

Saudi Arabian national petroleum and natural gas company based in Dhahran, Saudi Arabia. Saudi Aramco’s brand is ranked #712 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Saudi Aramco. When compared to other organizations within the Energy and Manufacturing industry, Saudi Aramco is ranked #62. Among its major competitors, Saudi Aramco is ranked in 4th place for NPS while Apple is 1st, and ConocoPhillips is 2nd.
Saudi Aramco's Net Promoter Score (NPS) is a 32 with 59% Promoters, 14% Passives, and 27% Detractors. Net Promoter Score tracks whether Saudi Aramco's customers would recommend using the product based on a scale of -100 to 100.
| 59% | Promoters |
|---|---|
| 14% | Passives |
| 27% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2024 31 | Nov 2024 | 31 |
Dec 2024 31 | Dec 2024 | 31 |
Jan 2025 31 | Jan 2025 | 31 |
Feb 2025 31 | Feb 2025 | 31 |
Mar 2025 31 | Mar 2025 | 31 |
Apr 2025 31 | Apr 2025 | 31 |
May 2025 31 | May 2025 | 31 |
Jul 2025 31 | Jul 2025 | 31 |
Sep 2025 31 | Sep 2025 | 31 |
Oct 2025 31 | Oct 2025 | 31 |
Nov 2025 31 | Nov 2025 | 31 |
Dec 2025 31 | Dec 2025 | 31 |
Saudi Aramco is ranked third for NPS among its competitors. Apple and ConocoPhillips come in first and second, with BP coming in at #4.
![]() Saudi Aramco | ![]() Apple | ![]() BP | ![]() ConocoPhillips | |
| Global Ranking | #712 | #5 | #178 | #- |
| NPS | 32 | 48 | 19 | 40 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $2.11T | $641.41M | $70.60B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Saudi Aramco's NPS 5 points higher than Female customers.
Saudi Aramco's NPS was rated 34 by Male customers on Comparably.
Saudi Aramco's NPS was rated 29 by Female customers on Comparably.
Saudi Aramco's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -5 | Caucasian | -5 |
Hispanic or Latino 14 | Hispanic or Latino | 14 |
African American/Black 28 | African American/Black | 28 |
Asian or Pacific Islander 40 | Asian or Pacific Islander | 40 |
Native American 17 | Native American | 17 |
Other 40 | Other | 40 |
Saudi Aramco's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
Saudi Aramco's NPS was rated the highest by customers who have used Saudi Aramco's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 36 | Less than 1 Year | 36 |
1 to 2 Years 28 | 1 to 2 Years | 28 |
2 to 5 Years 18 | 2 to 5 Years | 18 |
5 to 10 Years 48 | 5 to 10 Years | 48 |
Over 10 Years 38 | Over 10 Years | 38 |
Compared to its competitors, Saudi Aramco's NPS is rated right above Marathon Oil Corporation, and is preceded by SABIC.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Apple | 48 |
![]() | ConocoPhillips | 40 |
![]() | SABIC | 38 |
![]() | Saudi Aramco | 32 |
![]() | Marathon Oil Corporation | 25 |
![]() | BP | 19 |
![]() | Marathon Petroleum | -10 |
![]() | Saudi Electricity Company | -34 |
In the Energy and Manufacturing industry, Saudi Aramco's NPS is rated right above Tesla, and is preceded by Audi.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Toyota | 43 |
![]() | Mercedes-Benz USA | 39 |
![]() | Honda | 37 |
![]() | Audi | 34 |
![]() | Saudi Aramco | 32 |
![]() | Tesla | 29 |
![]() | 3M | 22 |
![]() | Stanley Black & Decker | 22 |
![]() | Ford Motor Company | 13 |
Out of the 35 Saudi Aramco customer reviews 29 were positive and 6 were constructive. Saudi Aramco customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Saudi Aramco users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Saudi Aramco's Customer Loyalty score 1% higher than Female customers.
Saudi Aramco's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Saudi Aramco's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 81% | 18-25 | 81% |
26-30 79% | 26-30 | 79% |
31-35 88% | 31-35 | 88% |
36-40 92% | 36-40 | 92% |
41-45 94% | 41-45 | 94% |
46-50 94% | 46-50 | 94% |
51-55 100% | 51-55 | 100% |
56-60 78% | 56-60 | 78% |
Saudi Aramco's Customer Loyalty score was rated the highest by customers who have used Saudi Aramco's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Saudi Aramco's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Business Supplies and Equipment industry customers.
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Compared to its competitors, Saudi Aramco's Customer Loyalty score is rated right above ConocoPhillips, and is preceded by Apple.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 100% |
![]() | Saudi Electricity Company | 100% |
![]() | Apple | 86% |
![]() | Saudi Aramco | 84% |
![]() | ConocoPhillips | 83% |
![]() | SABIC | 82% |
![]() | BP | 75% |
![]() | Marathon Petroleum | 69% |
In the Energy and Manufacturing industry, Saudi Aramco's Customer Loyalty score is rated right above Audi, and is preceded by Honda.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Honda | 86% |
![]() | Saudi Aramco | 84% |
![]() | Audi | 84% |
![]() | Mercedes-Benz USA | 84% |
![]() | Toyota | 83% |
![]() | Stanley Black & Decker | 82% |
![]() | 3M | 80% |
![]() | Ford Motor Company | 80% |
![]() | Tesla | 77% |
Saudi Aramco has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Saudi Aramco’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Construction industry rated Saudi Aramco's product the highest. Reviewers from the Aerospace and Aviation industry rated Saudi Aramco the lowest at 4.1.
Saudi Aramco's Product Quality score was rated highest by customers from the Construction industry, and rated lowest by customers from the Arts and Entertainment industry.
Male customers rated Saudi Aramco's Product Quality score 0.1 stars higher than Female customers.
Saudi Aramco's Product Quality score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Native American 4.1 | Native American | 4.1 |
Other 4.2 | Other | 4.2 |
Saudi Aramco's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4.2 | 26-30 | 4.2 |
31-35 4.1 | 31-35 | 4.1 |
36-40 4.4 | 36-40 | 4.4 |
41-45 3.6 | 41-45 | 3.6 |
46-50 4.3 | 46-50 | 4.3 |
51-55 4.2 | 51-55 | 4.2 |
56-60 3.6 | 56-60 | 3.6 |
Saudi Aramco's Product Quality score was rated the highest by customers who have used Saudi Aramco's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Saudi Aramco's Product Quality score was rated the highest by Construction industry customers, and the lowest by Arts and Entertainment industry customers.
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Compared to its competitors, Saudi Aramco's Product Quality score is rated right above ConocoPhillips, and is preceded by SABIC.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 4.5/5 |
![]() | Apple | 4.3/5 |
![]() | SABIC | 4.1/5 |
![]() | Saudi Aramco | 4.1/5 |
![]() | ConocoPhillips | 3.9/5 |
![]() | BP | 3.8/5 |
![]() | Saudi Electricity Company | 3.2/5 |
![]() | Marathon Petroleum | 3.1/5 |
In the Energy and Manufacturing industry, Saudi Aramco's Product Quality score is rated right above Honda, and is preceded by Mercedes-Benz USA.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Mercedes-Benz USA | 4.2/5 |
![]() | Saudi Aramco | 4.1/5 |
![]() | Honda | 4.1/5 |
![]() | Toyota | 4.1/5 |
![]() | Tesla | 3.9/5 |
![]() | 3M | 3.9/5 |
![]() | Audi | 3.9/5 |
![]() | Stanley Black & Decker | 3.8/5 |
![]() | Ford Motor Company | 3.5/5 |
Saudi Aramco has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from Saudi Aramco.
Saudi Aramco's ROI score was rated highest by customers from the Construction industry, and rated lowest by customers from the Aerospace and Aviation industry.
Saudi Aramco's ROI score was rated 4 by both Female and Male customers on Comparably.
Saudi Aramco's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Native American 3.7 | Native American | 3.7 |
Other 3.9 | Other | 3.9 |
Saudi Aramco's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 4.1 | 26-30 | 4.1 |
31-35 4 | 31-35 | 4 |
36-40 4.1 | 36-40 | 4.1 |
41-45 3.9 | 41-45 | 3.9 |
46-50 4.2 | 46-50 | 4.2 |
51-55 3.6 | 51-55 | 3.6 |
56-60 3.1 | 56-60 | 3.1 |
Saudi Aramco's ROI score was rated the highest by customers who have used Saudi Aramco's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Saudi Aramco's ROI score was rated the highest by Construction industry customers, and the lowest by Aerospace and Aviation industry customers.
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Compared to its competitors, Saudi Aramco's ROI score is rated right above BP, and is preceded by Apple.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | ConocoPhillips | 4.3/5 |
![]() | Marathon Oil Corporation | 4.2/5 |
![]() | SABIC | 4.1/5 |
![]() | Apple | 4/5 |
![]() | Saudi Aramco | 4/5 |
![]() | BP | 3.7/5 |
![]() | Saudi Electricity Company | 3.2/5 |
![]() | Marathon Petroleum | 3/5 |
In the Energy and Manufacturing industry, Saudi Aramco's ROI score is rated right above Mercedes-Benz USA, and is preceded by Toyota.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Toyota | 4/5 |
![]() | Saudi Aramco | 4/5 |
![]() | Mercedes-Benz USA | 4/5 |
![]() | Honda | 3.9/5 |
![]() | Tesla | 3.9/5 |
![]() | 3M | 3.8/5 |
![]() | Audi | 3.8/5 |
![]() | Stanley Black & Decker | 3.7/5 |
![]() | Ford Motor Company | 3.4/5 |
Saudi Aramco has an overall Customer Satisfaction score of 82 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Saudi Aramco's Customer Satisfaction score was rated highest by customers from the Business Supplies and Equipment industry, and rated lowest by customers from the Education industry.
Saudi Aramco's Customer Satisfaction score was rated 89 by both Female and Male customers on Comparably.
Very Satisfied | 56% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 2% | |
Very Dissatisfied | 2% |
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 49% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 0% | |
Very Dissatisfied | 5% |
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 79% according to Hispanic or Latino users and customers.
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 92% according to African American/Black users and customers.
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 90% according to Asian or Pacific Islander users and customers.
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 100% according to Native American users and customers.
Saudi Aramco's Customer Satisfaction (CSAT) score was rated 85% according to Other users and customers.
Saudi Aramco's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 91% | |||||||||||||||
| 26-30 | 84% | |||||||||||||||
| 31-35 | 82% | |||||||||||||||
| 36-40 | 96% | |||||||||||||||
| 41-45 | 69% | |||||||||||||||
| 46-50 | 92% | |||||||||||||||
| 51-55 | 80% |
Saudi Aramco's Customer Satisfaction score was rated the highest by customers who have used Saudi Aramco's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Saudi Aramco's Customer Satisfaction score was rated the highest by Business Supplies and Equipment industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Saudi Aramco's Customer Satisfaction score is rated right above ConocoPhillips, and is preceded by Apple.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 100% |
![]() | Saudi Electricity Company | 100% |
![]() | Apple | 85% |
![]() | Saudi Aramco | 82% |
![]() | ConocoPhillips | 81% |
![]() | BP | 77% |
![]() | SABIC | 76% |
![]() | Marathon Petroleum | 56% |
In the Energy and Manufacturing industry, Saudi Aramco's Customer Satisfaction score is rated right above Toyota.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Saudi Aramco | 82% |
![]() | Toyota | 82% |
![]() | Honda | 81% |
![]() | Mercedes-Benz USA | 80% |
![]() | 3M | 75% |
![]() | Tesla | 74% |
![]() | Audi | 74% |
![]() | Stanley Black & Decker | 70% |
![]() | Ford Motor Company | 61% |
Saudi Aramco has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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Houston, TX
https://www.aramco.com/en
Saudi Aramco's Customer Service score was rated highest by customers from the Construction industry, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
Female customers rated Saudi Aramco's Customer Service score 0.1 stars higher than Male customers.
Saudi Aramco's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Native American 3.6 | Native American | 3.6 |
Other 4 | Other | 4 |
Saudi Aramco's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.7 | 26-30 | 3.7 |
31-35 4.2 | 31-35 | 4.2 |
36-40 4.1 | 36-40 | 4.1 |
41-45 3.9 | 41-45 | 3.9 |
46-50 4.4 | 46-50 | 4.4 |
51-55 3.5 | 51-55 | 3.5 |
56-60 3.1 | 56-60 | 3.1 |
Saudi Aramco's Customer Service score was rated the highest by customers who have used Saudi Aramco's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Saudi Aramco's Customer Service score was rated the highest by Construction industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Saudi Aramco's Customer Service score is rated right above BP, and is preceded by SABIC.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Saudi Electricity Company | 4.5/5 |
![]() | ConocoPhillips | 4.3/5 |
![]() | Marathon Oil Corporation | 4.2/5 |
![]() | Apple | 4.2/5 |
![]() | SABIC | 4.2/5 |
![]() | Saudi Aramco | 4.1/5 |
![]() | BP | 3.8/5 |
![]() | Marathon Petroleum | 3.2/5 |
In the Energy and Manufacturing industry, Saudi Aramco's Customer Service score is rated right above Mercedes-Benz USA.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Saudi Aramco | 4.1/5 |
![]() | Mercedes-Benz USA | 4.1/5 |
![]() | Toyota | 4/5 |
![]() | Honda | 4/5 |
![]() | Tesla | 3.8/5 |
![]() | Audi | 3.8/5 |
![]() | Stanley Black & Decker | 3.8/5 |
![]() | 3M | 3.8/5 |
![]() | Ford Motor Company | 3.4/5 |
Saudi Aramco has a 4.5/5 stars for its overall company culture rated by their employees

Saudi Aramco scored a 32 for Net Promoter Score and a 13 for Employee Net Promoter Score. NPS gauges how likely a customer of Saudi Aramco would recommend the brand to a friend. ENPS measures how likely Saudi Aramco employees would recommend working at Saudi Aramco to a friend.
| 59% | Promoters |
|---|---|
| 14% | Passive |
| 27% | Detractors |
| 50% | Promoters |
|---|---|
| 13% | Passive |
| 37% | Detractors |
Saudi Aramco is ranked #712 in the Global Top 100 Brands. It ranks just behind BTS and just ahead of CNBC.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
710 | ![]() | Urban Decay Cosmetics | ![]() | Tim Warner | Fashion and Beauty |
711 | ![]() | BTS | ![]() | Henrik Ekelund | Media and Entertainment |
712 | ![]() | Saudi Aramco | ![]() | Amin Nasser | Energy and Manufacturing |
713 | ![]() | CNBC | ![]() | Mark Hoffman | Media and Entertainment |
714 | ![]() | Xiaomi Technology | ![]() | Jun Lei | Tech |
715 | ![]() | NFL Network | ![]() | Brian Rolapp | Media and Entertainment |
716 | ![]() | Benefit Cosmetics | ![]() | Jean-Andre Rougeot | Fashion and Beauty |
Saudi Aramco is ranked #62 in the Energy and Manufacturing Industry. It ranks just behind Infineon Technologies and just ahead of BlackCamel Energy Ltd.
| RANK | COMPANY | Location | |
|---|---|---|---|
60 | ![]() | Xcel Energy | Minneapolis, MN |
61 | ![]() | Infineon Technologies | |
62 | ![]() | Saudi Aramco | Houston, TX |
63 | ![]() | BlackCamel Energy Ltd | |
64 | ![]() | ITW | Glenview, IL |
65 | ![]() | Syngenta | |
66 | ![]() | McMaster-Carr | Elmhurst, IL |