-100
NPS
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ITA Software
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About ITA Software's Brand
ITA Software is an airline IT and services provider helping travel companies reduce costs and improve customer service. Among its major competitors, ITA Software is ranked in 6th place for NPS while Delta Air Lines is 1st, and American Airlines is 2nd.
Brand at a Glance
10%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service
ITA Software Ranking
- #4 / 4 of its competitors
ITA Software NPS
ITA Software's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether ITA Software's customers would recommend using the product based on a scale of -100 to 100.
ITA Software Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
ITA Software NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2021 -100 | Jan 2021 | -100 |
How Other Brands Compare
ITA Software is ranked #4 for NPS among its competitors. Delta Air Lines and American Airlines come in first and second, with United Airlines coming in at third.
ITA Software |  Delta Air Lines |  American Airlines |  United Airlines | |
| Global Ranking | #- | #21 | #138 | #144 |
| NPS | -100 | 43 | 12 | 4 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | $31.16B | $11.95B | $18.71B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
ITA Software NPS vs. Competitors
Compared to its competitors, ITA Software's NPS is rated right below Farelogix.
| COMPANY | NPS Score | |
|---|---|---|
| Delta Air Lines | 43 |
| American Airlines | 12 |
 | KAYAK | 9 |
| United Airlines | 4 |
 | Farelogix | -100 |
| ITA Software | -100 |
ITA Software Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of ITA Software users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
ITA Software Customer Loyalty vs. Competitors
Compared to its competitors, ITA Software's Customer Loyalty score is rated right above Farelogix, and is preceded by KAYAK.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Delta Air Lines | 84% |
| United Airlines | 72% |
| American Airlines | 70% |
| KAYAK | 68% |
| ITA Software | 10% |
| Farelogix | N/A |
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ITA Software Product Quality
1.5/5
ITA Software has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.
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ITA Software Product Information
ITA Software’s product quality score is a 1.5 out of 5 as rated by its users and customers.
- Website
- http://www.itasoftware.com
- Company Size
- 201-500 Employees
Industry
Tech
Marketplaces
SaaS
Travel
ITA Software Product Quality vs. Competitors
Compared to its competitors, ITA Software's Product Quality score is rated right below United Airlines.
| COMPANY | Product Quality Score | |
|---|---|---|
| Delta Air Lines | 4.1/5 |
| Farelogix | 4/5 |
| KAYAK | 3.5/5 |
| American Airlines | 3.4/5 |
| United Airlines | 3.2/5 |
| ITA Software | 1.5/5 |
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ITA Software Pricing
ITA Software ROI & Value For Money
1.5/5
ITA Software has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
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ITA Software Pricing vs. Competitors
Compared to its competitors, ITA Software's ROI score is rated right below Farelogix.
| COMPANY | Pricing Score | |
|---|---|---|
| Delta Air Lines | 3.9/5 |
| KAYAK | 3.5/5 |
| American Airlines | 3.4/5 |
| United Airlines | 3.1/5 |
| Farelogix | 3/5 |
| ITA Software | 1.5/5 |
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ITA Software Customer Service
1.5/5
ITA Software has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About ITA Software's Customer Service
Address
141 Portland Street, Cambridge, MA
Website
http://www.itasoftware.com
Phone Number
617-714-2100
ITA Software Customer Service vs. Competitors
Compared to its competitors, ITA Software's Customer Service score is rated right above Farelogix, and is preceded by United Airlines.
| COMPANY | Customer Service Score | |
|---|---|---|
| Delta Air Lines | 4/5 |
| American Airlines | 3.4/5 |
| KAYAK | 3.4/5 |
| United Airlines | 3.1/5 |
| ITA Software | 1.5/5 |
| Farelogix | N/A |
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ITA Software as an Employer
3.7/5
ITA Software has a 3.7/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
ITA Software scored a -100 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of ITA Software would recommend the brand to a friend. ENPS measures how likely ITA Software employees would recommend working at ITA Software to a friend.
Net Promoter Score
-100
NPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 33% | Promoters |
|---|---|
| 34% | Passive |
| 33% | Detractors |
