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Meta is
Ranked
#27
in
Tech Brands
Brand Page
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Meta is ranked #27 in Tech Brands

About Meta's Brand

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. Meta’s brand is ranked #102 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Meta. When compared to other organizations within the Tech industry, Meta is ranked #27. Among its major competitors, Meta is ranked in 6th place for NPS while Apple is 1st, and Pinterest is 2nd. Overall, Meta has a negative social sentiment, when analyzing social media channels and online mentions.Their current market cap is $746.49B

Brand at a Glance

76%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.6/5
Customer Service
Meta CMO
  Meta CMO

Alex Schultz

Mr. Gary S. Briggs has been the Chief Marketing Officer and Vice President of Facebook, Inc., since August 2013. Prior to Facebook, Mr. Briggs served as an Advisor to the Chief Executive Officer of Motorola Mobility, a subsidiary of Google, Inc. He served as the Chief Executive Officer of Plastic Jungle, Inc., since November 2008 and also served as its Co-Chief Executive Officer. He joined Plastic Jungle in 2008. He served as the Chief Marketing Officer and Senior Vice President at eBay from 2002 to 2008 and was responsible for eBay's branding and marketing activities in North America, including advertising, Internet marketing, direct marketing, onsite merchandising, partner relationships and core category initiatives. He served as a Vice President and Country Manager at eBay Canada Limited. In his six-year career at eBay, Mr. Briggs held numerous positions including Vice President of Consumer Marketing for eBay U.S., and Vice President of Global Marketing for PayPal. He served as the General Manager and Vice President of Canada at eBay, Inc., since April, 2004. He served as Vice President of Consumer Marketing at eBay, Inc., from February 2002 to March, 2004. Mr. Briggs is a Co-Founder of OurHouse.com and served as its Chief Marketing Officer. Prior to founding OurHouse.com in 1999, he served as Director of Brand Strategy for IBM Corporation. Before joining IBM in 1997, he worked for six years at Pepsi-Cola and held position of Marketing Director for Brand Pepsi. Prior to Pepsi, he worked for four years at McKinsey and Company as an associate and engagement manager. He served as Chief Marketing Officer of Motorola Mobility. He served as Senior Vice President, overseeing all aspects of product and regional marketing, consumer research, communications, eCommerce and the Motorola Mobility brand and advertising. Prior to that, Mr. Briggs served as Vice President of consumer marketing at Google. He has been a Director of Q Interactive, LLC since September 2001 and Coolsavings, Inc. since September 2001. He serves as a Member of Advisory Board at LendingClub Corporation. He serves as a Director of Viewpoints, LLC. He served as Lead Independent Director of Rainmaker Systems Inc. since November 2011 and served as its Director from March 30, 2010 to October 2013. He served as a Director of LifeLock, Inc. from August 2013 to February 9, 2017. He served as a Director of Plastic Jungle, Inc., since May 2008 since May 2008. Mr. Briggs holds an A.B. in Political Science and American Civilization from Brown University in 1984 and an M.B.A. from Kellogg Graduate School of Management at Northwestern University 1989.

Meta Ranking

Meta NPS

Meta's Net Promoter Score (NPS) is a 14 with 46% Promoters, 22% Passives, and 32% Detractors. Net Promoter Score tracks whether Meta's customers would recommend using the product based on a scale of -100 to 100.

Meta Overall NPS

14
NPS
46%Promoters
22%Passives
32%Detractors
Meta Overall NPS

Meta NPS Trend

-100
-50
0
50
100
Jul 2021
21
Jul 202121
Aug 2021
21
Aug 202121
Sep 2021
22
Sep 202122
Oct 2021
18
Oct 202118
Nov 2021
18
Nov 202118
Dec 2021
20
Dec 202120
Jan 2022
18
Jan 202218
Feb 2022
18
Feb 202218
Mar 2022
18
Mar 202218
Apr 2022
16
Apr 202216
May 2022
14
May 202214
Jun 2022
14
Jun 202214

How Other Brands Compare

Meta is ranked #4 for NPS among its competitors. Apple and Google come in first and second, with LinkedIn coming in at third. Among those competitors, it is the lowest valued company behind Apple.

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Meta's Logo
Meta
Apple's Logo
Apple
Google's Logo
Google
LinkedIn's Logo
LinkedIn
Global Ranking#102#6#9#29
NPS14544945
Social Sentiment Calculated by analyzing social media and other online mentionsNegativeNegativeNeutralNeutral
Valuation Updated every 24 hours for public companies$746.49B$2.11T$1.42T-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Meta NPS by Gender

Male customers rated Meta's NPS 2 points higher than Female customers.

Sign Up for Brand Profile PRO to get the full NPS by Gender data of Meta.

Male

19

Meta's NPS was rated 19 by Male customers on Comparably.

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49%
Promoters
21%
Passives
30%
Detractors

Female

17

Meta's NPS was rated 17 by Female customers on Comparably.

Sign Up to learn about Meta's NPS Score rated by Female customers on Comparably.
45%
Promoters
27%
Passives
28%
Detractors

Meta NPS by Ethnicity

Meta's NPS was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Meta.
-100
-50
0
50
100
Caucasian
8
Caucasian8
Hispanic or Latino
-11
Hispanic or Latino-11
African American/Black
30
African American/Black30
Asian or Pacific Islander
15
Asian or Pacific Islander15
Native American
60
Native American60
Other
11
Other11

Meta NPS by Age

Meta's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Meta.
0
20
40
60
80
100
Promoters
48%
Passives
20%
Detractors
32%
18-2548%20%32%
Promoters
50%
Passives
23%
Detractors
27%
26-3050%23%27%
Promoters
48%
Passives
23%
Detractors
29%
31-3548%23%29%
Promoters
47%
Passives
21%
Detractors
32%
36-4047%21%32%
Promoters
43%
Passives
20%
Detractors
37%
41-4543%20%37%
Promoters
39%
Passives
28%
Detractors
33%
46-5039%28%33%
Promoters
46%
Passives
33%
Detractors
21%
51-5546%33%21%
Promoters
33%
Passives
50%
Detractors
17%
56-6033%50%17%
Promoters
17%
Passives
33%
Detractors
50%
61-6517%33%50%
Promoters
12%
Passives
13%
Detractors
75%
66+12%13%75%

Meta NPS by Usage

Meta's NPS was rated the highest by customers who have used Meta's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

Sign Up for Brand Profile PRO to get the full NPS by Usage data of Meta.
-100
-50
0
50
100
Less than 1 Year
1
Less than 1 Year1
1 to 2 Years
-12
1 to 2 Years-12
2 to 5 Years
17
2 to 5 Years17
5 to 10 Years
19
5 to 10 Years19
Over 10 Years
22
Over 10 Years22

Meta NPS vs. Competitors

Compared to its competitors, Meta's NPS is rated right above Snap Inc., and is preceded by Twitter.

Unlock Meta NPS vs. Competitors Data

Meta's Logo
VS
Apple's Logo
Pinterest's Logo
Google's Logo
LinkedIn's Logo
Twitter's Logo
Snap Inc. Logo
Yelp's Logo

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Meta NPS vs Companies in Tech

In the Tech industry, Meta's NPS is rated right below ROBLOX.

Unlock Meta NPS vs. Companies in Tech Data

Meta's Logo
VS
Peloton's Logo
Nintendo's Logo
Spotify's Logo
Apple's Logo
Zoom Video Communications' Logo
Netflix's Logo
Google's Logo
ROBLOX's Logo

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Meta Customer Reviews

Out of the 110 Meta customer reviews 80 were positive and 30 were constructive. Meta customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Okay good but not sure if you have any questions or comments on this page cause
Review from San Francisco, CA / Female / Caucasian / 51-55Posted 24 days ago
What can this brand most improve?
You should think about Surveillance capitalism
Review from San Francisco, CA / Female / Asian or Pacific Islander / 18-25Posted 7 days ago
What do you value most about this brand?
Content, visibility, range, information and access
Review from San Francisco, CA / Male / Asian or Pacific Islander / 56-60Posted 13 days ago
What can this brand most improve?
service, customer support, product updates
Review from Los Angeles, CA / Male / Caucasian / 41-45Posted 14 days ago
What do you value most about this brand?
The brand itself is what I value
Review from Chicago, IL / Male / Hispanic or Latino / 36-40Posted 25 days ago

Meta Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Meta users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
Meta Customer Loyalty

Meta Customer Loyalty Score by Gender

Female customers rated Meta's Customer Loyalty score 1% higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Meta.
Male
80%
Yes
Female
81%
Yes

Meta Customer Loyalty Score by Ethnicity

Meta's Customer Loyalty score was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Meta.
75
out of 100
Caucasian
63
out of 100
Hispanic or Latino
83
out of 100
African American/Black
77
out of 100
Asian or Pacific Islander
90
out of 100
Native American
85
out of 100
Other

Meta Customer Loyalty Score by Age

Meta's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Meta.
0
20%
40%
60%
80%
100%
18-25
78%
18-2578%
26-30
81%
26-3081%
31-35
87%
31-3587%
36-40
77%
36-4077%
41-45
74%
41-4574%
46-50
78%
46-5078%
51-55
89%
51-5589%
56-60
85%
56-6085%
61-65
55%
61-6555%
66+
44%
66+44%

Meta Customer Loyalty Score by Usage

Meta's Customer Loyalty score was rated the highest by customers who have used Meta's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
60%
1 to 2 Years
72%
2 to 5 Years
78%
5 to 10 Years
83%
Over 10 Years
81%

Meta Customer Loyalty Score by Industry

Meta's Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Aerospace and Aviation industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech
73%
Accounting
79%
Aerospace and Aviation
67%
Fashion and Beauty
82%
Architecture and Planning
82%
Arts and Entertainment
91%
Automotive and Transportation
100%
Banking and Financial Services
93%
Business and Consumer Services
72%
Business Supplies and Equipment
100%
Chemicals
70%
Computer Hardware
100%
Consulting
79%
Consumer Goods
100%
Consumer Services
87%
Education
83%
Healthcare, Hospitals and Medicine
81%
Hospitality
91%
Insurance
82%
Legal
74%
Manufacturing and Machinery
78%
Marketing, Advertising and Research
70%
Mechanical, Civil or Industrial Engineering
82%
Media and Entertainment
82%
Non-Profit
78%
Staffing and Recruiting
100%
Telecommunications
100%

Meta Customer Loyalty vs. Competitors

Compared to its competitors, Meta's Customer Loyalty score is rated right above Yelp, and is preceded by Twitter.

COMPANYCustomer Loyalty Score
Google88%
Apple87%
LinkedIn87%
Snap Inc.84%
Pinterest81%
Twitter78%
Meta76%
Yelp73%

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Meta's Logo
VS
Google's Logo
Apple's Logo
LinkedIn's Logo
Snap Inc. Logo
Pinterest's Logo
Twitter's Logo
Yelp's Logo

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Customer Loyalty for Other Tech Brands

In the Tech industry, Meta's Customer Loyalty score is rated right below Spotify.

COMPANYCustomer Loyalty Score
Peloton90%
ROBLOX90%
Nintendo90%
Netflix88%
Google88%
Zoom Video Communications88%
Apple87%
Spotify87%
Meta76%

Unlock Meta Customer Loyalty vs. Companies in Tech Data

Meta's Logo
VS
Peloton's Logo
ROBLOX's Logo
Nintendo's Logo
Netflix's Logo
Google's Logo
Zoom Video Communications' Logo
Apple's Logo
Spotify's Logo

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Meta Product Quality

3.7/5

Meta has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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Meta Product Information

Meta serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, and Germany. Meta supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

Meta’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Staffing and Recruiting industry rated Meta's product the highest. Reviewers from the Automotive and Transportation industry rated Meta the lowest at 4.3.

Website
http://www.facebook.com
Company Size
10,000+ Employees

Industry

Tech
AI, Big Data and Analytics
Consumer Services
Content

Languages Supported

English
Arabic
Chinese (Traditional)
Dutch
French
German
Indonesian
Portuguese
Spanish
Thai
Chinese (Simplified)
Japanese
Turkish
Italian
Korean
Russian
Hebrew
Ukrainian
Czech
Swedish
Polish
Danish
Finnish
Hungarian
Irish
Norwegian
Taiwanese

Product Type

Social Networking Software

Quick Insights into Meta Product Quality

Meta's Product Quality score was rated highest by customers from the Staffing and Recruiting industry, and rated lowest by customers ages 66+.

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Ranked Meta Product Quality the Highest

Staffing and Recruiting
5
African American/Black
4.1
31-35
4

Ranked Meta Product Quality the Lowest

1 to 2 Years
3.6
Chemicals
3.5
66+
3.2

Meta Product Quality Score by Gender

Male customers rated Meta's Product Quality score 0.1 stars higher than Female customers.

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Male

3.9/5

Female

3.8/5

Meta Product Quality Score by Ethnicity

Meta's Product Quality score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Meta.
0
1
2
3
4
5
Caucasian
3.7
Caucasian3.7
Hispanic or Latino
3.7
Hispanic or Latino3.7
African American/Black
4.1
African American/Black4.1
Asian or Pacific Islander
3.7
Asian or Pacific Islander3.7
Native American
3.9
Native American3.9
Other
3.8
Other3.8

Meta Product Quality Score by Age

Meta's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Meta.
0
1
2
3
4
5
18-25
3.8
18-253.8
26-30
3.7
26-303.7
31-35
4
31-354
36-40
3.8
36-403.8
41-45
3.7
41-453.7
46-50
3.9
46-503.9
51-55
3.9
51-553.9
56-60
3.7
56-603.7
61-65
3.4
61-653.4
66+
3.2
66+3.2

Meta Product Quality Score by Usage

Meta's Product Quality score was rated the highest by customers who have used Meta's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
3.7
1 to 2 Years
3.6
2 to 5 Years
3.8
5 to 10 Years
3.8
Over 10 Years
4

Meta Product Quality Score by Industry

Meta's Product Quality score was rated the highest by Staffing and Recruiting industry customers, and the lowest by Chemicals industry customers.

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Tech
3.8
Accounting
3.6
Aerospace and Aviation
3.5
Fashion and Beauty
3.7
Architecture and Planning
3.6
Arts and Entertainment
3.9
Automotive and Transportation
4.3
Banking and Financial Services
3.7
Business and Consumer Services
3.7
Business Supplies and Equipment
4.3
Chemicals
3.5
Computer Hardware
4
Consulting
3.7
Consumer Goods
4
Consumer Services
4.7
Education
4.3
Healthcare, Hospitals and Medicine
3.7
Hospitality
4.1
Insurance
3.9
Legal
4
Manufacturing and Machinery
4.7
Marketing, Advertising and Research
3.9
Mechanical, Civil or Industrial Engineering
3.9
Media and Entertainment
4.6
Non-Profit
4.1
Retail
4.4
Staffing and Recruiting
5
Telecommunications
5
Content
3.8

Meta Product Quality vs. Competitors

Compared to its competitors, Meta's Product Quality score is rated right above Yelp, and is preceded by Twitter.

COMPANYProduct Quality Score
Apple4.4/5
Google4.2/5
Pinterest4.2/5
LinkedIn4.1/5
Snap Inc.4.1/5
Twitter3.9/5
Meta3.7/5
Yelp3.5/5

Unlock Meta Product Quality vs. Competitors Data

Meta's Logo
VS
Apple's Logo
Google's Logo
Pinterest's Logo
LinkedIn's Logo
Snap Inc. Logo
Twitter's Logo
Yelp's Logo

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Product Quality for Other Tech Brands

In the Tech industry, Meta's Product Quality score is rated right below ROBLOX.

COMPANYProduct Quality Score
Peloton4.5/5
Zoom Video Communications4.4/5
Nintendo4.4/5
Apple4.4/5
Netflix4.3/5
Spotify4.3/5
Google4.2/5
ROBLOX4.1/5
Meta3.7/5

Unlock Meta Product Quality vs. Companies in Tech Data

Meta's Logo
VS
Peloton's Logo
Zoom Video Communications' Logo
Nintendo's Logo
Apple's Logo
Netflix's Logo
Spotify's Logo
Google's Logo
ROBLOX's Logo

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Meta Pricing

Meta ROI & Value For Money

3.7/5

Meta has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Meta Pricing Plans

Meta has a pricing structure that accommodates small, medium, and large businesses.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Telecommunications industry. The users from the Chemicals industry think that they had the lowest ROI from Meta.

Who Uses Meta?

Small Businesses
Medium Businesses
Large Enterprises

Quick Insights into Meta ROI

Meta's ROI score was rated highest by customers from the Telecommunications industry, and rated lowest by customers from the Chemicals industry.

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Ranked Meta ROI the Highest

Telecommunications
5
31-35
4
African American/Black
3.9

Ranked Meta ROI the Lowest

1 to 2 Years
3.5
66+
2.7
Chemicals
2.6

Meta ROI Score by Gender

Meta's ROI score was rated 3.8 by both Female and Male customers on Comparably.

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Male

3.8/5

Female

3.8/5

Meta ROI Score by Ethnicity

Meta's ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Meta.
0
1
2
3
4
5
Caucasian
3.7
Caucasian3.7
Hispanic or Latino
3.7
Hispanic or Latino3.7
African American/Black
3.9
African American/Black3.9
Asian or Pacific Islander
3.6
Asian or Pacific Islander3.6
Native American
3.9
Native American3.9
Other
3.7
Other3.7

Meta ROI Score by Age

Meta's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Meta.
0
1
2
3
4
5
18-25
3.5
18-253.5
26-30
3.8
26-303.8
31-35
4
31-354
36-40
3.9
36-403.9
41-45
3.6
41-453.6
46-50
3.6
46-503.6
51-55
3.9
51-553.9
56-60
3.6
56-603.6
61-65
3.2
61-653.2
66+
2.7
66+2.7

Meta ROI Score by Usage

Meta's ROI score was rated the highest by customers who have used Meta's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
3.7
1 to 2 Years
3.5
2 to 5 Years
3.6
5 to 10 Years
3.7
Over 10 Years
3.8

Meta ROI Score by Industry

Meta's ROI score was rated the highest by Telecommunications industry customers, and the lowest by Chemicals industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech
3.7
Accounting
3.3
Aerospace and Aviation
3.8
Fashion and Beauty
3.6
Architecture and Planning
3.9
Arts and Entertainment
3.7
Automotive and Transportation
3.6
Banking and Financial Services
4.1
Business and Consumer Services
3.3
Business Supplies and Equipment
4
Chemicals
2.6
Computer Hardware
3.8
Construction
4.2
Consulting
3.7
Consumer Goods
3.5
Consumer Services
4.1
Education
3.7
Healthcare, Hospitals and Medicine
3.8
Hospitality
4
Insurance
4.2
Legal
4.2
Manufacturing and Machinery
4.1
Marketing, Advertising and Research
4.3
Mechanical, Civil or Industrial Engineering
3.2
Media and Entertainment
3.7
Non-Profit
3.7
Real Estate
4.3
Retail
4.5
Staffing and Recruiting
4.6
Telecommunications
5

Meta Pricing vs. Competitors

Compared to its competitors, Meta's ROI score is rated right above Yelp, and is preceded by Snap Inc..

COMPANYPricing Score
Apple4.1/5
Pinterest4.1/5
Google4.1/5
LinkedIn3.9/5
Twitter3.9/5
Snap Inc.3.7/5
Meta3.7/5
Yelp3.5/5

Unlock Meta ROI vs. Competitors Data

Meta's Logo
VS
Apple's Logo
Pinterest's Logo
Google's Logo
LinkedIn's Logo
Twitter's Logo
Snap Inc. Logo
Yelp's Logo

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ROI for Other Tech Brands

In the Tech industry, Meta's ROI score is rated right below ROBLOX.

COMPANYPricing Score
Peloton4.3/5
Zoom Video Communications4.2/5
Spotify4.1/5
Apple4.1/5
Google4.1/5
Nintendo4.1/5
Netflix4/5
ROBLOX3.9/5
Meta3.7/5

Unlock Meta ROI vs. Companies in Tech Data

Meta's Logo
VS
Peloton's Logo
Zoom Video Communications' Logo
Spotify's Logo
Apple's Logo
Google's Logo
Nintendo's Logo
Netflix's Logo
ROBLOX's Logo

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Meta Customer Satisfaction (CSAT)

Meta Customer Satisfaction (CSAT) Score

65 / 100

Meta has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied31%
Satisfied34%
Neither Satisfied nor Dissatisfied20%
Dissatisfied5%
Very Dissatisfied10%
Very Satisfied
31%
Satisfied
34%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
5%
Very Dissatisfied
10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Meta Customer Satisfaction

Meta's Customer Satisfaction score was rated highest by customers from the Hospitality industry, and rated lowest by customers ages 66+.

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Ranked Meta Customer Satisfaction the Highest

Hospitality
100%
31-35
78%
African American/Black
75%

Ranked Meta Customer Satisfaction the Lowest

Less than 1 Year
63%
Marketing, Advertising and Research
50%
66+
40%

Meta Customer Satisfaction Score by Gender

Male customers rated Meta's Customer Satisfaction score 1 points higher than Female customers.

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72 / 100
Male
Very Satisfied
35%
Satisfied
37%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
2%
Very Dissatisfied
9%
71 / 100
Female
Very Satisfied
35%
Satisfied
36%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
5%
Very Dissatisfied
5%

Meta Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Meta's Customer Satisfaction (CSAT) score was rated 68% according to Caucasian users and customers.

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68 / 100
Very Satisfied31%
Satisfied37%
Neither Satisfied nor Dissatisfied19%
Dissatisfied4%
Very Dissatisfied9%
Very Satisfied
31%
Satisfied
37%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
4%
Very Dissatisfied
9%

CSAT according to Hispanic or Latino

Meta's Customer Satisfaction (CSAT) score was rated 70% according to Hispanic or Latino users and customers.

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70 / 100
Very Satisfied25%
Satisfied45%
Neither Satisfied nor Dissatisfied25%
Dissatisfied0%
Very Dissatisfied5%
Very Satisfied
25%
Satisfied
45%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
5%

CSAT according to African American/Black

Meta's Customer Satisfaction (CSAT) score was rated 75% according to African American/Black users and customers.

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75 / 100
Very Satisfied44%
Satisfied31%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied5%
Very Satisfied
44%
Satisfied
31%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
5%

CSAT according to Asian or Pacific Islander

Meta's Customer Satisfaction (CSAT) score was rated 69% according to Asian or Pacific Islander users and customers.

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69 / 100
Very Satisfied27%
Satisfied42%
Neither Satisfied nor Dissatisfied22%
Dissatisfied5%
Very Dissatisfied4%
Very Satisfied
27%
Satisfied
42%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
5%
Very Dissatisfied
4%

CSAT according to Native American

Meta's Customer Satisfaction (CSAT) score was rated 71% according to Native American users and customers.

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71 / 100
Very Satisfied71%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied29%
Very Satisfied
71%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
29%

CSAT according to Other

Meta's Customer Satisfaction (CSAT) score was rated 66% according to Other users and customers.

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66 / 100
Very Satisfied33%
Satisfied33%
Neither Satisfied nor Dissatisfied16%
Dissatisfied5%
Very Dissatisfied13%
Very Satisfied
33%
Satisfied
33%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
5%
Very Dissatisfied
13%

Meta Customer Satisfaction Score by Age

Meta's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25 CSAT Score
67%
Very Satisfied
32%
Satisfied
35%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
3%
Very Dissatisfied
15%
18-2567%
26-30 CSAT Score
73%
Very Satisfied
36%
Satisfied
37%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
5%
Very Dissatisfied
8%
26-3073%
31-35 CSAT Score
78%
Very Satisfied
32%
Satisfied
46%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
2%
31-3578%
36-40 CSAT Score
69%
Very Satisfied
38%
Satisfied
31%
Neither Satisfied nor Dissatisfied
21%
Dissatisfied
4%
Very Dissatisfied
6%
36-4069%
41-45 CSAT Score
57%
Very Satisfied
30%
Satisfied
27%
Neither Satisfied nor Dissatisfied
35%
Dissatisfied
0%
Very Dissatisfied
8%
41-4557%
46-50 CSAT Score
74%
Very Satisfied
30%
Satisfied
44%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
9%
Very Dissatisfied
4%
46-5074%
51-55 CSAT Score
76%
Very Satisfied
41%
Satisfied
35%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
0%
Very Dissatisfied
6%
51-5576%
56-60 CSAT Score
70%
Very Satisfied
30%
Satisfied
40%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
10%
Very Dissatisfied
0%
56-6070%
66+ CSAT Score
40%
Very Satisfied
0%
Satisfied
40%
Neither Satisfied nor Dissatisfied
40%
Dissatisfied
20%
Very Dissatisfied
0%
66+40%

Meta Customer Satisfaction Score by Usage

Meta's Customer Satisfaction score was rated the highest by customers who have used Meta's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
63
1 to 2 Years
65
2 to 5 Years
71
5 to 10 Years
68
Over 10 Years
72

Meta Customer Satisfaction Score by Industry

Meta's Customer Satisfaction score was rated the highest by Hospitality industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech
67
Accounting
66
Aerospace and Aviation
73
Fashion and Beauty
57
Architecture and Planning
61
Arts and Entertainment
72
Banking and Financial Services
87
Business and Consumer Services
67
Business Supplies and Equipment
67
Consulting
66
Education
73
Healthcare, Hospitals and Medicine
67
Hospitality
100
Insurance
67
Legal
100
Marketing, Advertising and Research
50
Media and Entertainment
100
Non-Profit
67

Meta Customer Satisfaction vs. Competitors

Compared to its competitors, Meta's Customer Satisfaction score is rated right above Yelp, and is preceded by Twitter.

COMPANYCustomer Satisfaction (CSAT) Score
Apple87%
Google85%
Pinterest82%
LinkedIn82%
Snap Inc.79%
Twitter73%
Meta65%
Yelp64%

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Meta's Logo
VS
Apple's Logo
Google's Logo
Pinterest's Logo
LinkedIn's Logo
Snap Inc. Logo
Twitter's Logo
Yelp's Logo

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Customer Satisfaction for Other Tech Brands

In the Tech industry, Meta's Customer Satisfaction score is rated right below ROBLOX.

COMPANYCustomer Satisfaction (CSAT) Score
Nintendo93%
Netflix87%
Apple87%
Spotify87%
Google85%
Zoom Video Communications79%
Peloton77%
ROBLOX75%
Meta65%

Unlock Meta Customer Satisfaction vs. Companies in Tech Data

Meta's Logo
VS
Nintendo's Logo
Netflix's Logo
Apple's Logo
Spotify's Logo
Google's Logo
Zoom Video Communications' Logo
Peloton's Logo
ROBLOX's Logo

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Meta Customer Service

3.6/5

Meta has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Meta's Customer Service

Address

1 Hacker Way, Menlo Park, CA 94025


Website

http://www.facebook.com


Phone Number

650-618-7714

Quick Insights into Meta Customer Service

Meta's Customer Service score was rated highest by customers from the Staffing and Recruiting industry, and rated lowest by customers from the Business Supplies and Equipment industry.

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Ranked Meta Customer Service the Highest

Staffing and Recruiting
4.6
31-35
3.9
Native American
3.9

Ranked Meta Customer Service the Lowest

1 to 2 Years
3.4
66+
2.9
Business Supplies and Equipment
2

Meta Customer Service Score by Gender

Female customers rated Meta's Customer Service score 0.1 stars higher than Male customers.

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Male

3.6/5

Female

3.7/5

Meta Customer Service Score by Ethnicity

Meta's Customer Service score was rated the highest by Native American customers, and the lowest by Other customers.

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0
20
40
60
80
100
Caucasian
3.5
Caucasian3.5
Hispanic or Latino
3.8
Hispanic or Latino3.8
African American/Black
3.8
African American/Black3.8
Asian or Pacific Islander
3.5
Asian or Pacific Islander3.5
Native American
3.9
Native American3.9
Other
3.5
Other3.5

Meta Customer Service Score by Age

Meta's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25
3.7
18-253.7
26-30
3.6
26-303.6
31-35
3.9
31-353.9
36-40
3.5
36-403.5
41-45
3.3
41-453.3
46-50
3.4
46-503.4
51-55
3.8
51-553.8
56-60
3.6
56-603.6
61-65
3.2
61-653.2
66+
2.9
66+2.9

Meta Customer Service Score by Usage

Meta's Customer Service score was rated the highest by customers who have used Meta's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
3.8
1 to 2 Years
3.4
2 to 5 Years
3.5
5 to 10 Years
3.6
Over 10 Years
3.7

Meta Customer Service Score by Industry

Meta's Customer Service score was rated the highest by Staffing and Recruiting industry customers, and the lowest by Business Supplies and Equipment industry customers.

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Tech
3.5
Accounting
3.5
Aerospace and Aviation
3.8
Fashion and Beauty
3.6
Architecture and Planning
3.8
Arts and Entertainment
3.8
Automotive and Transportation
3.5
Banking and Financial Services
3.9
Business and Consumer Services
3.2
Business Supplies and Equipment
2
Chemicals
2.6
Computer Hardware
4
Consulting
3.6
Consumer Goods
2.8
Consumer Services
3.8
Education
3.7
Healthcare, Hospitals and Medicine
3.5
Hospitality
3.8
Insurance
4
Legal
4.3
Manufacturing and Machinery
4
Marketing, Advertising and Research
3.7
Mechanical, Civil or Industrial Engineering
3.2
Media and Entertainment
3.6
Non-Profit
3.9
Staffing and Recruiting
4.6
Telecommunications
4.6

Meta Customer Service vs. Competitors

Compared to its competitors, Meta's Customer Service score is rated right above Yelp, and is preceded by Snap Inc..

COMPANYCustomer Service Score
Apple4.2/5
Google4.1/5
Pinterest4/5
LinkedIn4/5
Twitter3.8/5
Snap Inc.3.8/5
Meta3.6/5
Yelp3.4/5

Unlock Meta Customer Service vs. Competitors Data

Meta's Logo
VS
Apple's Logo
Google's Logo
Pinterest's Logo
LinkedIn's Logo
Twitter's Logo
Snap Inc. Logo
Yelp's Logo

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Customer Service for Other Tech Brands

In the Tech industry, Meta's Customer Service score is rated right below ROBLOX.

COMPANYCustomer Service Score
Peloton4.3/5
Apple4.2/5
Zoom Video Communications4.1/5
Google4.1/5
Spotify4.1/5
Nintendo4.1/5
Netflix4/5
ROBLOX3.7/5
Meta3.6/5

Unlock Meta Customer Service vs. Companies in Tech Data

Meta's Logo
VS
Peloton's Logo
Apple's Logo
Zoom Video Communications' Logo
Google's Logo
Spotify's Logo
Nintendo's Logo
Netflix's Logo
ROBLOX's Logo

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Meta as an Employer

4.7/5

Meta has a 4.7/5 stars for its overall company culture rated by their employees

  Meta CEO
top
5%
CEO of Meta

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Meta scored a 14 for Net Promoter Score and a 36 for Employee Net Promoter Score. NPS gauges how likely a customer of Meta would recommend the brand to a friend. ENPS measures how likely Meta employees would recommend working at Meta to a friend.

Net Promoter Score

14
NPS Score
46%Promoters
22%Passive
32%Detractors

Employee Net Promoter Score

36
eNPS Score
59%Promoters
18%Passive
23%Detractors

Global Ranking Snapshot

Meta is ranked #102 in the Global Top 100 Brands. It ranks just behind Best Buy and just ahead of Samsung.

RANKCOMPANYCEOINDUSTRY
100
Foot Locker  Foot Locker CEO
Richard Johnson
Retail
101
Best Buy  Best Buy CEO
Corie Barry
Retail
102
Meta  Meta CEO
Mark Zuckerberg
Tech
103
Samsung  Samsung CEO
KS Choi
Consumer Goods
104
Walmart  Walmart CEO
Doug McMillon
Retail
105
PepsiCo  PepsiCo CEO
Ramon Laguarta
Food and Beverages
106
IBM  IBM CEO
Arvind Krishna
Tech

Tech Ranking Snapshot

Meta is ranked #27 in the Tech Industry. It ranks just behind Philips and just ahead of Samsung.

RANKCOMPANYLocation
25
Coinbase
San Francisco, CA
26
Philips
Cambridge, MA
27
Meta
Menlo Park, CA
28
Samsung
San Jose, CA
29
IBM
Armonk, NY
30
PayPal
San Jose, CA
31
Intel Corporation
Santa Clara, CA