14
NPS
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Ranked
#85
Media and Entertainment Brands
Brand Page
Vox Media, Inc.
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Vox Media, Inc. is ranked #85 in Media and Entertainment Brands
Vox Media, Inc. is ranked #85 in Media and Entertainment Brands
About Vox Media, Inc. Brand
The leading modern media company — influential editorial properties, premium advertising, and innovative technology. Our portfolio features the most relevant and respected editorial properties across the biggest consumer categories, including: Vox, New York Magazine, The Verge, The Cut, Eater, Vulture, The Strategist, Polygon, SB Nation, Intelligencer, Curbed, Grub Street and Recode. Off-platform, the Vox Media Podcast Network is one of the largest collections of popular podcasts spanning technology, news, pop culture, futurism, everything women are talking about, and more. And Vox Media Studios is the award-winning nonfiction production and distribution studio for multiple TV and streaming partners. Powered by innovative technology that scales quality, we answer the always-changing needs of modern audiences, creators and marketers. Our wit, passion, and sharp commentary make Vox Media a keystone of modern media. Vox Media, Inc.’s brand is ranked #690 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Vox Media, Inc.. When compared to other organizations within the Media and Entertainment industry, Vox Media, Inc. is ranked #85. Among its major competitors, Vox Media, Inc. is ranked in 4th place for NPS while The New York Times is 1st, and Refinery29 is 2nd. Overall, Vox Media, Inc. has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $1.00B
Brand at a Glance
85%
Customer Loyalty
3.8/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service
Vox Media, Inc. Ranking
- #85 in Media and Entertainment
- #3 / 4 of its competitors
Vox Media, Inc. NPS
Vox Media, Inc.'s Net Promoter Score (NPS) is a 14 with 51% Promoters, 12% Passives, and 37% Detractors. Net Promoter Score tracks whether Vox Media, Inc.'s customers would recommend using the product based on a scale of -100 to 100.
Vox Media, Inc. Overall NPS
| 51% | Promoters |
|---|---|
| 12% | Passives |
| 37% | Detractors |
Vox Media, Inc. NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2023 15 | May 2023 | 15 |
Aug 2023 15 | Aug 2023 | 15 |
Sep 2023 13 | Sep 2023 | 13 |
Oct 2023 15 | Oct 2023 | 15 |
Dec 2023 17 | Dec 2023 | 17 |
Jan 2024 18 | Jan 2024 | 18 |
Feb 2024 15 | Feb 2024 | 15 |
Mar 2024 15 | Mar 2024 | 15 |
Apr 2024 12 | Apr 2024 | 12 |
Jun 2024 14 | Jun 2024 | 14 |
Oct 2024 16 | Oct 2024 | 16 |
Jun 2025 14 | Jun 2025 | 14 |
How Other Brands Compare
Vox Media, Inc. is ranked third for NPS among its competitors. The New York Times and VICE Media come in first and second, with BuzzFeed coming in at #4. Among those competitors, it is the lowest valued company behind The New York Times.
Vox Media, Inc. |  BuzzFeed |  The New York Times |  VICE Media | |
| Global Ranking | #690 | #598 | #627 | #638 |
| NPS | 14 | -4 | 29 | 19 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $1.00B | $1.70B | $8.49B | $5.70B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Vox Media, Inc. NPS by Gender
Female customers rated Vox Media, Inc.'s NPS 37 points higher than Male customers.
Male
20
Vox Media, Inc.'s NPS was rated 20 by Male customers on Comparably.
50%
Promoters
20%
Passives
30%
Detractors
Female
57
Vox Media, Inc.'s NPS was rated 57 by Female customers on Comparably.
71%
Promoters
15%
Passives
14%
Detractors
Vox Media, Inc. NPS by Ethnicity
Vox Media, Inc.'s NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 72 | Caucasian | 72 |
Other -50 | Other | -50 |
Vox Media, Inc. NPS by Age
Vox Media, Inc.'s NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Vox Media, Inc. NPS by Usage
Vox Media, Inc.'s NPS was rated the highest by customers who have used Vox Media, Inc.'s products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 20 | Less than 1 Year | 20 |
1 to 2 Years 34 | 1 to 2 Years | 34 |
2 to 5 Years 49 | 2 to 5 Years | 49 |
5 to 10 Years 33 | 5 to 10 Years | 33 |
Vox Media, Inc. NPS vs. Competitors
Compared to its competitors, Vox Media, Inc.'s NPS is rated right above BuzzFeed, and is preceded by VICE Media.
| COMPANY | NPS Score | |
|---|---|---|
| The New York Times | 29 |
 | Refinery29 | 28 |
| VICE Media | 19 |
| Vox Media, Inc. | 14 |
| BuzzFeed | -4 |
Vox Media, Inc. NPS vs Companies in Media and Entertainment
In the Media and Entertainment industry, Vox Media, Inc.'s NPS is rated right below Instagram.
| COMPANY | NPS Score | |
|---|---|---|
 | Nintendo | 55 |
 | Spotify | 49 |
 | Apple | 48 |
 | Netflix | 43 |
 | The Walt Disney Company | 38 |
 | ROBLOX | 38 |
 | Rockstar Games | 38 |
 | 21 | |
| Vox Media, Inc. | 14 |
Vox Media, Inc. Customer Reviews
Out of the 3 Vox Media, Inc. customer reviews 3 were positive and 0 were constructive. Vox Media, Inc. customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Vox Media, Inc. Customer Loyalty
85%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of Vox Media, Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Vox Media, Inc. Customer Loyalty Score by Gender
Female customers rated Vox Media, Inc.'s Customer Loyalty score 18% higher than Male customers.
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Male
82%
Yes
Female
100%
Yes
Vox Media, Inc. Customer Loyalty Score by Ethnicity
Vox Media, Inc.'s Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
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87
out of 100
Caucasian
100
out of 100
Other
Vox Media, Inc. Customer Loyalty Score by Age
Vox Media, Inc.'s Customer Loyalty score was rated 100% by customers ages 26-30 and customers ages 36-40 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
26-30 100% | 26-30 | 100% |
36-40 100% | 36-40 | 100% |
Vox Media, Inc. Customer Loyalty Score by Usage
Vox Media, Inc.'s Customer Loyalty score was rated the highest by customers who have used Vox Media, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Vox Media, Inc. Customer Loyalty Score by Industry
Vox Media, Inc.'s Customer Loyalty score was rated 82% by Tech industry customers.
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Vox Media, Inc. Customer Loyalty vs. Competitors
Compared to its competitors, Vox Media, Inc.'s Customer Loyalty score is rated right above The New York Times.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Vox Media, Inc. | 85% |
| The New York Times | 78% |
| VICE Media | 73% |
| Refinery29 | 68% |
| BuzzFeed | 60% |
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Customer Loyalty for Other Media and Entertainment Brands
In the Media and Entertainment industry, Vox Media, Inc.'s Customer Loyalty score is rated right above Instagram, and is preceded by Apple.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| ROBLOX | 89% |
| Nintendo | 89% |
| Netflix | 87% |
| Spotify | 87% |
| Apple | 86% |
| Vox Media, Inc. | 85% |
| 84% | |
| Rockstar Games | 84% |
| The Walt Disney Company | 83% |
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Vox Media, Inc. Product Quality
3.8/5
Vox Media, Inc. has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Vox Media, Inc. Product Information
Vox Media, Inc.’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Vox Media, Inc.'s product the highest.
- Website
- https://www.voxmedia.com/
- Company Size
- 1,001-5,000 Employees
Industry
Media and Entertainment
Quick Insights into Vox Media, Inc. Product Quality
Vox Media, Inc.'s Product Quality score was rated highest by customers ages 26-30, and rated lowest by Other customers.
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Ranked Vox Media, Inc. Product Quality the Highest
Ranked Vox Media, Inc. Product Quality the Lowest
Vox Media, Inc. Product Quality Score by Gender
Female customers rated Vox Media, Inc.'s Product Quality score 0.6 stars higher than Male customers.
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Male
3.7/5
Female
4.3/5
Vox Media, Inc. Product Quality Score by Ethnicity
Vox Media, Inc.'s Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Other 2.1 | Other | 2.1 |
Vox Media, Inc. Product Quality Score by Age
Vox Media, Inc.'s Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
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| Summary | Age | Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
26-30 4.6 | 26-30 | 4.6 |
36-40 2.7 | 36-40 | 2.7 |
Vox Media, Inc. Product Quality Score by Usage
Vox Media, Inc.'s Product Quality score was rated the highest by customers who have used Vox Media, Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Vox Media, Inc. Product Quality Score by Industry
Vox Media, Inc.'s Product Quality score was rated 3.8 stars by Tech industry customers.
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Vox Media, Inc. Product Quality vs. Competitors
Compared to its competitors, Vox Media, Inc.'s Product Quality score is rated right above BuzzFeed, and is preceded by Refinery29.
| COMPANY | Product Quality Score | |
|---|---|---|
| The New York Times | 4.1/5 |
| VICE Media | 4.1/5 |
| Refinery29 | 3.8/5 |
| Vox Media, Inc. | 3.8/5 |
| BuzzFeed | 3.7/5 |
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Product Quality for Other Media and Entertainment Brands
In the Media and Entertainment industry, Vox Media, Inc.'s Product Quality score is rated right above Instagram, and is preceded by ROBLOX.
| COMPANY | Product Quality Score | |
|---|---|---|
| Nintendo | 4.4/5 |
| Apple | 4.3/5 |
| Netflix | 4.2/5 |
| Spotify | 4.2/5 |
| The Walt Disney Company | 4.1/5 |
| Rockstar Games | 4.1/5 |
| ROBLOX | 4/5 |
| Vox Media, Inc. | 3.8/5 |
| 3.7/5 |
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Vox Media, Inc. Pricing
Vox Media, Inc. ROI & Value For Money
3.7/5
Vox Media, Inc. has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Vox Media, Inc. Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Vox Media, Inc. ROI
Vox Media, Inc.'s ROI score was rated highest by Caucasian customers, and rated lowest by Other customers.
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Ranked Vox Media, Inc. ROI the Highest
Ranked Vox Media, Inc. ROI the Lowest
Vox Media, Inc. ROI Score by Gender
Female customers rated Vox Media, Inc.'s ROI score 0.8 stars higher than Male customers.
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Male
3.4/5
Female
4.2/5
Vox Media, Inc. ROI Score by Ethnicity
Vox Media, Inc.'s ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Other 2.1 | Other | 2.1 |
Vox Media, Inc. ROI Score by Age
Vox Media, Inc.'s ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
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| Summary | Age | Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
26-30 4 | 26-30 | 4 |
36-40 2.7 | 36-40 | 2.7 |
Vox Media, Inc. ROI Score by Usage
Vox Media, Inc.'s ROI score was rated the highest by customers who have used Vox Media, Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Vox Media, Inc. ROI Score by Industry
Vox Media, Inc.'s ROI score was rated 3.6 stars by Tech industry customers.
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Vox Media, Inc. Pricing vs. Competitors
Compared to its competitors, Vox Media, Inc.'s ROI score is rated right above Refinery29, and is preceded by VICE Media.
| COMPANY | Pricing Score | |
|---|---|---|
| The New York Times | 3.9/5 |
| VICE Media | 3.9/5 |
| Vox Media, Inc. | 3.7/5 |
| Refinery29 | 3.7/5 |
| BuzzFeed | 3.4/5 |
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ROI for Other Media and Entertainment Brands
In the Media and Entertainment industry, Vox Media, Inc.'s ROI score is rated right above The Walt Disney Company, and is preceded by ROBLOX.
| COMPANY | Pricing Score | |
|---|---|---|
| Spotify | 4/5 |
| Nintendo | 4/5 |
| Netflix | 4/5 |
| Apple | 4/5 |
| Rockstar Games | 3.8/5 |
| ROBLOX | 3.8/5 |
| Vox Media, Inc. | 3.7/5 |
| The Walt Disney Company | 3.7/5 |
| 3.5/5 |
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Vox Media, Inc. Customer Satisfaction (CSAT)
Vox Media, Inc. Customer Satisfaction (CSAT) Score
74 / 100
Vox Media, Inc. has an overall Customer Satisfaction score of 74 rated by its users and customers.
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Very Satisfied
50%
Satisfied
24%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
2%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Vox Media, Inc. Customer Satisfaction
Vox Media, Inc.'s Customer Satisfaction score was rated highest by customers who have used Vox Media, Inc.'s products/services for 5 to 10 Years, and rated lowest by Other customers.
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Ranked Vox Media, Inc. Customer Satisfaction the Highest
Ranked Vox Media, Inc. Customer Satisfaction the Lowest
Vox Media, Inc. Customer Satisfaction Score by Gender
Female customers rated Vox Media, Inc.'s Customer Satisfaction score 18 points higher than Male customers.
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57 / 100
MaleVery Satisfied | 57% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 14% | |
Dissatisfied | 0% | |
Very Dissatisfied | 29% |
75 / 100
FemaleVery Satisfied | 75% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Vox Media, Inc. Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Vox Media, Inc. Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.
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80 / 100
Very Satisfied
80%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
CSAT according to Other
Vox Media, Inc. Customer Satisfaction (CSAT) score was rated 25% according to Other users and customers.
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25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
50%
Vox Media, Inc. Customer Satisfaction Score by Age
Vox Media, Inc.'s Customer Satisfaction score was rated 75 points by customers ages 26-30 on Comparably.
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26-30 | 75% |
Vox Media, Inc. Customer Satisfaction Score by Usage
Vox Media, Inc.'s Customer Satisfaction score was rated the highest by customers who have used Vox Media, Inc.'s products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Vox Media, Inc. Customer Satisfaction vs. Competitors
Compared to its competitors, Vox Media, Inc.'s Customer Satisfaction score is rated right above Refinery29, and is preceded by The New York Times.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| VICE Media | 79% |
| The New York Times | 77% |
| Vox Media, Inc. | 74% |
| Refinery29 | 58% |
| BuzzFeed | 52% |
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Customer Satisfaction for Other Media and Entertainment Brands
In the Media and Entertainment industry, Vox Media, Inc.'s Customer Satisfaction score is rated right above ROBLOX, and is preceded by Rockstar Games.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Nintendo | 88% |
| Netflix | 85% |
| Apple | 85% |
| Spotify | 85% |
| The Walt Disney Company | 77% |
| Rockstar Games | 76% |
| Vox Media, Inc. | 74% |
| ROBLOX | 73% |
| 61% |
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Vox Media, Inc. Customer Service
3.7/5
Vox Media, Inc. has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About Vox Media, Inc.'s Customer Service
Address
1201 Connecticut Avenue, Washington, DC 20036
Website
https://www.voxmedia.com/
Phone Number
1-202-747-1290
Vox Media, Inc.'s Social Links
Quick Insights into Vox Media, Inc. Customer Service
Vox Media, Inc.'s Customer Service score was rated highest by Caucasian customers, and rated lowest by Other customers.
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Ranked Vox Media, Inc. Customer Service the Highest
Ranked Vox Media, Inc. Customer Service the Lowest
Vox Media, Inc. Customer Service Score by Gender
Female customers rated Vox Media, Inc.'s Customer Service score 0.9 stars higher than Male customers.
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Male
3.4/5
Female
4.3/5
Vox Media, Inc. Customer Service Score by Ethnicity
Vox Media, Inc.'s Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Other 2.1 | Other | 2.1 |
Vox Media, Inc. Customer Service Score by Age
Vox Media, Inc.'s Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
26-30 4 | 26-30 | 4 |
36-40 2.7 | 36-40 | 2.7 |
Vox Media, Inc. Customer Service Score by Usage
Vox Media, Inc.'s Customer Service score was rated the highest by customers who have used Vox Media, Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Vox Media, Inc. Customer Service Score by Industry
Vox Media, Inc.'s Customer Service score was rated 3.8 stars by Tech industry customers.
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Vox Media, Inc. Customer Service vs. Competitors
Compared to its competitors, Vox Media, Inc.'s Customer Service score is rated right above BuzzFeed, and is preceded by The New York Times.
| COMPANY | Customer Service Score | |
|---|---|---|
| Refinery29 | 3.9/5 |
| VICE Media | 3.8/5 |
| The New York Times | 3.8/5 |
| Vox Media, Inc. | 3.7/5 |
| BuzzFeed | 3.3/5 |
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Customer Service for Other Media and Entertainment Brands
In the Media and Entertainment industry, Vox Media, Inc.'s Customer Service score is rated right above ROBLOX, and is preceded by Rockstar Games.
| COMPANY | Customer Service Score | |
|---|---|---|
| Apple | 4.2/5 |
| The Walt Disney Company | 4.1/5 |
| Nintendo | 4/5 |
| Netflix | 4/5 |
| Spotify | 4/5 |
| Rockstar Games | 3.7/5 |
| Vox Media, Inc. | 3.7/5 |
| ROBLOX | 3.6/5 |
| 3.3/5 |
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Vox Media, Inc. as an Employer
4.1/5
Vox Media, Inc. has a 4.1/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
Vox Media, Inc. scored a 14 for Net Promoter Score and a 19 for Employee Net Promoter Score. NPS gauges how likely a customer of Vox Media, Inc. would recommend the brand to a friend. ENPS measures how likely Vox Media, Inc. employees would recommend working at Vox Media, Inc. to a friend.
Net Promoter Score
14
NPS Score
| 51% | Promoters |
|---|---|
| 12% | Passive |
| 37% | Detractors |
Employee Net Promoter Score
19
eNPS Score
| 48% | Promoters |
|---|---|
| 23% | Passive |
| 29% | Detractors |
Global Ranking Snapshot
Vox Media, Inc. is ranked #690 in the Global Top 100 Brands. It ranks just behind NBCUniversal and just ahead of Giant Eagle.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
688 |  | Flex |  | Revathi Advaithi | Energy and Manufacturing |
689 |  | NBCUniversal |  | Stephen Burke | Media and Entertainment |
690 | | Vox Media, Inc. | | Jim Bankoff | Media and Entertainment |
691 |  | Giant Eagle |  | Laura Karet | Food and Beverages |
692 |  | Scripps Health |  | Chris Gorder | Health and Wellness |
693 |  | PNC |  | William Demchak | Banking and Financial Services |
694 |  | Willis Towers Watson |  | John Haley | Banking and Financial Services |
Media and Entertainment Ranking Snapshot
Vox Media, Inc. is ranked #85 in the Media and Entertainment Industry. It ranks just behind NBCUniversal and just ahead of SoundCloud.
| RANK | COMPANY | Location | |
|---|---|---|---|
83 |  | Simon and Schuster | New York City, NY |
84 | | NBCUniversal | Los Angeles, CA |
85 | | Vox Media, Inc. | Washington, DC |
86 |  | SoundCloud | Berlin, MD |
87 |  | NPR | Washington, DC |
88 |  | BTS | Stockholm, ME |
89 |  | CNBC | Englewood Cliffs, NJ |
