

Six Flags (1961) Entertainment Corporation is the world’s largest regional theme park company headquartered in Grand Prairie. Six Flags’s brand is ranked #116 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Six Flags. When compared to other organizations within the Media and Entertainment industry, Six Flags is ranked #19. Among its major competitors, Six Flags is ranked in 4th place for NPS while Wonderla Holidays is 1st, and Blueboard is 2nd. Overall, Six Flags has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $3.56B
Six Flags's Net Promoter Score (NPS) is a 15 with 50% Promoters, 15% Passives, and 35% Detractors. Net Promoter Score tracks whether Six Flags's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 15% | Passives |
| 35% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jan 2025 12 | Jan 2025 | 12 |
Feb 2025 12 | Feb 2025 | 12 |
Mar 2025 11 | Mar 2025 | 11 |
Apr 2025 13 | Apr 2025 | 13 |
May 2025 11 | May 2025 | 11 |
Jun 2025 13 | Jun 2025 | 13 |
Jul 2025 11 | Jul 2025 | 11 |
Aug 2025 13 | Aug 2025 | 13 |
Sep 2025 13 | Sep 2025 | 13 |
Oct 2025 15 | Oct 2025 | 15 |
Nov 2025 15 | Nov 2025 | 15 |
Jan 2026 15 | Jan 2026 | 15 |
Six Flags is ranked #4 for NPS among its competitors. Wonderla Holidays and Blueboard come in first and second, with Cedar Fair coming in at third. Among those competitors, it is the third most valued company.
![]() Six Flags | ![]() Cedar Fair | ![]() Wonderla Holidays | ![]() Blueboard | |
| Global Ranking | #116 | #- | #- | #- |
| NPS | 15 | 44 | 100 | 52 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | - |
| Valuation Updated every 24 hours for public companies | $3.56B | $2.82B | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Six Flags's NPS 40 points higher than Male customers.
Six Flags's NPS was rated -43 by Male customers on Comparably.
Six Flags's NPS was rated -3 by Female customers on Comparably.
Six Flags's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -54 | Caucasian | -54 |
Hispanic or Latino 10 | Hispanic or Latino | 10 |
African American/Black 40 | African American/Black | 40 |
Asian or Pacific Islander 40 | Asian or Pacific Islander | 40 |
Other -31 | Other | -31 |
Six Flags's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Six Flags's NPS was rated the highest by customers who have used Six Flags's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -65 | Less than 1 Year | -65 |
1 to 2 Years -51 | 1 to 2 Years | -51 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 23 | 5 to 10 Years | 23 |
Over 10 Years -16 | Over 10 Years | -16 |
Compared to its competitors, Six Flags's NPS is rated right below Cedar Fair.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Wonderla Holidays | 100 |
![]() | Blueboard | 52 |
![]() | Cedar Fair | 44 |
![]() | Six Flags | 15 |
In the Media and Entertainment industry, Six Flags's NPS is rated right below Instagram.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nintendo | 55 |
![]() | Spotify | 49 |
![]() | Apple | 48 |
![]() | Netflix | 43 |
![]() | The Walt Disney Company | 38 |
![]() | ROBLOX | 38 |
![]() | Rockstar Games | 38 |
![]() | 21 | |
![]() | Six Flags | 15 |
Out of the 20 Six Flags customer reviews 13 were positive and 7 were constructive. Six Flags customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Six Flags users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Female customers rated Six Flags's Customer Loyalty score 8% higher than Male customers.
Six Flags's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Six Flags's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 65% | 18-25 | 65% |
26-30 49% | 26-30 | 49% |
31-35 85% | 31-35 | 85% |
36-40 40% | 36-40 | 40% |
41-45 82% | 41-45 | 82% |
46-50 55% | 46-50 | 55% |
51-55 87% | 51-55 | 87% |
56-60 100% | 56-60 | 100% |
66+ 70% | 66+ | 70% |
Six Flags's Customer Loyalty score was rated the highest by customers who have used Six Flags's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Six Flags's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, Six Flags's Customer Loyalty score is rated right above Blueboard, and is preceded by Cedar Fair.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Wonderla Holidays | 83% |
![]() | Cedar Fair | 76% |
![]() | Six Flags | 76% |
![]() | Blueboard | 54% |
In the Media and Entertainment industry, Six Flags's Customer Loyalty score is rated right below The Walt Disney Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | ROBLOX | 89% |
![]() | Nintendo | 89% |
![]() | Netflix | 87% |
![]() | Spotify | 87% |
![]() | Apple | 86% |
![]() | 84% | |
![]() | Rockstar Games | 84% |
![]() | The Walt Disney Company | 83% |
![]() | Six Flags | 76% |
Six Flags has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Six Flags' overall Product Quality score rated by its users and customers.
Six Flags’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Six Flags's product the highest. Reviewers from the Education industry rated Six Flags the lowest at 2.
Six Flags's Product Quality score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 36-40.
Female customers rated Six Flags's Product Quality score 0.5 stars higher than Male customers.
Six Flags's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
Hispanic or Latino 3.4 | Hispanic or Latino | 3.4 |
African American/Black 3 | African American/Black | 3 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 2.9 | Other | 2.9 |
Six Flags's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 2.3 | 26-30 | 2.3 |
31-35 3.3 | 31-35 | 3.3 |
36-40 1.5 | 36-40 | 1.5 |
41-45 3.1 | 41-45 | 3.1 |
46-50 1.9 | 46-50 | 1.9 |
51-55 2.8 | 51-55 | 2.8 |
56-60 2.3 | 56-60 | 2.3 |
66+ 3 | 66+ | 3 |
Six Flags's Product Quality score was rated the highest by customers who have used Six Flags's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Six Flags's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, Six Flags's Product Quality score is rated right above Cedar Fair, and is preceded by Wonderla Holidays.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Blueboard | 4.2/5 |
![]() | Wonderla Holidays | 3.8/5 |
![]() | Six Flags | 3.6/5 |
![]() | Cedar Fair | 3.5/5 |
In the Media and Entertainment industry, Six Flags's Product Quality score is rated right below Instagram.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Nintendo | 4.4/5 |
![]() | Apple | 4.3/5 |
![]() | Netflix | 4.2/5 |
![]() | Spotify | 4.2/5 |
![]() | The Walt Disney Company | 4.1/5 |
![]() | Rockstar Games | 4.1/5 |
![]() | ROBLOX | 4/5 |
![]() | 3.7/5 | |
![]() | Six Flags | 3.6/5 |
Six Flags has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Six Flags' overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry. The users from the Education industry think that they had the lowest ROI from Six Flags.
Six Flags's ROI score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 36-40.
Female customers rated Six Flags's ROI score 0.7 stars higher than Male customers.
Six Flags's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 2.9 | Other | 2.9 |
Six Flags's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.3 | 26-30 | 3.3 |
31-35 3.1 | 31-35 | 3.1 |
36-40 1.5 | 36-40 | 1.5 |
41-45 3.3 | 41-45 | 3.3 |
46-50 1.6 | 46-50 | 1.6 |
51-55 2.2 | 51-55 | 2.2 |
56-60 2.5 | 56-60 | 2.5 |
66+ 2.8 | 66+ | 2.8 |
Six Flags's ROI score was rated the highest by customers who have used Six Flags's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Six Flags's ROI score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Compared to its competitors, Six Flags's ROI score is rated right below Cedar Fair.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Wonderla Holidays | 4/5 |
![]() | Blueboard | 3.9/5 |
![]() | Cedar Fair | 3.7/5 |
![]() | Six Flags | 3.3/5 |
In the Media and Entertainment industry, Six Flags's ROI score is rated right below Instagram.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Spotify | 4/5 |
![]() | Nintendo | 4/5 |
![]() | Netflix | 4/5 |
![]() | Apple | 4/5 |
![]() | Rockstar Games | 3.8/5 |
![]() | ROBLOX | 3.8/5 |
![]() | The Walt Disney Company | 3.7/5 |
![]() | 3.5/5 | |
![]() | Six Flags | 3.3/5 |
Six Flags has an overall Customer Satisfaction score of 68 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Six Flags's Customer Satisfaction score was rated highest by customers ages 41-45, and rated lowest by customers ages 36-40.
Female customers rated Six Flags's Customer Satisfaction score 23 points higher than Male customers.
Very Satisfied | 17% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 30% | |
Dissatisfied | 4% | |
Very Dissatisfied | 26% |
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 7% | |
Very Dissatisfied | 20% |
Six Flags' Customer Satisfaction (CSAT) score was rated 42% according to Caucasian users and customers.
Six Flags' Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
Six Flags' Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.
Six Flags' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Six Flags' Customer Satisfaction (CSAT) score was rated 46% according to Other users and customers.
Six Flags's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 31-35 | 50% | |||||||||||||||
| 36-40 | 0% | |||||||||||||||
| 41-45 | 100% | |||||||||||||||
| 46-50 | 25% | |||||||||||||||
| 51-55 | 50% | |||||||||||||||
| 56-60 | 34% | |||||||||||||||
| 66+ | 33% |
Six Flags's Customer Satisfaction score was rated the highest by customers who have used Six Flags's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Six Flags's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Six Flags Customer Satisfaction Score by Industry",
"text": "Six Flags's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Architecture and Planning industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Six Flags's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Accounting",
"groupId": 495,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "Six Flags's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Six Flags's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "Six Flags's Customer Satisfaction score is rated by Architecture and Planning customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 62,
"stars": 0,
"csatScore": 62,
"text": "Six Flags's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 62
},
{
"label": "Education",
"groupId": 515,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Six Flags's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 34
},
{
"label": "Hospitality",
"groupId": 523,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Six Flags's Customer Satisfaction score is rated by Hospitality customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
}
]
}Compared to its competitors, Six Flags's Customer Satisfaction score is rated right above Blueboard, and is preceded by Cedar Fair.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Wonderla Holidays | 100% |
![]() | Cedar Fair | 69% |
![]() | Six Flags | 68% |
![]() | Blueboard | 67% |
In the Media and Entertainment industry, Six Flags's Customer Satisfaction score is rated right above Instagram, and is preceded by ROBLOX.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Nintendo | 88% |
![]() | Netflix | 85% |
![]() | Apple | 85% |
![]() | Spotify | 85% |
![]() | The Walt Disney Company | 77% |
![]() | Rockstar Games | 76% |
![]() | ROBLOX | 73% |
![]() | Six Flags | 68% |
![]() | 61% |
Six Flags has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Six Flags' overall Customer Service score rated by its users and customers.
924 Avenue J East, Grand Prairie, TX
https://www.sixflags.com/
972-595-5000
Six Flags's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Education industry.
Female customers rated Six Flags's Customer Service score 0.7 stars higher than Male customers.
Six Flags's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 2.8 | African American/Black | 2.8 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 3.1 | Other | 3.1 |
Six Flags's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.9 | 26-30 | 2.9 |
31-35 3 | 31-35 | 3 |
36-40 1.5 | 36-40 | 1.5 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2 | 46-50 | 2 |
51-55 1.8 | 51-55 | 1.8 |
56-60 2.5 | 56-60 | 2.5 |
66+ 2.6 | 66+ | 2.6 |
Six Flags's Customer Service score was rated the highest by customers who have used Six Flags's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Six Flags's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, Six Flags's Customer Service score is rated right above Blueboard, and is preceded by Cedar Fair.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Wonderla Holidays | 4/5 |
![]() | Cedar Fair | 3.6/5 |
![]() | Six Flags | 3.5/5 |
![]() | Blueboard | 2.7/5 |
In the Media and Entertainment industry, Six Flags's Customer Service score is rated right above Instagram, and is preceded by ROBLOX.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Apple | 4.2/5 |
![]() | The Walt Disney Company | 4.1/5 |
![]() | Nintendo | 4/5 |
![]() | Netflix | 4/5 |
![]() | Spotify | 4/5 |
![]() | Rockstar Games | 3.7/5 |
![]() | ROBLOX | 3.6/5 |
![]() | Six Flags | 3.5/5 |
![]() | 3.3/5 |
Six Flags has a 4.1/5 stars for its overall company culture rated by their employees

Six Flags scored a 15 for Net Promoter Score and a 8 for Employee Net Promoter Score. NPS gauges how likely a customer of Six Flags would recommend the brand to a friend. ENPS measures how likely Six Flags employees would recommend working at Six Flags to a friend.
| 50% | Promoters |
|---|---|
| 15% | Passive |
| 35% | Detractors |
| 43% | Promoters |
|---|---|
| 22% | Passive |
| 35% | Detractors |
Six Flags is ranked #116 in the Global Top 100 Brands. It ranks just behind Domino's Pizza and just ahead of National Football League (NFL).
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
114 | ![]() | AB InBev | ![]() | Michel Doukeris | Food and Beverages |
115 | ![]() | Domino's Pizza | ![]() | Richard Allison | Retail |
116 | ![]() | Six Flags | ![]() | Michael Spanos | Media and Entertainment |
117 | ![]() | National Football League (NFL) | ![]() | Media and Entertainment | |
118 | ![]() | CVS Health | ![]() | David Joyner | Health and Wellness |
119 | ![]() | Victoria's Secret | ![]() | Martin Waters | Retail |
120 | ![]() | Ford Motor Company | ![]() | James Farley | Automotive and Transportation |
Six Flags is ranked #19 in the Media and Entertainment Industry. It ranks just behind Meta and just ahead of National Football League (NFL).
| RANK | COMPANY | Location | |
|---|---|---|---|
17 | ![]() | San Francisco, CA | |
18 | ![]() | Meta | Menlo Park, CA |
19 | ![]() | Six Flags | Grand Prairie, TX |
20 | ![]() | National Football League (NFL) | |
21 | ![]() | Snap Inc. | Santa Monica, CA |
22 | ![]() | Warner Bros. | Burbank, CA |
23 | ![]() | Hulu | Santa Monica, CA |