-14
NPS
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KQED
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About KQED's Brand
We're your NorCal NPR and PBS stations, and this is us on Pinterest. Among its major competitors, KQED is ranked in 2nd place for NPS while NPR is 1st, and Corporation for Public Broadcasting is 3rd.
Brand at a Glance
78%
Customer Loyalty
3.8/5
Product Quality
3.5/5
Pricing
3.6/5
Customer Service
KQED Ranking
- #2 / 3 of its competitors
KQED NPS
KQED's Net Promoter Score (NPS) is a -14 with 43% Promoters, 0% Passives, and 57% Detractors. Net Promoter Score tracks whether KQED's customers would recommend using the product based on a scale of -100 to 100.
KQED Overall NPS
| 43% | Promoters |
|---|---|
| 0% | Passives |
| 57% | Detractors |
KQED NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 -100 | Nov 2021 | -100 |
Dec 2021 0 | Dec 2021 | 0 |
May 2022 33 | May 2022 | 33 |
Sep 2022 -20 | Sep 2022 | -20 |
Oct 2022 0 | Oct 2022 | 0 |
Nov 2022 15 | Nov 2022 | 15 |
Dec 2024 0 | Dec 2024 | 0 |
Apr 2025 11 | Apr 2025 | 11 |
May 2025 9 | May 2025 | 9 |
Jul 2025 -7 | Jul 2025 | -7 |
Dec 2025 -15 | Dec 2025 | -15 |
How Other Brands Compare
KQED is ranked second for NPS among its competitors. NPR and Corporation for Public Broadcasting come in first and third.
KQED |  NPR |  Corporation for Public Broadcasting | |
| Global Ranking | #- | #709 | #- |
| NPS | -14 | 35 | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
KQED NPS by Gender
KQED's NPS was rated -34 by Male customers on Comparably.
Male
-34
KQED's NPS was rated -34 by Male customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Female
N/A
KQED's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
KQED Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of KQED users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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KQED Customer Loyalty Score by Gender
KQED's Customer Loyalty score was rated 70 by Male customers on Comparably.
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Male
70%
Yes
Female
N/A
Yes
KQED Customer Loyalty vs. Competitors
Compared to its competitors, KQED's Customer Loyalty score is rated right below NPR.
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KQED Product Quality
3.8/5
KQED has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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KQED Product Information
KQED’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- http://www.kqed.org
- Company Size
- 201-500 Employees
Industry
Tech
Enterprise
Small Business Services
Quick Insights into KQED Product Quality
KQED's Product Quality score was rated highest by Male customers.
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Ranked KQED Product Quality the Highest
KQED Product Quality Score by Gender
KQED's Product Quality score was rated 3.1 by Male customers on Comparably.
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Male
3.1/5
Female
N/A
KQED Product Quality vs. Competitors
Compared to its competitors, KQED's Product Quality score is rated right below NPR.
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VS
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KQED Pricing
KQED ROI & Value For Money
3.5/5
KQED has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Quick Insights into KQED ROI
KQED's ROI score was rated highest by Male customers.
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Ranked KQED ROI the Highest
KQED ROI Score by Gender
KQED's ROI score was rated 2.1 by Male customers on Comparably.
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Male
2.1/5
Female
N/A
KQED Customer Satisfaction (CSAT)
KQED Customer Satisfaction (CSAT) Score
67 / 100
KQED has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into KQED Customer Satisfaction
KQED's Customer Satisfaction score was rated highest by Male customers.
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Ranked KQED Customer Satisfaction the Highest
KQED Customer Satisfaction Score by Gender
KQED's Customer Satisfaction score was rated 34 by Male customers on Comparably.
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34 / 100
MaleVery Satisfied | 34% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 33% | |
Very Dissatisfied | 33% |
KQED Customer Satisfaction vs. Competitors
Compared to its competitors, KQED's Customer Satisfaction score is rated right above NPR.
Unlock KQED Customer Satisfaction vs. Competitors Data
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KQED Customer Service
3.6/5
KQED has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About KQED's Customer Service
Address
2601 Mariposa Street, San Francisco, CA
Website
http://www.kqed.org
Phone Number
(415) 864-2000
Quick Insights into KQED Customer Service
KQED's Customer Service score was rated highest by Male customers.
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Ranked KQED Customer Service the Highest
KQED Customer Service Score by Gender
KQED's Customer Service score was rated 2.6 by Male customers on Comparably.
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Male
2.6/5
Female
N/A
KQED Customer Service vs. Competitors
Compared to its competitors, KQED's Customer Service score is rated right below NPR.
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KQED as an Employer
2.8/5
KQED has a 2.8/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
KQED scored a -14 for Net Promoter Score and a 24 for Employee Net Promoter Score. NPS gauges how likely a customer of KQED would recommend the brand to a friend. ENPS measures how likely KQED employees would recommend working at KQED to a friend.
Net Promoter Score
-14
NPS Score
| 43% | Promoters |
|---|---|
| 0% | Passive |
| 57% | Detractors |
Employee Net Promoter Score
24
eNPS Score
| 37% | Promoters |
|---|---|
| 50% | Passive |
| 13% | Detractors |
