0
NPS
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Itsu
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About Itsu's Brand
Among its major competitors, Itsu is ranked in 2nd place for NPS while The Kraft Heinz Company is 1st.
Brand at a Glance
87%
Customer Loyalty
4/5
Product Quality
4/5
Pricing
4.1/5
Customer Service
Itsu Ranking
- #2 / 2 of its competitors
Itsu NPS
Itsu's Net Promoter Score (NPS) is a 0 with 40% Promoters, 20% Passives, and 40% Detractors. Net Promoter Score tracks whether Itsu's customers would recommend using the product based on a scale of -100 to 100.
Itsu Overall NPS
| 40% | Promoters |
|---|---|
| 20% | Passives |
| 40% | Detractors |
Itsu NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2022 0 | Feb 2022 | 0 |
Jun 2022 -33 | Jun 2022 | -33 |
May 2023 -25 | May 2023 | -25 |
Jun 2023 0 | Jun 2023 | 0 |
How Other Brands Compare
Itsu is ranked second for NPS among its competitors. The Kraft Heinz Company comes in first.
Itsu |  The Kraft Heinz Company | |
| Global Ranking | #- | #203 |
| NPS | 0 | 13 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $48.93B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Itsu NPS vs. Competitors
Compared to its competitors, Itsu's NPS is rated right below The Kraft Heinz Company.
| COMPANY | NPS Score | |
|---|---|---|
| The Kraft Heinz Company | 13 |
| Itsu | 0 |
Itsu Customer Loyalty
87%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of Itsu users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Itsu Customer Loyalty vs. Competitors
Compared to its competitors, Itsu's Customer Loyalty score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Itsu | 87% |
| The Kraft Heinz Company | 74% |
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Itsu Product Quality
4/5
Itsu has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Itsu Product Information
Itsu’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- http://www.itsu.com
- Company Size
- 1,001-5,000 Employees
Itsu Product Quality vs. Competitors
Compared to its competitors, Itsu's Product Quality score is rated right above The Kraft Heinz Company.
| COMPANY | Product Quality Score | |
|---|---|---|
| Itsu | 4/5 |
| The Kraft Heinz Company | 3.8/5 |
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Itsu Pricing
Itsu ROI & Value For Money
4/5
Itsu has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Itsu Pricing vs. Competitors
Compared to its competitors, Itsu's ROI score is rated right above The Kraft Heinz Company.
| COMPANY | Pricing Score | |
|---|---|---|
| Itsu | 4/5 |
| The Kraft Heinz Company | 3.6/5 |
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Itsu Customer Satisfaction (CSAT)
Itsu Customer Satisfaction (CSAT) Score
100 / 100
Itsu has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
80%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Itsu Customer Satisfaction vs. Competitors
Compared to its competitors, Itsu's Customer Satisfaction score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Itsu | 100% |
| The Kraft Heinz Company | 74% |
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Itsu Customer Service
4.1/5
Itsu has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Itsu's Customer Service
Address
United Kingdom
Website
http://www.itsu.com
Itsu Customer Service vs. Competitors
Compared to its competitors, Itsu's Customer Service score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Service Score | |
|---|---|---|
| Itsu | 4.1/5 |
| The Kraft Heinz Company | 3.6/5 |
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Consumer vs. Employees
Itsu scored a 0 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Itsu would recommend the brand to a friend. ENPS measures how likely Itsu employees would recommend working at Itsu to a friend.
Net Promoter Score
0
NPS Score
| 40% | Promoters |
|---|---|
| 20% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
