11
NPS
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Twitter is ranked #26 in Top Brands for MillennialsAwards & Recognition
Twitter is ranked #26 in Top Brands for Millennials
Awards & Recognition
About Twitter's Brand
Twitter is an online social networking service that enables users to send and read short messages. Twitter’s brand is ranked #91 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Twitter. When compared to other organizations within the Tech industry, Twitter is ranked #24. Among its major competitors, Twitter is ranked in 4th place for NPS while Pinterest is 1st, and LinkedIn is 2nd.Their current market cap is $57.69B
Brand at a Glance
75%
Customer Loyalty
3.6/5
Product Quality
3.6/5
Pricing
3.5/5
Customer Service
Twitter CMO
Leslie Berland
Leslie Berland is the marketing lead responsible for Twitter’s global consumer, product and sales marketing and communications. A core part of Leslie’s focus is to align the company’s external brand identity with the internal culture that defines Twitter. Prior to joining the company in 2016, she was executive vice president of global advertising and marketing and digital partnerships at American Express. As a member of the company’s global management team, Leslie oversaw advertising, media, sponsorships, content, brand identity, and digital partnerships. Earlier in her career, Leslie led PR and online communications strategies for global brands on the agency side. Leslie joined American Express in 2005 and led a global team responsible for creating marketplace demand and driving commerce through differentiated products, marketing, and customer experiences globally. Her marketing work has been recognized with several awards from the Cannes Lions, D&AD, FEPE, OBIE, and One Show. In 2017, 2018, and 2019, Leslie was named one of Forbes’ Most Influential CMOs, and she has also been recognized by Ad Age, Adweek, and Business Insider as an industry leader. Leslie earned a B.S. from Boston University’s College of Communication.
Twitter Ranking
- #91 / 100 in Global Best Brands
- #26 in Top Brands for Millennials
- #37 in Top Brands for Gen Z
- #24 in Tech
- #3 / 4 of its competitors
Twitter NPS
Twitter's Net Promoter Score (NPS) is a 11 with 46% Promoters, 19% Passives, and 35% Detractors. Net Promoter Score tracks whether Twitter's customers would recommend using the product based on a scale of -100 to 100.
Twitter Overall NPS
| 46% | Promoters |
|---|---|
| 19% | Passives |
| 35% | Detractors |
Twitter NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2024 11 | Sep 2024 | 11 |
Oct 2024 11 | Oct 2024 | 11 |
Nov 2024 11 | Nov 2024 | 11 |
Dec 2024 11 | Dec 2024 | 11 |
Jan 2025 11 | Jan 2025 | 11 |
Feb 2025 11 | Feb 2025 | 11 |
Mar 2025 11 | Mar 2025 | 11 |
Apr 2025 11 | Apr 2025 | 11 |
May 2025 11 | May 2025 | 11 |
Aug 2025 11 | Aug 2025 | 11 |
Nov 2025 11 | Nov 2025 | 11 |
Jan 2026 11 | Jan 2026 | 11 |
How Other Brands Compare
Twitter is ranked third for NPS among its competitors. Pinterest and LinkedIn come in first and second, with Meta coming in at #4. Among those competitors, it is the lowest valued company behind Meta.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Twitter NPS by Gender
Female customers rated Twitter's NPS 6 points higher than Male customers.
Male
12
Twitter's NPS was rated 12 by Male customers on Comparably.
45%
Promoters
22%
Passives
33%
Detractors
Female
18
Twitter's NPS was rated 18 by Female customers on Comparably.
50%
Promoters
18%
Passives
32%
Detractors
Twitter NPS by Ethnicity
Twitter's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -19 | Caucasian | -19 |
Hispanic or Latino 55 | Hispanic or Latino | 55 |
African American/Black 22 | African American/Black | 22 |
Asian or Pacific Islander 27 | Asian or Pacific Islander | 27 |
Native American 34 | Native American | 34 |
Other -3 | Other | -3 |
Twitter NPS by Age
Twitter's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
Twitter NPS by Usage
Twitter's NPS was rated the highest by customers who have used Twitter's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -8 | Less than 1 Year | -8 |
1 to 2 Years 33 | 1 to 2 Years | 33 |
2 to 5 Years 24 | 2 to 5 Years | 24 |
5 to 10 Years 20 | 5 to 10 Years | 20 |
Over 10 Years 11 | Over 10 Years | 11 |
Twitter Customer Reviews
Out of the 40 Twitter customer reviews 37 were positive and 3 were constructive. Twitter customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Twitter Customer Loyalty
75%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Twitter users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Twitter Customer Loyalty Score by Gender
Twitter's Customer Loyalty score was rated 78 by both Female and Male customers on Comparably.
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Male
78%
Yes
Female
78%
Yes
Twitter Customer Loyalty Score by Ethnicity
Twitter's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Twitter.
75
out of 100
Caucasian
84
out of 100
Hispanic or Latino
82
out of 100
African American/Black
76
out of 100
Asian or Pacific Islander
70
out of 100
Native American
73
out of 100
Other
Twitter Customer Loyalty Score by Age
Twitter's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Twitter.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
26-30 78% | 26-30 | 78% |
31-35 78% | 31-35 | 78% |
36-40 96% | 36-40 | 96% |
41-45 79% | 41-45 | 79% |
46-50 82% | 46-50 | 82% |
51-55 84% | 51-55 | 84% |
56-60 78% | 56-60 | 78% |
61-65 40% | 61-65 | 40% |
66+ 49% | 66+ | 49% |
Twitter Customer Loyalty Score by Usage
Twitter's Customer Loyalty score was rated the highest by customers who have used Twitter's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Twitter Customer Loyalty Score by Industry
Twitter's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Government and Public Policy industry customers.
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Twitter Customer Loyalty vs. Competitors
Compared to its competitors, Twitter's Customer Loyalty score is rated right above Meta, and is preceded by Pinterest.
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Customer Loyalty for Other Tech Brands
In the Tech industry, Twitter's Customer Loyalty score is rated right below Peloton.
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Twitter Product Quality
3.6/5
Twitter has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Twitter Product Information
Twitter serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Twitter supports iOS and Android devices and offers products for small, medium, and large sized businesses.
Twitter’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Twitter's product the highest. Reviewers from the Tech industry rated Twitter the lowest at 3.7.
- Website
- https://about.twitter.com
- Company Size
- 5,001-10,000 Employees
Industry
Security and Investigations
Languages Supported
English
Arabic
Chinese (Traditional)
Dutch
French
German
Indonesian
Portuguese
Spanish
Thai
Chinese (Simplified)
Japanese
Turkish
Italian
Korean
Russian
Hebrew
Ukrainian
Czech
Swedish
Polish
Danish
Finnish
Hungarian
Irish
Norwegian
Taiwanese
Product Type
Social Networking Software
Quick Insights into Twitter Product Quality
Twitter's Product Quality score was rated highest by customers from the Content industry, and rated lowest by customers from the Government and Public Policy industry.
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Ranked Twitter Product Quality the Highest
Ranked Twitter Product Quality the Lowest
Twitter Product Quality Score by Gender
Female customers rated Twitter's Product Quality score 0.3 stars higher than Male customers.
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Male
3.4/5
Female
3.7/5
Twitter Product Quality Score by Ethnicity
Twitter's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Twitter.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 4.2 | Hispanic or Latino | 4.2 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Native American 4.1 | Native American | 4.1 |
Other 3.3 | Other | 3.3 |
Twitter Product Quality Score by Age
Twitter's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Twitter.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 3.7 | 26-30 | 3.7 |
31-35 4 | 31-35 | 4 |
36-40 4 | 36-40 | 4 |
41-45 3.5 | 41-45 | 3.5 |
46-50 3.8 | 46-50 | 3.8 |
51-55 2 | 51-55 | 2 |
56-60 2.9 | 56-60 | 2.9 |
61-65 2.1 | 61-65 | 2.1 |
66+ 2.4 | 66+ | 2.4 |
Twitter Product Quality Score by Usage
Twitter's Product Quality score was rated the highest by customers who have used Twitter's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Twitter Product Quality Score by Industry
Twitter's Product Quality score was rated the highest by Content industry customers, and the lowest by Government and Public Policy industry customers.
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Twitter Product Quality vs. Competitors
Compared to its competitors, Twitter's Product Quality score is rated right above Meta, and is preceded by LinkedIn.
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Product Quality for Other Tech Brands
In the Tech industry, Twitter's Product Quality score is rated right below ROBLOX.
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Twitter Pricing
Twitter ROI & Value For Money
3.6/5
Twitter has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Twitter's overall ROI score rated by its users and customers.
Twitter Pricing Plans
Twitter has a pricing structure that accommodates small, medium, and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry. The users from the Government and Public Policy industry think that they had the lowest ROI from Twitter.
Who Uses Twitter?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into Twitter ROI
Twitter's ROI score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers from the Government and Public Policy industry.
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Ranked Twitter ROI the Highest
Ranked Twitter ROI the Lowest
Twitter ROI Score by Gender
Female customers rated Twitter's ROI score 0.3 stars higher than Male customers.
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Male
3.3/5
Female
3.6/5
Twitter ROI Score by Ethnicity
Twitter's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Twitter.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
African American/Black 3.5 | African American/Black | 3.5 |
Asian or Pacific Islander 3.7 | Asian or Pacific Islander | 3.7 |
Native American 4.1 | Native American | 4.1 |
Other 3.2 | Other | 3.2 |
Twitter ROI Score by Age
Twitter's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Twitter.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.5 | 26-30 | 3.5 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3.2 | 41-45 | 3.2 |
46-50 3.7 | 46-50 | 3.7 |
51-55 2.3 | 51-55 | 2.3 |
56-60 3 | 56-60 | 3 |
61-65 2.1 | 61-65 | 2.1 |
66+ 2.5 | 66+ | 2.5 |
Twitter ROI Score by Usage
Twitter's ROI score was rated the highest by customers who have used Twitter's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Twitter ROI Score by Industry
Twitter's ROI score was rated the highest by Fashion and Beauty industry customers, and the lowest by Government and Public Policy industry customers.
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Twitter Pricing vs. Competitors
Compared to its competitors, Twitter's ROI score is rated right below Meta.
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ROI for Other Tech Brands
In the Tech industry, Twitter's ROI score is rated right below ROBLOX.
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Twitter Customer Satisfaction (CSAT)
Twitter Customer Satisfaction (CSAT) Score
64 / 100
Twitter has an overall Customer Satisfaction score of 64 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
34%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
7%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Twitter Customer Satisfaction
Twitter's Customer Satisfaction score was rated highest by customers from the Media and Entertainment industry, and rated lowest by customers from the Government and Public Policy industry.
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Ranked Twitter Customer Satisfaction the Highest
Ranked Twitter Customer Satisfaction the Lowest
Twitter Customer Satisfaction Score by Gender
Twitter's Customer Satisfaction score was rated 62 by both Female and Male customers on Comparably.
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62 / 100
MaleVery Satisfied | 23% | |
|---|---|---|
Satisfied | 39% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 5% | |
Very Dissatisfied | 16% |
62 / 100
FemaleVery Satisfied | 34% | |
|---|---|---|
Satisfied | 28% | |
Neither Satisfied nor Dissatisfied | 19% | |
Dissatisfied | 7% | |
Very Dissatisfied | 12% |
Twitter Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Twitter's Customer Satisfaction (CSAT) score was rated 49% according to Caucasian users and customers.
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49 / 100
Very Satisfied
25%
Satisfied
24%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
11%
Very Dissatisfied
22%
CSAT according to Hispanic or Latino
Twitter's Customer Satisfaction (CSAT) score was rated 80% according to Hispanic or Latino users and customers.
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80 / 100
Very Satisfied
30%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
10%
CSAT according to African American/Black
Twitter's Customer Satisfaction (CSAT) score was rated 71% according to African American/Black users and customers.
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71 / 100
Very Satisfied
43%
Satisfied
28%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
1%
Very Dissatisfied
15%
CSAT according to Asian or Pacific Islander
Twitter's Customer Satisfaction (CSAT) score was rated 72% according to Asian or Pacific Islander users and customers.
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72 / 100
Very Satisfied
23%
Satisfied
49%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
5%
Very Dissatisfied
3%
CSAT according to Native American
Twitter's Customer Satisfaction (CSAT) score was rated 67% according to Native American users and customers.
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67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Twitter's Customer Satisfaction (CSAT) score was rated 50% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Twitter.
50 / 100
Very Satisfied
24%
Satisfied
26%
Neither Satisfied nor Dissatisfied
24%
Dissatisfied
6%
Very Dissatisfied
20%
Twitter Customer Satisfaction Score by Age
Twitter's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Twitter.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 63% | |||||||||||||||
| 26-30 | 61% | |||||||||||||||
| 31-35 | 75% | |||||||||||||||
| 36-40 | 94% | |||||||||||||||
| 41-45 | 70% | |||||||||||||||
| 46-50 | 76% | |||||||||||||||
| 51-55 | 22% | |||||||||||||||
| 56-60 | 50% | |||||||||||||||
| 61-65 | 25% | |||||||||||||||
| 66+ | 14% |
Twitter Customer Satisfaction Score by Usage
Twitter's Customer Satisfaction score was rated the highest by customers who have used Twitter's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Twitter Customer Satisfaction Score by Industry
Twitter's Customer Satisfaction score was rated the highest by Media and Entertainment industry customers, and the lowest by Government and Public Policy industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Twitter Customer Satisfaction Score by Industry",
"text": "Twitter's Customer Satisfaction score was rated the highest by Media and Entertainment industry customers, and the lowest by Government and Public Policy industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 62,
"stars": 0,
"csatScore": 62,
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"scoreClassName": "",
"scoreLabel": 62
},
{
"label": "Accounting",
"groupId": 495,
"score": 89,
"stars": 0,
"csatScore": 89,
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"scoreClassName": "",
"scoreLabel": 89
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 75,
"stars": 0,
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"scoreClassName": "",
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},
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 70,
"stars": 0,
"csatScore": 70,
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"scoreClassName": "",
"scoreLabel": 70
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 49,
"stars": 0,
"csatScore": 49,
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"scoreClassName": "",
"scoreLabel": 49
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 58,
"stars": 0,
"csatScore": 58,
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"scoreClassName": "",
"scoreLabel": 58
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 77,
"stars": 0,
"csatScore": 77,
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"scoreClassName": "",
"scoreLabel": 77
},
{
"label": "Construction",
"groupId": 510,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Twitter's Customer Satisfaction score is rated by Construction customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 34
},
{
"label": "Consulting",
"groupId": 511,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "Twitter's Customer Satisfaction score is rated by Consulting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Consumer Services",
"groupId": 514,
"score": 25,
"stars": 0,
"csatScore": 25,
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"scoreClassName": "",
"scoreLabel": 25
},
{
"label": "Education",
"groupId": 515,
"score": 70,
"stars": 0,
"csatScore": 70,
"text": "Twitter's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 70
},
{
"label": "Government and Public Policy",
"groupId": 521,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Twitter's Customer Satisfaction score is rated by Government and Public Policy customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Legal",
"groupId": 529,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "Twitter's Customer Satisfaction score is rated by Legal customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 63,
"stars": 0,
"csatScore": 63,
"text": "Twitter's Customer Satisfaction score is rated by Marketing, Advertising and Research customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 63
},
{
"label": "Media and Entertainment",
"groupId": 537,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Twitter's Customer Satisfaction score is rated by Media and Entertainment customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Energy and Manufacturing",
"groupId": 541,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Twitter's Customer Satisfaction score is rated by Energy and Manufacturing customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Restaurants",
"groupId": 558,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "Twitter's Customer Satisfaction score is rated by Restaurants customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
}
]
}Twitter Customer Satisfaction vs. Competitors
Compared to its competitors, Twitter's Customer Satisfaction score is rated right below Meta.
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Customer Satisfaction for Other Tech Brands
In the Tech industry, Twitter's Customer Satisfaction score is rated right above Peloton, and is preceded by ROBLOX.
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Twitter Customer Service
3.5/5
Twitter has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Twitter's overall Customer Service score rated by its users and customers.
About Twitter's Customer Service
Address
1355 Market St, Ste 900, San Francisco, CA 94103
Website
https://about.twitter.com
Phone Number
1-415-222-9670
Twitter's Social Links
Quick Insights into Twitter Customer Service
Twitter's Customer Service score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers from the Government and Public Policy industry.
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Ranked Twitter Customer Service the Highest
Ranked Twitter Customer Service the Lowest
Twitter Customer Service Score by Gender
Female customers rated Twitter's Customer Service score 0.2 stars higher than Male customers.
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Male
3.3/5
Female
3.5/5
Twitter Customer Service Score by Ethnicity
Twitter's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 3.5 | African American/Black | 3.5 |
Asian or Pacific Islander 3.7 | Asian or Pacific Islander | 3.7 |
Native American 4.1 | Native American | 4.1 |
Other 3.2 | Other | 3.2 |
Twitter Customer Service Score by Age
Twitter's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 61-65.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.4 | 26-30 | 3.4 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3 | 41-45 | 3 |
46-50 3.8 | 46-50 | 3.8 |
51-55 2 | 51-55 | 2 |
56-60 2.6 | 56-60 | 2.6 |
61-65 1.6 | 61-65 | 1.6 |
66+ 2.2 | 66+ | 2.2 |
Twitter Customer Service Score by Usage
Twitter's Customer Service score was rated the highest by customers who have used Twitter's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Twitter Customer Service Score by Industry
Twitter's Customer Service score was rated the highest by Fashion and Beauty industry customers, and the lowest by Government and Public Policy industry customers.
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Twitter Customer Service vs. Competitors
Compared to its competitors, Twitter's Customer Service score is rated right below Meta.
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Customer Service for Other Tech Brands
In the Tech industry, Twitter's Customer Service score is rated right below ROBLOX.
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Consumer vs. Employees
Twitter scored a 11 for Net Promoter Score and a -1 for Employee Net Promoter Score. NPS gauges how likely a customer of Twitter would recommend the brand to a friend. ENPS measures how likely Twitter employees would recommend working at Twitter to a friend.
Net Promoter Score
11
NPS Score
| 46% | Promoters |
|---|---|
| 19% | Passive |
| 35% | Detractors |
Employee Net Promoter Score
-1
eNPS Score
| 40% | Promoters |
|---|---|
| 19% | Passive |
| 41% | Detractors |
Global Ranking Snapshot
Twitter is ranked #91 in the Global Top 100 Brands. It ranks just behind Uber and just ahead of Procter & Gamble.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
89 |  | Johnson & Johnson |  | Joaquin Duato | Consumer Goods |
90 |  | Uber |  | Dara Khosrowshahi | Travel and Hospitality |
91 | |  | Elon Musk | Tech | |
92 |  | Procter & Gamble |  | David Taylor | Consumer Goods |
93 |  | 7-Eleven |  | Joseph M. DePinto | Retail |
94 |  | Coinbase |  | Brian Armstrong | Tech |
95 |  | FedEx |  | Frederick Smith | Automotive and Transportation |
Tech Ranking Snapshot
Twitter is ranked #24 in the Tech Industry. It ranks just behind ZoomInfo and just ahead of Coinbase.
