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NPR is

Ranked

#87

Media and Entertainment Brands

Brand Page

NPR

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NPR

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NPR is ranked #87 in Media and Entertainment Brands

About NPR's Brand

NPR is a multimedia news organization and radio program producer that delivers national and international news broadcasts. NPR’s brand is ranked #709 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of NPR. When compared to other organizations within the Media and Entertainment industry, NPR is ranked #87. Among its major competitors, NPR is ranked in 2nd place for NPS while C-SPAN is 1st, and PBS is 3rd.

Brand at a Glance

81%

Customer Loyalty

3.9/5

Product Quality

3.8/5

Pricing

3.9/5

Customer Service

NPR CMO

Meg Goldthwaite

Meg Goldthwaite serves as the Chief Marketing Officer of NPR. Meg started at NPR in December of 2016. Meg currently resides in the Washington D.C. Metro Area.

NPR Ranking

NPR NPS

NPR's Net Promoter Score (NPS) is a 35 with 61% Promoters, 13% Passives, and 26% Detractors. Net Promoter Score tracks whether NPR's customers would recommend using the product based on a scale of -100 to 100.

NPR Overall NPS

NPS

61%	Promoters
13%	Passives
26%	Detractors

NPR NPS Trend

-100

-50

100

Summary	Date	Score
Nov 2024 38	Nov 2024	38
Dec 2024 38	Dec 2024	38
Jan 2025 38	Jan 2025	38
Feb 2025 38	Feb 2025	38
Mar 2025 34	Mar 2025	34
Apr 2025 35	Apr 2025	35
May 2025 33	May 2025	33
Jun 2025 35	Jun 2025	35
Jul 2025 35	Jul 2025	35
Sep 2025 35	Sep 2025	35
Nov 2025 35	Nov 2025	35
Dec 2025 35	Dec 2025	35

How Other Brands Compare

NPR is ranked second for NPS among its competitors. C-SPAN and PBS come in first and third, with Mashable coming in at #4.

	NPR	C-SPAN	PBS	Mashable
Global Ranking	#709	#-	#-	#-
NPS	35	42	8	0
Valuation Updated every 24 hours for public companies	-	$2.14B	$79.61M	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

NPR NPS by Gender

Female customers rated NPR's NPS 36 points higher than Male customers.

Male

NPR's NPS was rated 13 by Male customers on Comparably.

52%

Promoters

Passives

39%

Detractors

Female

NPR's NPS was rated 49 by Female customers on Comparably.

69%

Promoters

11%

Passives

20%

Detractors

NPR NPS by Ethnicity

NPR's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 13	Caucasian	13
Hispanic or Latino 60	Hispanic or Latino	60
African American/Black 56	African American/Black	56
Other 21	Other	21

NPR NPS by Age

NPR's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.

100

Summary

Age

Promoters

Passives

Detractors

18-25

83%

26-30

83%

17%

31-35

75%

25%

36-40

67%

33%

41-45

80%

20%

46-50

100%

51-55

56%

11%

33%

56-60

33%

67%

61-65

36%

19%

45%

66+

41%

53%

NPR NPS by Usage

NPR's NPS was rated the highest by customers who have used NPR's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 34	Less than 1 Year	34
1 to 2 Years 28	1 to 2 Years	28
2 to 5 Years 49	2 to 5 Years	49
5 to 10 Years 45	5 to 10 Years	45
Over 10 Years 20	Over 10 Years	20

NPR NPS vs. Competitors

Compared to its competitors, NPR's NPS is rated right above PBS, and is preceded by C-SPAN.

COMPANY		NPS Score
	C-SPAN	42
	NPR	35
	PBS	8
	Mashable	0
	Salon Media Group	N/A
	Mic	N/A
	New York Public Radio	-100

NPR NPS vs Companies in Media and Entertainment

In the Media and Entertainment industry, NPR's NPS is rated right above Instagram, and is preceded by Rockstar Games.

COMPANY		NPS Score
	Nintendo	55
	Spotify	49
	Apple	48
	Netflix	43
	The Walt Disney Company	38
	ROBLOX	38
	Rockstar Games	38
	NPR	35
	Instagram	21

NPR Customer Reviews

Out of the 22 NPR customer reviews 18 were positive and 4 were constructive. NPR customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

NPR Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of NPR users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

81%

19%

NPR Customer Loyalty Score by Gender

Male customers rated NPR's Customer Loyalty score 1% higher than Female customers.

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Male

86%

Yes

Female

85%

Yes

NPR Customer Loyalty Score by Ethnicity

NPR's Customer Loyalty score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Other

NPR Customer Loyalty Score by Age

NPR's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of NPR.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 93%	18-25	93%
26-30 100%	26-30	100%
31-35 89%	31-35	89%
36-40 100%	36-40	100%
41-45 82%	41-45	82%
46-50 70%	46-50	70%
51-55 90%	51-55	90%
56-60 80%	56-60	80%
61-65 84%	61-65	84%
66+ 74%	66+	74%

NPR Customer Loyalty Score by Usage

NPR's Customer Loyalty score was rated the highest by customers who have used NPR's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	55%
1 to 2 Years	92%
2 to 5 Years	85%
5 to 10 Years	93%
Over 10 Years	83%

NPR Customer Loyalty Score by Industry

NPR's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Construction industry customers.

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Tech	84%
Accounting	100%
Aerospace and Aviation	46%
Arts and Entertainment	100%
Construction	40%
Education	100%
Legal	100%
Media and Entertainment	82%
Professional Services	70%
Retail	100%

NPR Customer Loyalty vs. Competitors

Compared to its competitors, NPR's Customer Loyalty score is rated right above Mashable, and is preceded by C-SPAN.

COMPANY		Customer Loyalty Score
	New York Public Radio	100%
	PBS	83%
	C-SPAN	81%
	NPR	81%
	Mashable	47%
	Salon Media Group	N/A
	Mic	N/A

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Customer Loyalty for Other Media and Entertainment Brands

In the Media and Entertainment industry, NPR's Customer Loyalty score is rated right below The Walt Disney Company.

COMPANY		Customer Loyalty Score
	ROBLOX	89%
	Nintendo	89%
	Netflix	87%
	Spotify	87%
	Apple	86%
	Instagram	84%
	Rockstar Games	84%
	The Walt Disney Company	83%
	NPR	81%

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NPR Product Quality

3.9/5

NPR has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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NPR Product Information

NPR’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Retail industry rated NPR's product the highest. Reviewers from the Tech industry rated NPR the lowest at 3.4.

Website: http://www.npr.org

Company Size: 501-1,000 Employees

Industry

Content

Media

Sports & Entertainment

Quick Insights into NPR Product Quality

NPR's Product Quality score was rated highest by customers from the Retail industry, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked NPR Product Quality the Highest

Retail	5
26-30	4.8
5 to 10 Years	4.3

Ranked NPR Product Quality the Lowest

Less than 1 Year	3.1
56-60	2.3
Aerospace and Aviation	1.5

NPR Product Quality Score by Gender

Female customers rated NPR's Product Quality score 0.8 stars higher than Male customers.

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Male

3.4/5

Female

4.2/5

NPR Product Quality Score by Ethnicity

NPR's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 3.6	Caucasian	3.6
Hispanic or Latino 3.9	Hispanic or Latino	3.9
African American/Black 3.7	African American/Black	3.7
Other 3.4	Other	3.4

NPR Product Quality Score by Age

NPR's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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Summary	Age	Score
18-25 4.3	18-25	4.3
26-30 4.8	26-30	4.8
31-35 4.4	31-35	4.4
36-40 4.6	36-40	4.6
41-45 3.9	41-45	3.9
46-50 4.6	46-50	4.6
51-55 4	51-55	4
56-60 2.3	56-60	2.3
61-65 3	61-65	3
66+ 3.2	66+	3.2

NPR Product Quality Score by Usage

NPR's Product Quality score was rated the highest by customers who have used NPR's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.1
1 to 2 Years	4
2 to 5 Years	3.9
5 to 10 Years	4.3
Over 10 Years	3.6

NPR Product Quality Score by Industry

NPR's Product Quality score was rated the highest by Retail industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	3.4
Accounting	3.8
Aerospace and Aviation	1.5
Arts and Entertainment	4.4
Construction	3.1
Education	4.6
Legal	3.5
Media and Entertainment	4.8
Professional Services	3.5
Retail	5

NPR Product Quality vs. Competitors

Compared to its competitors, NPR's Product Quality score is rated right above PBS, and is preceded by C-SPAN.

COMPANY		Product Quality Score
	New York Public Radio	4/5
	C-SPAN	3.9/5
	NPR	3.9/5
	PBS	3.7/5
	Mashable	3.3/5
	Salon Media Group	N/A
	Mic	N/A

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Product Quality for Other Media and Entertainment Brands

In the Media and Entertainment industry, NPR's Product Quality score is rated right above Instagram, and is preceded by ROBLOX.

COMPANY		Product Quality Score
	Nintendo	4.4/5
	Apple	4.3/5
	Netflix	4.2/5
	Spotify	4.2/5
	The Walt Disney Company	4.1/5
	Rockstar Games	4.1/5
	ROBLOX	4/5
	NPR	3.9/5
	Instagram	3.7/5

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NPR Pricing

NPR ROI & Value For Money

3.8/5

NPR has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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NPR Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from NPR.

Quick Insights into NPR ROI

NPR's ROI score was rated highest by customers from the Retail industry, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked NPR ROI the Highest

Retail	5
26-30	4.9
5 to 10 Years	4.2

Ranked NPR ROI the Lowest

Male	3.3
56-60	2.4
Aerospace and Aviation	1.7

NPR ROI Score by Gender

Female customers rated NPR's ROI score 0.8 stars higher than Male customers.

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Male

3.3/5

Female

4.1/5

NPR ROI Score by Ethnicity

NPR's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 3.4	Caucasian	3.4
Hispanic or Latino 3.7	Hispanic or Latino	3.7
African American/Black 4	African American/Black	4
Other 3.7	Other	3.7

NPR ROI Score by Age

NPR's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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Summary	Age	Score
18-25 4.4	18-25	4.4
26-30 4.9	26-30	4.9
31-35 4.2	31-35	4.2
36-40 4.7	36-40	4.7
41-45 4.1	41-45	4.1
46-50 4.8	46-50	4.8
51-55 3.9	51-55	3.9
56-60 2.4	56-60	2.4
61-65 3.1	61-65	3.1
66+ 2.7	66+	2.7

NPR ROI Score by Usage

NPR's ROI score was rated the highest by customers who have used NPR's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.3
1 to 2 Years	4
2 to 5 Years	3.9
5 to 10 Years	4.2
Over 10 Years	3.4

NPR ROI Score by Industry

NPR's ROI score was rated the highest by Retail industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	3.7
Accounting	3.8
Aerospace and Aviation	1.7
Arts and Entertainment	4.4
Construction	3
Education	4.6
Legal	3.5
Media and Entertainment	4.7
Professional Services	3
Retail	5

NPR Pricing vs. Competitors

Compared to its competitors, NPR's ROI score is rated right above PBS, and is preceded by C-SPAN.

COMPANY		Pricing Score
	C-SPAN	4/5
	NPR	3.8/5
	PBS	3.2/5
	Mashable	3.2/5
	New York Public Radio	2/5
	Salon Media Group	N/A
	Mic	N/A

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ROI for Other Media and Entertainment Brands

In the Media and Entertainment industry, NPR's ROI score is rated right above Rockstar Games, and is preceded by Apple.

COMPANY		Pricing Score
	Spotify	4/5
	Nintendo	4/5
	Netflix	4/5
	Apple	4/5
	NPR	3.8/5
	Rockstar Games	3.8/5
	ROBLOX	3.8/5
	The Walt Disney Company	3.7/5
	Instagram	3.5/5

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NPR Customer Satisfaction (CSAT)

NPR Customer Satisfaction (CSAT) Score

61 / 100

NPR has an overall Customer Satisfaction score of 61 rated by its users and customers.

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Very Satisfied	46%
Satisfied	15%
Neither Satisfied nor Dissatisfied	10%
Dissatisfied	11%
Very Dissatisfied	18%

Very Satisfied

46%

Satisfied

15%

Neither Satisfied nor Dissatisfied

10%

Dissatisfied

11%

Very Dissatisfied

18%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into NPR Customer Satisfaction

NPR's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked NPR Customer Satisfaction the Highest

26-30	100%
Female	76%
2 to 5 Years	75%

Ranked NPR Customer Satisfaction the Lowest

56-60	25%
Less than 1 Year	25%
Aerospace and Aviation	20%

NPR Customer Satisfaction Score by Gender

Female customers rated NPR's Customer Satisfaction score 23 points higher than Male customers.

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53 / 100

Male

	Very Satisfied	44%
	Satisfied	9%
	Neither Satisfied nor Dissatisfied	9%
	Dissatisfied	13%
	Very Dissatisfied	25%

76 / 100

Female

	Very Satisfied	57%
	Satisfied	19%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	5%
	Very Dissatisfied	19%

NPR Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

NPR's Customer Satisfaction (CSAT) score was rated 57% according to Caucasian users and customers.

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57 / 100

Very Satisfied	50%
Satisfied	7%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	11%
Very Dissatisfied	32%

Very Satisfied

50%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

11%

Very Dissatisfied

32%

CSAT according to Hispanic or Latino

NPR's Customer Satisfaction (CSAT) score was rated 60% according to Hispanic or Latino users and customers.

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60 / 100

Very Satisfied	40%
Satisfied	20%
Neither Satisfied nor Dissatisfied	40%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

40%

Satisfied

20%

Neither Satisfied nor Dissatisfied

40%

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

NPR's Customer Satisfaction (CSAT) score was rated 57% according to African American/Black users and customers.

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57 / 100

Very Satisfied	43%
Satisfied	14%
Neither Satisfied nor Dissatisfied	14%
Dissatisfied	0%
Very Dissatisfied	29%

Very Satisfied

43%

Satisfied

14%

Neither Satisfied nor Dissatisfied

14%

Dissatisfied

Very Dissatisfied

29%

CSAT according to Other

NPR's Customer Satisfaction (CSAT) score was rated 62% according to Other users and customers.

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62 / 100

Very Satisfied	46%
Satisfied	16%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	15%
Very Dissatisfied	15%

Very Satisfied

46%

Satisfied

16%

Neither Satisfied nor Dissatisfied

Dissatisfied

15%

Very Dissatisfied

15%

NPR Customer Satisfaction Score by Age

NPR's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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100

Breakdown

Age

Score

18-25

60%

26-30

100%

31-35

75%

36-40

100%

41-45

60%

51-55

60%

56-60

25%

61-65

56%

66+

38%

NPR Customer Satisfaction Score by Usage

NPR's Customer Satisfaction score was rated the highest by customers who have used NPR's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	25
1 to 2 Years	50
2 to 5 Years	75
5 to 10 Years	75
Over 10 Years	59

NPR Customer Satisfaction Score by Industry

NPR's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Aerospace and Aviation industry customers.

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{
	"title": "NPR Customer Satisfaction Score by Industry",
	"text": "NPR's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Aerospace and Aviation industry customers.",
	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 39,
			"stars": 0,
			"csatScore": 39,
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			"scoreClassName": "",
			"scoreLabel": 39
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			"label": "Accounting",
			"groupId": 495,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
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			"scoreClassName": "max",
			"scoreLabel": 67
		},
		{
			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 20,
			"stars": 0,
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			"scoreClassName": "",
			"scoreLabel": 20
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		{
			"label": "Legal",
			"groupId": 529,
			"score": 67,
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			"scoreClassName": "max",
			"scoreLabel": 67
		}
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}

Tech	39
Accounting	67
Aerospace and Aviation	20
Legal	67

NPR Customer Satisfaction vs. Competitors

Compared to its competitors, NPR's Customer Satisfaction score is rated right above Salon Media Group, and is preceded by PBS.

COMPANY		Customer Satisfaction (CSAT) Score
	New York Public Radio	100%
	C-SPAN	86%
	Mashable	67%
	PBS	65%
	NPR	61%
	Salon Media Group	0%
	Mic	0%

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Customer Satisfaction for Other Media and Entertainment Brands

In the Media and Entertainment industry, NPR's Customer Satisfaction score is rated right above Instagram, and is preceded by ROBLOX.

COMPANY		Customer Satisfaction (CSAT) Score
	Nintendo	88%
	Netflix	85%
	Apple	85%
	Spotify	85%
	The Walt Disney Company	77%
	Rockstar Games	76%
	ROBLOX	73%
	NPR	61%
	Instagram	61%

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NPR Customer Service

3.9/5

NPR has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock NPR's overall Customer Service score rated by its users and customers.

About NPR's Customer Service

Address

1111 North Capitol Street, NE, Washington, DC

Website

http://www.npr.org

Phone Number

(202) 513-2000

Quick Insights into NPR Customer Service

NPR's Customer Service score was rated highest by customers from the Retail industry, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked NPR Customer Service the Highest

Retail	5
26-30	4.8
2 to 5 Years	4.5

Ranked NPR Customer Service the Lowest

Male	3.4
56-60	2.6
Aerospace and Aviation	2.1

NPR Customer Service Score by Gender

Female customers rated NPR's Customer Service score 0.7 stars higher than Male customers.

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Male

3.4/5

Female

4.1/5

NPR Customer Service Score by Ethnicity

NPR's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3.4	Caucasian	3.4
Hispanic or Latino 4.1	Hispanic or Latino	4.1
African American/Black 4.3	African American/Black	4.3
Other 3.7	Other	3.7

NPR Customer Service Score by Age

NPR's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

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100

Summary	Age	Customer Service Score
18-25 4.5	18-25	4.5
26-30 4.8	26-30	4.8
31-35 3.9	31-35	3.9
36-40 4.8	36-40	4.8
41-45 4.2	41-45	4.2
46-50 4.8	46-50	4.8
51-55 4.1	51-55	4.1
56-60 2.6	56-60	2.6
61-65 2.9	61-65	2.9
66+ 2.9	66+	2.9

NPR Customer Service Score by Usage

NPR's Customer Service score was rated the highest by customers who have used NPR's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.4
1 to 2 Years	3.7
2 to 5 Years	4.5
5 to 10 Years	4.2
Over 10 Years	3.5

NPR Customer Service Score by Industry

NPR's Customer Service score was rated the highest by Retail industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	3.5
Accounting	4.3
Aerospace and Aviation	2.1
Arts and Entertainment	4.4
Construction	3
Education	4.6
Legal	2.6
Media and Entertainment	4.5
Professional Services	3.1
Retail	5

NPR Customer Service vs. Competitors

Compared to its competitors, NPR's Customer Service score is rated right above C-SPAN.

COMPANY		Customer Service Score
	NPR	3.9/5
	C-SPAN	3.8/5
	PBS	3.4/5
	Mashable	3.4/5
	New York Public Radio	2/5
	Salon Media Group	N/A
	Mic	N/A

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Customer Service for Other Media and Entertainment Brands

In the Media and Entertainment industry, NPR's Customer Service score is rated right above Rockstar Games, and is preceded by Spotify.

COMPANY		Customer Service Score
	Apple	4.2/5
	The Walt Disney Company	4.1/5
	Nintendo	4/5
	Netflix	4/5
	Spotify	4/5
	NPR	3.9/5
	Rockstar Games	3.7/5
	ROBLOX	3.6/5
	Instagram	3.3/5

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NPR as an Employer

3.7/5

NPR has a 3.7/5 stars for its overall company culture rated by their employees

top

20%

CEO of NPR

Jarl Mohn

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

NPR scored a 35 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of NPR would recommend the brand to a friend. ENPS measures how likely NPR employees would recommend working at NPR to a friend.

Net Promoter Score

NPS Score

61%	Promoters
13%	Passive
26%	Detractors

Employee Net Promoter Score

eNPS Score

33%	Promoters
34%	Passive
33%	Detractors

Global Ranking Snapshot

NPR is ranked #709 in the Global Top 100 Brands. It ranks just behind Cleveland Clinic and just ahead of Urban Decay Cosmetics.

RANK			INDUSTRY
707	Huawei	Ren Zhengfei	Tech
708	Cleveland Clinic	Tomislav Mihaljevic	Health and Wellness
709	NPR	Jarl Mohn	Media and Entertainment
710	Urban Decay Cosmetics	Tim Warner	Fashion and Beauty
711	BTS	Henrik Ekelund	Media and Entertainment
712	Saudi Aramco	Amin Nasser	Energy and Manufacturing
713	CNBC	Mark Hoffman	Media and Entertainment

Media and Entertainment Ranking Snapshot

NPR is ranked #87 in the Media and Entertainment Industry. It ranks just behind SoundCloud and just ahead of BTS.

RANK		Location
85	Vox Media, Inc.	Washington, DC
86	SoundCloud	Berlin, MD
87	NPR	Washington, DC
88	BTS	Stockholm, ME
89	CNBC	Englewood Cliffs, NJ
90	NFL Network
91	TED	New York City, NY