jan 2024
0
Jan 20240

How Other Brands Compare

Hotmart is ranked second for NPS among its competitors. MercadoLibre and VRstudios come in first and third, with PeerSpace coming in at #4.

Hotmart's Logo
Hotmart
MercadoLibre's Logo
MercadoLibre
PeerSpace's Logo
PeerSpace
VRstudios' Logo
VRstudios
Global Ranking#-#801#-#-
NPS049--
Valuation Updated every 24 hours for public companies-$76.90B$100.00M-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Hotmart NPS vs. Competitors

Compared to its competitors, Hotmart's NPS is rated right above PeerSpace, and is preceded by MercadoLibre.

COMPANYNPS Score
MercadoLibre
49
Hotmart
0
PeerSpace
N/A

Hotmart Customer Loyalty

100%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

100% of Hotmart users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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100
100%
0
0%
Hotmart Customer Loyalty

Hotmart Customer Loyalty vs. Competitors

Compared to its competitors, Hotmart's Customer Loyalty score is rated right above MercadoLibre.

COMPANYCustomer Loyalty Score
Hotmart100%
MercadoLibre81%
PeerSpaceN/A

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Hotmart Product Quality

4/5

Hotmart has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Hotmart Product Information

Hotmart’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
https://www.hotmart.com/
Company Size
51-200 Employees

Industry

Tech
SaaS

Hotmart Product Quality vs. Competitors

Compared to its competitors, Hotmart's Product Quality score is rated right above PeerSpace, and is preceded by MercadoLibre.

COMPANYProduct Quality Score
MercadoLibre4.2/5
Hotmart4/5
PeerSpaceN/A

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Hotmart Pricing

Hotmart ROI & Value For Money

4.5/5

Hotmart has a value for money and ROI score of 4.5 out of 5 stars rated by its users and customers.

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Hotmart Pricing vs. Competitors

Compared to its competitors, Hotmart's ROI score is rated right above MercadoLibre.

COMPANYPricing Score
Hotmart4.5/5
MercadoLibre4/5
PeerSpaceN/A

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Hotmart Customer Satisfaction (CSAT)

Hotmart Customer Satisfaction (CSAT) Score

100 / 100

Hotmart has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied0%
Satisfied100%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Hotmart Customer Satisfaction vs. Competitors

Compared to its competitors, Hotmart's Customer Satisfaction score is rated right above MercadoLibre.

COMPANYCustomer Satisfaction (CSAT) Score
Hotmart100%
MercadoLibre87%
PeerSpace0%

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Hotmart Customer Service

4/5

Hotmart has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.

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About Hotmart's Customer Service

Website

https://www.hotmart.com/

Hotmart Customer Service vs. Competitors

Compared to its competitors, Hotmart's Customer Service score is rated right above PeerSpace, and is preceded by MercadoLibre.

COMPANYCustomer Service Score
MercadoLibre4.1/5
Hotmart4/5
PeerSpaceN/A

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Consumer vs. Employees

Hotmart scored a 0 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Hotmart would recommend the brand to a friend. ENPS measures how likely Hotmart employees would recommend working at Hotmart to a friend.

Net Promoter Score

0
NPS Score
0%Promoters
100%Passive
0%Detractors

Employee Net Promoter Score

33
eNPS Score
33%Promoters
67%Passive
0%Detractors

Global Ranking Snapshot

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1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail