29
NPS
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Tesla is ranked #32 in Global Top 100 BrandsAwards & Recognition
Tesla is ranked #32 in Global Top 100 Brands
Awards & Recognition
About Tesla's Brand
Tesla’s mission is to accelerate the world’s transition to sustainable energy through increasingly affordable electric vehicles in addition to renewable energy generation and storage. Tesla’s brand is ranked #32 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Tesla. When compared to other organizations within the Automotive and Transportation industry, Tesla is ranked #1. Among its major competitors, Tesla is ranked in 4th place for NPS while Porsche is 1st, and BMW Group is 2nd. Overall, Tesla has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $635.18B
Brand at a Glance
77%
Customer Loyalty
3.9/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service
Tesla Ranking
- #32 / 100 in Global Best Brands
- #46 in Top Brands for Millennials
- #1 in Automotive and Transportation
- #4 / 4 of its competitors
Tesla NPS
Tesla's Net Promoter Score (NPS) is a 29 with 57% Promoters, 15% Passives, and 28% Detractors. Net Promoter Score tracks whether Tesla's customers would recommend using the product based on a scale of -100 to 100.
Tesla Overall NPS
| 57% | Promoters |
|---|---|
| 15% | Passives |
| 28% | Detractors |
Tesla NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2025 29 | Feb 2025 | 29 |
Mar 2025 29 | Mar 2025 | 29 |
Apr 2025 29 | Apr 2025 | 29 |
May 2025 29 | May 2025 | 29 |
Jun 2025 29 | Jun 2025 | 29 |
Jul 2025 29 | Jul 2025 | 29 |
Aug 2025 29 | Aug 2025 | 29 |
Sep 2025 29 | Sep 2025 | 29 |
Oct 2025 29 | Oct 2025 | 29 |
Nov 2025 29 | Nov 2025 | 29 |
Dec 2025 29 | Dec 2025 | 29 |
Jan 2026 29 | Jan 2026 | 29 |
How Other Brands Compare
Tesla is ranked #4 for NPS among its competitors. Porsche and BMW Group come in first and second, with Audi coming in at third. Among those competitors, it is the third most valued company.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Tesla NPS by Gender
Male customers rated Tesla's NPS 7 points higher than Female customers.
Male
34
Tesla's NPS was rated 34 by Male customers on Comparably.
60%
Promoters
14%
Passives
26%
Detractors
Female
27
Tesla's NPS was rated 27 by Female customers on Comparably.
57%
Promoters
13%
Passives
30%
Detractors
Tesla NPS by Ethnicity
Tesla's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 31 | Caucasian | 31 |
Hispanic or Latino 53 | Hispanic or Latino | 53 |
African American/Black 52 | African American/Black | 52 |
Asian or Pacific Islander 25 | Asian or Pacific Islander | 25 |
Native American 28 | Native American | 28 |
Other 14 | Other | 14 |
Tesla NPS by Age
Tesla's NPS was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
Tesla NPS by Usage
Tesla's NPS was rated the highest by customers who have used Tesla's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 27 | Less than 1 Year | 27 |
1 to 2 Years 42 | 1 to 2 Years | 42 |
2 to 5 Years 30 | 2 to 5 Years | 30 |
5 to 10 Years 26 | 5 to 10 Years | 26 |
Over 10 Years 40 | Over 10 Years | 40 |
Tesla NPS vs. Competitors
Compared to its competitors, Tesla's NPS is rated right above Ford Motor Company, and is preceded by Audi.
| COMPANY | NPS Score | |
|---|---|---|
 | Porsche | 60 |
 | BMW Group | 34 |
 | Audi | 34 |
 | Tesla | 29 |
 | Ford Motor Company | 13 |
 | General Motors | 13 |
 | Lexus | -33 |
Tesla Customer Reviews
Out of the 133 Tesla customer reviews 117 were positive and 16 were constructive. Tesla customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Tesla Customer Loyalty
77%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Tesla users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Tesla Customer Loyalty Score by Gender
Tesla's Customer Loyalty score was rated 79 by both Female and Male customers on Comparably.
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Male
79%
Yes
Female
79%
Yes
Tesla Customer Loyalty Score by Ethnicity
Tesla's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Tesla.
79
out of 100
Caucasian
73
out of 100
Hispanic or Latino
78
out of 100
African American/Black
81
out of 100
Asian or Pacific Islander
75
out of 100
Native American
78
out of 100
Other
Tesla Customer Loyalty Score by Age
Tesla's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 80% | 18-25 | 80% |
26-30 78% | 26-30 | 78% |
31-35 74% | 31-35 | 74% |
36-40 77% | 36-40 | 77% |
41-45 84% | 41-45 | 84% |
46-50 71% | 46-50 | 71% |
51-55 82% | 51-55 | 82% |
56-60 78% | 56-60 | 78% |
61-65 85% | 61-65 | 85% |
66+ 84% | 66+ | 84% |
Tesla Customer Loyalty Score by Usage
Tesla's Customer Loyalty score was rated the highest by customers who have used Tesla's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Tesla Customer Loyalty Score by Industry
Tesla's Customer Loyalty score was rated the highest by Construction industry customers, and the lowest by Fashion and Beauty industry customers.
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Tesla Customer Loyalty vs. Competitors
Compared to its competitors, Tesla's Customer Loyalty score is rated right above General Motors, and is preceded by Ford Motor Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Porsche | 85% |
| Audi | 84% |
| BMW Group | 82% |
| Lexus | 81% |
| Ford Motor Company | 80% |
| Tesla | 77% |
| General Motors | 77% |
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Customer Loyalty for Other Automotive and Transportation Brands
In the Automotive and Transportation industry, Tesla's Customer Loyalty score is rated right above FedEx, and is preceded by BMW Group.
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Tesla Product Quality
3.9/5
Tesla has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Tesla Product Information
Tesla’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Utilities industry rated Tesla's product the highest. Reviewers from the Automotive and Transportation industry rated Tesla the lowest at 4.4.
- Website
- https://www.tesla.com/
- Company Size
- 10,000+ Employees
Industry
Automotive and Transportation
Quick Insights into Tesla Product Quality
Tesla's Product Quality score was rated highest by customers from the Utilities industry, and rated lowest by customers from the Fashion and Beauty industry.
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Ranked Tesla Product Quality the Highest
Ranked Tesla Product Quality the Lowest
Tesla Product Quality Score by Gender
Tesla's Product Quality score was rated 3.9 by both Female and Male customers on Comparably.
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Male
3.9/5
Female
3.9/5
Tesla Product Quality Score by Ethnicity
Tesla's Product Quality score was rated the highest by African American/Black customers, and the lowest by Native American customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Native American 2.4 | Native American | 2.4 |
Other 3.6 | Other | 3.6 |
Tesla Product Quality Score by Age
Tesla's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4 | 31-35 | 4 |
36-40 4 | 36-40 | 4 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3.3 | 46-50 | 3.3 |
51-55 4.1 | 51-55 | 4.1 |
56-60 3.7 | 56-60 | 3.7 |
61-65 4.5 | 61-65 | 4.5 |
66+ 3.7 | 66+ | 3.7 |
Tesla Product Quality Score by Usage
Tesla's Product Quality score was rated the highest by customers who have used Tesla's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Tesla Product Quality Score by Industry
Tesla's Product Quality score was rated the highest by Utilities industry customers, and the lowest by Fashion and Beauty industry customers.
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Tesla Product Quality vs. Competitors
Compared to its competitors, Tesla's Product Quality score is rated right above Audi, and is preceded by BMW Group.
| COMPANY | Product Quality Score | |
|---|---|---|
| Porsche | 4.4/5 |
| BMW Group | 4.1/5 |
| Tesla | 3.9/5 |
| Audi | 3.9/5 |
| General Motors | 3.6/5 |
| Ford Motor Company | 3.5/5 |
| Lexus | 2.5/5 |
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Product Quality for Other Automotive and Transportation Brands
In the Automotive and Transportation industry, Tesla's Product Quality score is rated right above Audi, and is preceded by BMW Group.
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Tesla Pricing
Tesla ROI & Value For Money
3.9/5
Tesla has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Tesla Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Utilities industry. The users from the Telecommunications industry think that they had the lowest ROI from Tesla.
Quick Insights into Tesla ROI
Tesla's ROI score was rated highest by customers from the Utilities industry, and rated lowest by customers from the Telecommunications industry.
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Ranked Tesla ROI the Highest
Ranked Tesla ROI the Lowest
Tesla ROI Score by Gender
Tesla's ROI score was rated 3.8 by both Female and Male customers on Comparably.
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Male
3.8/5
Female
3.8/5
Tesla ROI Score by Ethnicity
Tesla's ROI score was rated the highest by African American/Black customers, and the lowest by Native American customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Native American 2.7 | Native American | 2.7 |
Other 3.6 | Other | 3.6 |
Tesla ROI Score by Age
Tesla's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 4 | 26-30 | 4 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.8 | 36-40 | 3.8 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3.4 | 46-50 | 3.4 |
51-55 3.9 | 51-55 | 3.9 |
56-60 3.3 | 56-60 | 3.3 |
61-65 4.4 | 61-65 | 4.4 |
66+ 3.6 | 66+ | 3.6 |
Tesla ROI Score by Usage
Tesla's ROI score was rated the highest by customers who have used Tesla's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Tesla ROI Score by Industry
Tesla's ROI score was rated the highest by Utilities industry customers, and the lowest by Telecommunications industry customers.
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Tesla Pricing vs. Competitors
Compared to its competitors, Tesla's ROI score is rated right above Audi, and is preceded by Porsche.
| COMPANY | Pricing Score | |
|---|---|---|
| Porsche | 4.1/5 |
| Tesla | 3.9/5 |
| Audi | 3.8/5 |
| BMW Group | 3.7/5 |
| General Motors | 3.4/5 |
| Ford Motor Company | 3.4/5 |
| Lexus | 2.4/5 |
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ROI for Other Automotive and Transportation Brands
In the Automotive and Transportation industry, Tesla's ROI score is rated right above Audi, and is preceded by Honda.
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Tesla Customer Satisfaction (CSAT)
Tesla Customer Satisfaction (CSAT) Score
74 / 100
Tesla has an overall Customer Satisfaction score of 74 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
46%
Satisfied
28%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
5%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Tesla Customer Satisfaction
Tesla's Customer Satisfaction score was rated highest by customers from the Consumer Goods industry, and rated lowest by customers from the Education industry.
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Ranked Tesla Customer Satisfaction the Highest
Ranked Tesla Customer Satisfaction the Lowest
Tesla Customer Satisfaction Score by Gender
Female customers rated Tesla's Customer Satisfaction score 1 points higher than Male customers.
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75 / 100
MaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 9% | |
Dissatisfied | 4% | |
Very Dissatisfied | 12% |
76 / 100
FemaleVery Satisfied | 45% | |
|---|---|---|
Satisfied | 31% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 7% | |
Very Dissatisfied | 6% |
Tesla Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Tesla's Customer Satisfaction (CSAT) score was rated 73% according to Caucasian users and customers.
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73 / 100
Very Satisfied
53%
Satisfied
20%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
6%
Very Dissatisfied
13%
CSAT according to Hispanic or Latino
Tesla's Customer Satisfaction (CSAT) score was rated 82% according to Hispanic or Latino users and customers.
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82 / 100
Very Satisfied
46%
Satisfied
36%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
3%
Very Dissatisfied
11%
CSAT according to African American/Black
Tesla's Customer Satisfaction (CSAT) score was rated 84% according to African American/Black users and customers.
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84 / 100
Very Satisfied
44%
Satisfied
40%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
1%
Very Dissatisfied
1%
CSAT according to Asian or Pacific Islander
Tesla's Customer Satisfaction (CSAT) score was rated 76% according to Asian or Pacific Islander users and customers.
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76 / 100
Very Satisfied
45%
Satisfied
31%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
6%
Very Dissatisfied
6%
CSAT according to Native American
Tesla's Customer Satisfaction (CSAT) score was rated 56% according to Native American users and customers.
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56 / 100
Very Satisfied
45%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
44%
CSAT according to Other
Tesla's Customer Satisfaction (CSAT) score was rated 69% according to Other users and customers.
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69 / 100
Very Satisfied
46%
Satisfied
23%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
5%
Very Dissatisfied
13%
Tesla Customer Satisfaction Score by Age
Tesla's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Tesla.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 84% | |||||||||||||||
| 26-30 | 80% | |||||||||||||||
| 31-35 | 75% | |||||||||||||||
| 36-40 | 73% | |||||||||||||||
| 41-45 | 75% | |||||||||||||||
| 46-50 | 53% | |||||||||||||||
| 51-55 | 78% | |||||||||||||||
| 56-60 | 65% | |||||||||||||||
| 61-65 | 83% | |||||||||||||||
| 66+ | 65% |
Tesla Customer Satisfaction Score by Usage
Tesla's Customer Satisfaction score was rated the highest by customers who have used Tesla's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Tesla Customer Satisfaction Score by Industry
Tesla's Customer Satisfaction score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.
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{
"title": "Tesla Customer Satisfaction Score by Industry",
"text": "Tesla's Customer Satisfaction score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.",
"bars": [
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"label": "Tech",
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"scoreClassName": "",
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{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 69,
"stars": 0,
"csatScore": 69,
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"scoreClassName": "",
"scoreLabel": 69
},
{
"label": "Automotive and Transportation",
"groupId": 500,
"score": 87,
"stars": 0,
"csatScore": 87,
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"scoreClassName": "",
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{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 81,
"stars": 0,
"csatScore": 81,
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"scoreClassName": "",
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{
"label": "Biotech and Pharmaceuticals",
"groupId": 503,
"score": 67,
"stars": 0,
"csatScore": 67,
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"scoreClassName": "",
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{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 82,
"stars": 0,
"csatScore": 82,
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"scoreClassName": "",
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},
{
"label": "Chemicals",
"groupId": 506,
"score": 50,
"stars": 0,
"csatScore": 50,
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"scoreClassName": "",
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},
{
"label": "Commercial Real Estate",
"groupId": 508,
"score": 67,
"stars": 0,
"csatScore": 67,
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"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Construction",
"groupId": 510,
"score": 67,
"stars": 0,
"csatScore": 67,
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"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Consulting",
"groupId": 511,
"score": 67,
"stars": 0,
"csatScore": 67,
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"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Consumer Goods",
"groupId": 513,
"score": 100,
"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
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},
{
"label": "Education",
"groupId": 515,
"score": 50,
"stars": 0,
"csatScore": 50,
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"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 65,
"stars": 0,
"csatScore": 65,
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"scoreClassName": "",
"scoreLabel": 65
},
{
"label": "Hospitality",
"groupId": 523,
"score": 83,
"stars": 0,
"csatScore": 83,
"text": "Tesla's Customer Satisfaction score is rated by Hospitality customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 83
},
{
"label": "Legal",
"groupId": 529,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Tesla's Customer Satisfaction score is rated by Legal customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Manufacturing and Machinery",
"groupId": 533,
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"label": "Marketing, Advertising and Research",
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},
{
"label": "Media and Entertainment",
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},
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"score": 88,
"stars": 0,
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},
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},
{
"label": "Real Estate",
"groupId": 554,
"score": 75,
"stars": 0,
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},
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"label": "Retail",
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]
}Tesla Customer Satisfaction vs. Competitors
Compared to its competitors, Tesla's Customer Satisfaction score is rated right above General Motors, and is preceded by Audi.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Porsche | 86% |
| BMW Group | 76% |
| Audi | 74% |
| Tesla | 74% |
| General Motors | 66% |
| Ford Motor Company | 61% |
| Lexus | 28% |
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Customer Satisfaction for Other Automotive and Transportation Brands
In the Automotive and Transportation industry, Tesla's Customer Satisfaction score is rated right above Audi, and is preceded by BMW Group.
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Tesla Customer Service
3.8/5
Tesla has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Tesla's Customer Service
Address
Austin, TX
Website
https://www.tesla.com/
Phone Number
8885183752
Tesla's Social Links
Quick Insights into Tesla Customer Service
Tesla's Customer Service score was rated highest by customers from the Utilities industry, and rated lowest by customers from the Fashion and Beauty industry.
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Ranked Tesla Customer Service the Highest
Ranked Tesla Customer Service the Lowest
Tesla Customer Service Score by Gender
Tesla's Customer Service score was rated 3.7 by both Female and Male customers on Comparably.
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Male
3.7/5
Female
3.7/5
Tesla Customer Service Score by Ethnicity
Tesla's Customer Service score was rated the highest by African American/Black customers, and the lowest by Native American customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Native American 2.8 | Native American | 2.8 |
Other 3.4 | Other | 3.4 |
Tesla Customer Service Score by Age
Tesla's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3 | 46-50 | 3 |
51-55 3.6 | 51-55 | 3.6 |
56-60 3.4 | 56-60 | 3.4 |
61-65 4.1 | 61-65 | 4.1 |
66+ 3.5 | 66+ | 3.5 |
Tesla Customer Service Score by Usage
Tesla's Customer Service score was rated the highest by customers who have used Tesla's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Tesla Customer Service Score by Industry
Tesla's Customer Service score was rated the highest by Utilities industry customers, and the lowest by Fashion and Beauty industry customers.
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Tesla Customer Service vs. Competitors
Compared to its competitors, Tesla's Customer Service score is rated right above General Motors, and is preceded by Audi.
| COMPANY | Customer Service Score | |
|---|---|---|
| Porsche | 4.3/5 |
| BMW Group | 3.9/5 |
| Audi | 3.8/5 |
| Tesla | 3.8/5 |
| General Motors | 3.4/5 |
| Ford Motor Company | 3.4/5 |
| Lexus | 2.1/5 |
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Customer Service for Other Automotive and Transportation Brands
In the Automotive and Transportation industry, Tesla's Customer Service score is rated right above Audi, and is preceded by BMW Group.
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Consumer vs. Employees
Tesla scored a 29 for Net Promoter Score and a 12 for Employee Net Promoter Score. NPS gauges how likely a customer of Tesla would recommend the brand to a friend. ENPS measures how likely Tesla employees would recommend working at Tesla to a friend.
Net Promoter Score
29
NPS Score
| 57% | Promoters |
|---|---|
| 15% | Passive |
| 28% | Detractors |
Employee Net Promoter Score
12
eNPS Score
| 47% | Promoters |
|---|---|
| 18% | Passive |
| 35% | Detractors |
Global Ranking Snapshot
Tesla is ranked #32 in the Global Top 100 Brands. It ranks just behind PlayStation and just ahead of Starbucks.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
30 |  | Uniqlo |  | Tadashi Yanai | Fashion and Beauty |
31 |  | PlayStation |  | Jim Ryan | Media and Entertainment |
32 | | Tesla |  | Elon Musk | Automotive and Transportation |
33 |  | Starbucks |  | Howard Schultz | Travel and Hospitality |
34 |  | NVIDIA |  | Jensen Huang | Tech |
35 |  | Slack |  | Stewart Butterfield | Tech |
36 | | Honda |  | Takahiro Hachigo | Automotive and Transportation |
