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NPS
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Procter & Gamble is ranked #92 in Global Top 100 BrandsAwards & Recognition
Procter & Gamble is ranked #92 in Global Top 100 Brands
Awards & Recognition
About Procter & Gamble's Brand
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands Procter & Gamble’s brand is ranked #92 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Procter & Gamble. When compared to other organizations within the Consumer Goods industry, Procter & Gamble is ranked #14. Among its major competitors, Procter & Gamble is ranked in 3rd place for NPS while Colgate Palmolive is 1st, and Unilever is 2nd. Overall, Procter & Gamble has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $330.66B
Brand at a Glance
79%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service
Procter & Gamble CMO
Marc S. Pritchard
Marc Pritchard is responsible for P&G’s brand building disciplines worldwide. He sets the Company’s multi-billion-dollar media, marketing and advertising strategies, and leads marketing innovations that guide communication and brand building for P&G’s portfolio of trusted, quality brands. Marc is a veteran of P&G for more than three decades, joining the company in 1982 as a cost analyst in the Paper Division, followed by a move into marketing in 1987 on the Sure antiperspirant/deodorant brand. He has 20+ years of progressive experience in the Beauty and Personal Care categories which earned his appointment to president of Global Cosmetics and Personal Care in 2003. Known for his pioneering approach to product, commercial and operational innovation, Marc served as president of Global Strategy for two years, driving expanded productivity for P&G. He was appointed P&G’s chief marketing officer in 2008. As P&G’s top brand builder, Marc believes in the power of brands to serve people with superiorperforming products, while being both a force for good and a force for growth through ethics and responsibility, community impact, diversity and inclusion, gender equality and environmental sustainability. He continually leads P&G’s brand building reinvention and is a leading voice in the media, marketing and creative industry.
Procter & Gamble Ranking
- #92 / 100 in Global Best Brands
- #14 in Consumer Goods
- #3 / 4 of its competitors
Procter & Gamble NPS
Procter & Gamble's Net Promoter Score (NPS) is a 28 with 54% Promoters, 20% Passives, and 26% Detractors. Net Promoter Score tracks whether Procter & Gamble's customers would recommend using the product based on a scale of -100 to 100.
Procter & Gamble Overall NPS
| 54% | Promoters |
|---|---|
| 20% | Passives |
| 26% | Detractors |
Procter & Gamble NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2025 27 | Feb 2025 | 27 |
Mar 2025 27 | Mar 2025 | 27 |
Apr 2025 27 | Apr 2025 | 27 |
May 2025 26 | May 2025 | 26 |
Jun 2025 26 | Jun 2025 | 26 |
Jul 2025 26 | Jul 2025 | 26 |
Aug 2025 26 | Aug 2025 | 26 |
Sep 2025 26 | Sep 2025 | 26 |
Oct 2025 26 | Oct 2025 | 26 |
Nov 2025 26 | Nov 2025 | 26 |
Dec 2025 26 | Dec 2025 | 26 |
Jan 2026 26 | Jan 2026 | 26 |
How Other Brands Compare
Procter & Gamble is ranked third for NPS among its competitors. Colgate Palmolive and Unilever come in first and second, with Church & Dwight Company coming in at #4. Among those competitors, it is the most valued company.
 Procter & Gamble |  Colgate Palmolive |  Unilever |  Church & Dwight Company | |
| Global Ranking | #92 | #39 | #69 | #- |
| NPS | 28 | 36 | 31 | 25 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $330.66B | $67.40B | $7.12B | $23.11B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Procter & Gamble NPS by Gender
Male customers rated Procter & Gamble's NPS 5 points higher than Female customers.
Male
25
Procter & Gamble's NPS was rated 25 by Male customers on Comparably.
53%
Promoters
19%
Passives
28%
Detractors
Female
20
Procter & Gamble's NPS was rated 20 by Female customers on Comparably.
50%
Promoters
20%
Passives
30%
Detractors
Procter & Gamble NPS by Ethnicity
Procter & Gamble's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 16 | Caucasian | 16 |
Hispanic or Latino 46 | Hispanic or Latino | 46 |
African American/Black 22 | African American/Black | 22 |
Asian or Pacific Islander 25 | Asian or Pacific Islander | 25 |
Other 21 | Other | 21 |
Procter & Gamble NPS by Age
Procter & Gamble's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 56-60.
Procter & Gamble NPS by Usage
Procter & Gamble's NPS was rated the highest by customers who have used Procter & Gamble's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -21 | Less than 1 Year | -21 |
1 to 2 Years 8 | 1 to 2 Years | 8 |
2 to 5 Years 20 | 2 to 5 Years | 20 |
5 to 10 Years 41 | 5 to 10 Years | 41 |
Over 10 Years 34 | Over 10 Years | 34 |
Procter & Gamble NPS vs. Competitors
Compared to its competitors, Procter & Gamble's NPS is rated right above Church & Dwight Company, and is preceded by Unilever.
| COMPANY | NPS Score | |
|---|---|---|
| Colgate Palmolive | 36 |
| Unilever | 31 |
| Procter & Gamble | 28 |
| Church & Dwight Company | 25 |
Procter & Gamble NPS vs Companies in Consumer Goods
In the Consumer Goods industry, Procter & Gamble's NPS is rated right below Tiffany & Co.
| COMPANY | NPS Score | |
|---|---|---|
 | Lego Group | 54 |
 | Red Bull | 42 |
 | Bath & Body Works | 38 |
| Colgate Palmolive | 36 |
 | Hershey Company | 35 |
 | Crocs | 34 |
 | Gucci | 31 |
 | Tiffany & Co | 31 |
| Procter & Gamble | 28 |
Procter & Gamble Customer Reviews
Out of the 43 Procter & Gamble customer reviews 33 were positive and 10 were constructive. Procter & Gamble customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Procter & Gamble Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Procter & Gamble users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Procter & Gamble Customer Loyalty Score by Gender
Female customers rated Procter & Gamble's Customer Loyalty score 3% higher than Male customers.
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Male
76%
Yes
Female
79%
Yes
Procter & Gamble Customer Loyalty Score by Ethnicity
Procter & Gamble's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
% who answered "Yes"
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75
out of 100
Caucasian
86
out of 100
Hispanic or Latino
76
out of 100
African American/Black
82
out of 100
Asian or Pacific Islander
70
out of 100
Other
Procter & Gamble Customer Loyalty Score by Age
Procter & Gamble's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 81% | 18-25 | 81% |
26-30 73% | 26-30 | 73% |
31-35 72% | 31-35 | 72% |
36-40 81% | 36-40 | 81% |
41-45 68% | 41-45 | 68% |
46-50 76% | 46-50 | 76% |
51-55 73% | 51-55 | 73% |
56-60 66% | 56-60 | 66% |
61-65 90% | 61-65 | 90% |
66+ 80% | 66+ | 80% |
Procter & Gamble Customer Loyalty Score by Usage
Procter & Gamble's Customer Loyalty score was rated the highest by customers who have used Procter & Gamble's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Procter & Gamble Customer Loyalty Score by Industry
Procter & Gamble's Customer Loyalty score was rated the highest by Logistics and Supply Chain industry customers, and the lowest by Automotive and Transportation industry customers.
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Procter & Gamble Customer Loyalty vs. Competitors
Compared to its competitors, Procter & Gamble's Customer Loyalty score is rated right above Church & Dwight Company, and is preceded by Unilever.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Colgate Palmolive | 85% |
| Unilever | 84% |
| Procter & Gamble | 79% |
| Church & Dwight Company | 77% |
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Customer Loyalty for Other Consumer Goods Brands
In the Consumer Goods industry, Procter & Gamble's Customer Loyalty score is rated right above Crocs, and is preceded by Hershey Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Bath & Body Works | 87% |
| Lego Group | 86% |
| Colgate Palmolive | 85% |
| Red Bull | 81% |
| Hershey Company | 81% |
| Procter & Gamble | 79% |
| Crocs | 79% |
| Gucci | 76% |
| Tiffany & Co | 73% |
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Procter & Gamble Product Quality
4/5
Procter & Gamble has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Procter & Gamble Product Information
Procter & Gamble’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Consulting industry rated Procter & Gamble's product the highest. Reviewers from the Consumer Goods industry rated Procter & Gamble the lowest at 4.
- Website
- http://www.pg.com/
- Company Size
- 10,000+ Employees
Industry
Consumer Services
Quick Insights into Procter & Gamble Product Quality
Procter & Gamble's Product Quality score was rated highest by customers from the Consulting industry, and rated lowest by customers from the Consumer Services industry.
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Ranked Procter & Gamble Product Quality the Highest
Ranked Procter & Gamble Product Quality the Lowest
Procter & Gamble Product Quality Score by Gender
Female customers rated Procter & Gamble's Product Quality score 0.1 stars higher than Male customers.
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Male
3.8/5
Female
3.9/5
Procter & Gamble Product Quality Score by Ethnicity
Procter & Gamble's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.8 | Other | 3.8 |
Procter & Gamble Product Quality Score by Age
Procter & Gamble's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.6 | 31-35 | 3.6 |
36-40 4.1 | 36-40 | 4.1 |
41-45 3.9 | 41-45 | 3.9 |
46-50 3.9 | 46-50 | 3.9 |
51-55 4.1 | 51-55 | 4.1 |
56-60 3.4 | 56-60 | 3.4 |
61-65 3.9 | 61-65 | 3.9 |
66+ 3.5 | 66+ | 3.5 |
Procter & Gamble Product Quality Score by Usage
Procter & Gamble's Product Quality score was rated the highest by customers who have used Procter & Gamble's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Procter & Gamble Product Quality Score by Industry
Procter & Gamble's Product Quality score was rated the highest by Consulting industry customers, and the lowest by Consumer Services industry customers.
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Procter & Gamble Product Quality vs. Competitors
Compared to its competitors, Procter & Gamble's Product Quality score is rated right above Church & Dwight Company, and is preceded by Unilever.
| COMPANY | Product Quality Score | |
|---|---|---|
| Colgate Palmolive | 4.2/5 |
| Unilever | 4.2/5 |
| Procter & Gamble | 4/5 |
| Church & Dwight Company | 3.8/5 |
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Product Quality for Other Consumer Goods Brands
In the Consumer Goods industry, Procter & Gamble's Product Quality score is rated right above Tiffany & Co, and is preceded by Crocs.
| COMPANY | Product Quality Score | |
|---|---|---|
| Lego Group | 4.5/5 |
| Red Bull | 4.2/5 |
| Colgate Palmolive | 4.2/5 |
| Gucci | 4.2/5 |
| Bath & Body Works | 4.1/5 |
| Hershey Company | 4.1/5 |
| Crocs | 4.1/5 |
| Procter & Gamble | 4/5 |
| Tiffany & Co | 4/5 |
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Procter & Gamble Pricing
Procter & Gamble ROI & Value For Money
3.9/5
Procter & Gamble has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Procter & Gamble Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry. The users from the Consumer Services industry think that they had the lowest ROI from Procter & Gamble.
Quick Insights into Procter & Gamble ROI
Procter & Gamble's ROI score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Consumer Services industry.
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Ranked Procter & Gamble ROI the Highest
Ranked Procter & Gamble ROI the Lowest
Procter & Gamble ROI Score by Gender
Male customers rated Procter & Gamble's ROI score 0.1 stars higher than Female customers.
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Male
3.8/5
Female
3.7/5
Procter & Gamble ROI Score by Ethnicity
Procter & Gamble's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.6 | Other | 3.6 |
Procter & Gamble ROI Score by Age
Procter & Gamble's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.8 | 36-40 | 3.8 |
41-45 3.7 | 41-45 | 3.7 |
46-50 3.9 | 46-50 | 3.9 |
51-55 3.5 | 51-55 | 3.5 |
56-60 3 | 56-60 | 3 |
61-65 3.8 | 61-65 | 3.8 |
66+ 3.3 | 66+ | 3.3 |
Procter & Gamble ROI Score by Usage
Procter & Gamble's ROI score was rated the highest by customers who have used Procter & Gamble's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Procter & Gamble ROI Score by Industry
Procter & Gamble's ROI score was rated the highest by Automotive and Transportation industry customers, and the lowest by Consumer Services industry customers.
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Procter & Gamble Pricing vs. Competitors
Compared to its competitors, Procter & Gamble's ROI score is rated right above Church & Dwight Company, and is preceded by Unilever.
| COMPANY | Pricing Score | |
|---|---|---|
| Colgate Palmolive | 4/5 |
| Unilever | 3.9/5 |
| Procter & Gamble | 3.9/5 |
| Church & Dwight Company | 3.6/5 |
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ROI for Other Consumer Goods Brands
In the Consumer Goods industry, Procter & Gamble's ROI score is rated right above Hershey Company, and is preceded by Lego Group.
| COMPANY | Pricing Score | |
|---|---|---|
| Colgate Palmolive | 4/5 |
| Lego Group | 3.9/5 |
| Procter & Gamble | 3.9/5 |
| Hershey Company | 3.9/5 |
| Red Bull | 3.8/5 |
| Gucci | 3.8/5 |
| Bath & Body Works | 3.8/5 |
| Crocs | 3.7/5 |
| Tiffany & Co | 3.7/5 |
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Procter & Gamble Customer Satisfaction (CSAT)
Procter & Gamble Customer Satisfaction (CSAT) Score
78 / 100
Procter & Gamble has an overall Customer Satisfaction score of 78 rated by its users and customers.
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Very Satisfied
41%
Satisfied
37%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
3%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Procter & Gamble Customer Satisfaction
Procter & Gamble's Customer Satisfaction score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers ages 66+.
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Ranked Procter & Gamble Customer Satisfaction the Highest
Ranked Procter & Gamble Customer Satisfaction the Lowest
Procter & Gamble Customer Satisfaction Score by Gender
Male customers rated Procter & Gamble's Customer Satisfaction score 3 points higher than Female customers.
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80 / 100
MaleVery Satisfied | 41% | |
|---|---|---|
Satisfied | 39% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 3% | |
Very Dissatisfied | 10% |
77 / 100
FemaleVery Satisfied | 35% | |
|---|---|---|
Satisfied | 42% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 2% | |
Very Dissatisfied | 8% |
Procter & Gamble Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Procter & Gamble's Customer Satisfaction (CSAT) score was rated 70% according to Caucasian users and customers.
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70 / 100
Very Satisfied
33%
Satisfied
37%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
4%
Very Dissatisfied
15%
CSAT according to Hispanic or Latino
Procter & Gamble's Customer Satisfaction (CSAT) score was rated 73% according to Hispanic or Latino users and customers.
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73 / 100
Very Satisfied
28%
Satisfied
45%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
18%
Very Dissatisfied
9%
CSAT according to African American/Black
Procter & Gamble's Customer Satisfaction (CSAT) score was rated 80% according to African American/Black users and customers.
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80 / 100
Very Satisfied
47%
Satisfied
33%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
3%
Very Dissatisfied
6%
CSAT according to Asian or Pacific Islander
Procter & Gamble's Customer Satisfaction (CSAT) score was rated 87% according to Asian or Pacific Islander users and customers.
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87 / 100
Very Satisfied
42%
Satisfied
45%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
4%
CSAT according to Other
Procter & Gamble's Customer Satisfaction (CSAT) score was rated 71% according to Other users and customers.
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71 / 100
Very Satisfied
32%
Satisfied
39%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
0%
Very Dissatisfied
13%
Procter & Gamble Customer Satisfaction Score by Age
Procter & Gamble's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 85% | |||||||||||||||
| 26-30 | 80% | |||||||||||||||
| 31-35 | 70% | |||||||||||||||
| 36-40 | 72% | |||||||||||||||
| 41-45 | 76% | |||||||||||||||
| 46-50 | 84% | |||||||||||||||
| 51-55 | 78% | |||||||||||||||
| 56-60 | 60% | |||||||||||||||
| 61-65 | 71% | |||||||||||||||
| 66+ | 43% |
Procter & Gamble Customer Satisfaction Score by Usage
Procter & Gamble's Customer Satisfaction score was rated the highest by customers who have used Procter & Gamble's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Procter & Gamble Customer Satisfaction Score by Industry
Procter & Gamble's Customer Satisfaction score was rated the highest by Business and Consumer Services industry customers, and the lowest by Education industry customers.
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}Procter & Gamble Customer Satisfaction vs. Competitors
Compared to its competitors, Procter & Gamble's Customer Satisfaction score is rated right above Church & Dwight Company, and is preceded by Colgate Palmolive.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Unilever | 85% |
| Colgate Palmolive | 83% |
| Procter & Gamble | 78% |
| Church & Dwight Company | 74% |
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Customer Satisfaction for Other Consumer Goods Brands
In the Consumer Goods industry, Procter & Gamble's Customer Satisfaction score is rated right above Tiffany & Co, and is preceded by Gucci.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Lego Group | 89% |
| Colgate Palmolive | 83% |
| Red Bull | 82% |
| Bath & Body Works | 81% |
| Hershey Company | 80% |
| Crocs | 79% |
| Gucci | 79% |
| Procter & Gamble | 78% |
| Tiffany & Co | 72% |
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Procter & Gamble Customer Service
3.9/5
Procter & Gamble has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Procter & Gamble's Customer Service
Address
Cincinnati, OH
Website
http://www.pg.com/
Quick Insights into Procter & Gamble Customer Service
Procter & Gamble's Customer Service score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Consumer Services industry.
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Ranked Procter & Gamble Customer Service the Highest
Ranked Procter & Gamble Customer Service the Lowest
Procter & Gamble Customer Service Score by Gender
Male customers rated Procter & Gamble's Customer Service score 0.1 stars higher than Female customers.
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Male
3.8/5
Female
3.7/5
Procter & Gamble Customer Service Score by Ethnicity
Procter & Gamble's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
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0
20
40
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.7 | Other | 3.7 |
Procter & Gamble Customer Service Score by Age
Procter & Gamble's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 3.8 | 26-30 | 3.8 |
31-35 3.7 | 31-35 | 3.7 |
36-40 3.5 | 36-40 | 3.5 |
41-45 3.7 | 41-45 | 3.7 |
46-50 3.9 | 46-50 | 3.9 |
51-55 3.5 | 51-55 | 3.5 |
56-60 3.4 | 56-60 | 3.4 |
61-65 3.8 | 61-65 | 3.8 |
66+ 3.4 | 66+ | 3.4 |
Procter & Gamble Customer Service Score by Usage
Procter & Gamble's Customer Service score was rated the highest by customers who have used Procter & Gamble's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Procter & Gamble Customer Service Score by Industry
Procter & Gamble's Customer Service score was rated the highest by Automotive and Transportation industry customers, and the lowest by Consumer Services industry customers.
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Procter & Gamble Customer Service vs. Competitors
Compared to its competitors, Procter & Gamble's Customer Service score is rated right above Church & Dwight Company, and is preceded by Unilever.
| COMPANY | Customer Service Score | |
|---|---|---|
| Colgate Palmolive | 4/5 |
| Unilever | 4/5 |
| Procter & Gamble | 3.9/5 |
| Church & Dwight Company | 3.7/5 |
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Customer Service for Other Consumer Goods Brands
In the Consumer Goods industry, Procter & Gamble's Customer Service score is rated right above Hershey Company, and is preceded by Bath & Body Works.
| COMPANY | Customer Service Score | |
|---|---|---|
| Lego Group | 4.2/5 |
| Gucci | 4/5 |
| Red Bull | 4/5 |
| Colgate Palmolive | 4/5 |
| Bath & Body Works | 4/5 |
| Procter & Gamble | 3.9/5 |
| Hershey Company | 3.9/5 |
| Crocs | 3.8/5 |
| Tiffany & Co | 3.8/5 |
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Procter & Gamble as an Employer
4.0/5
Procter & Gamble has a 4.0/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
Procter & Gamble scored a 28 for Net Promoter Score and a 8 for Employee Net Promoter Score. NPS gauges how likely a customer of Procter & Gamble would recommend the brand to a friend. ENPS measures how likely Procter & Gamble employees would recommend working at Procter & Gamble to a friend.
Net Promoter Score
28
NPS Score
| 54% | Promoters |
|---|---|
| 20% | Passive |
| 26% | Detractors |
Employee Net Promoter Score
8
eNPS Score
| 42% | Promoters |
|---|---|
| 24% | Passive |
| 34% | Detractors |
Global Ranking Snapshot
Procter & Gamble is ranked #92 in the Global Top 100 Brands. It ranks just behind Twitter and just ahead of 7-Eleven.
Consumer Goods Ranking Snapshot
Procter & Gamble is ranked #14 in the Consumer Goods Industry. It ranks just behind Johnson & Johnson and just ahead of 3M.
| RANK | COMPANY | Location | |
|---|---|---|---|
12 | | Unilever | |
13 |  | Johnson & Johnson | New Brunswick, NJ |
14 | | Procter & Gamble | Cincinnati, OH |
15 |  | 3M | Saint Paul, MN |
16 |  | Philips | Cambridge, MA |
17 |  | Bose | Framingham, MA |
18 |  | Samsung | San Jose, CA |
