
BP is one of the world's leading integrated oil and gas companies. BP’s brand is ranked #178 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of BP. When compared to other organizations within the Energy and Manufacturing industry, BP is ranked #14. Among its major competitors, BP is ranked in 6th place for NPS while Western Refining is 1st, and ConocoPhillips is 2nd.Their current market cap is $641.41M
BP's Net Promoter Score (NPS) is a 19 with 49% Promoters, 21% Passives, and 30% Detractors. Net Promoter Score tracks whether BP's customers would recommend using the product based on a scale of -100 to 100.
| 49% | Promoters |
|---|---|
| 21% | Passives |
| 30% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2024 18 | Aug 2024 | 18 |
Sep 2024 20 | Sep 2024 | 20 |
Oct 2024 20 | Oct 2024 | 20 |
Nov 2024 20 | Nov 2024 | 20 |
Dec 2024 20 | Dec 2024 | 20 |
Jan 2025 20 | Jan 2025 | 20 |
Feb 2025 20 | Feb 2025 | 20 |
Mar 2025 20 | Mar 2025 | 20 |
Sep 2025 19 | Sep 2025 | 19 |
Oct 2025 19 | Oct 2025 | 19 |
Dec 2025 19 | Dec 2025 | 19 |
Jan 2026 19 | Jan 2026 | 19 |
BP is ranked third for NPS among its competitors. Saudi Aramco and Chevron Corporation come in first and second, with ExxonMobil coming in at #4. Among those competitors, it is the lowest valued company behind ExxonMobil.
![]() BP | ![]() Chevron Corporation | ![]() ExxonMobil | ![]() Saudi Aramco | |
| Global Ranking | #178 | #159 | #481 | #712 |
| NPS | 19 | 30 | 18 | 32 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $641.41M | $200.43B | $242.96B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated BP's NPS 8 points higher than Male customers.
BP's NPS was rated 15 by Male customers on Comparably.
BP's NPS was rated 23 by Female customers on Comparably.
BP's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 8 | Caucasian | 8 |
Hispanic or Latino -40 | Hispanic or Latino | -40 |
African American/Black 7 | African American/Black | 7 |
Asian or Pacific Islander 52 | Asian or Pacific Islander | 52 |
Native American -40 | Native American | -40 |
Other 22 | Other | 22 |
BP's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
BP's NPS was rated the highest by customers who have used BP's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 23 | Less than 1 Year | 23 |
1 to 2 Years 7 | 1 to 2 Years | 7 |
2 to 5 Years 40 | 2 to 5 Years | 40 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 16 | Over 10 Years | 16 |
Compared to its competitors, BP's NPS is rated right above ExxonMobil, and is preceded by Marathon Oil Corporation.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Western Refining | 50 |
![]() | ConocoPhillips | 40 |
![]() | Saudi Aramco | 32 |
![]() | Chevron Corporation | 30 |
![]() | Marathon Oil Corporation | 25 |
![]() | BP | 19 |
![]() | ExxonMobil | 18 |
![]() | DCP Midstream | 10 |
In the Energy and Manufacturing industry, BP's NPS is rated right above Ford Motor Company, and is preceded by Stanley Black & Decker.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Toyota | 43 |
![]() | Mercedes-Benz USA | 39 |
![]() | Honda | 37 |
![]() | Audi | 34 |
![]() | Tesla | 29 |
![]() | 3M | 22 |
![]() | Stanley Black & Decker | 22 |
![]() | BP | 19 |
![]() | Ford Motor Company | 13 |
Out of the 24 BP customer reviews 19 were positive and 5 were constructive. BP customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of BP users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated BP's Customer Loyalty score 3% higher than Female customers.
BP's Customer Loyalty score was rated the highest by Other customers, and the lowest by Native American customers.
% who answered "Yes"
BP's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 79% | 26-30 | 79% |
31-35 70% | 31-35 | 70% |
36-40 58% | 36-40 | 58% |
41-45 83% | 41-45 | 83% |
46-50 87% | 46-50 | 87% |
51-55 87% | 51-55 | 87% |
56-60 87% | 56-60 | 87% |
61-65 100% | 61-65 | 100% |
66+ 100% | 66+ | 100% |
BP's Customer Loyalty score was rated the highest by customers who have used BP's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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BP's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Hospitality industry customers.
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Compared to its competitors, BP's Customer Loyalty score is rated right above DCP Midstream, and is preceded by Chevron Corporation.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 100% |
![]() | Saudi Aramco | 84% |
![]() | ConocoPhillips | 83% |
![]() | ExxonMobil | 78% |
![]() | Chevron Corporation | 76% |
![]() | BP | 75% |
![]() | DCP Midstream | 66% |
![]() | Western Refining | 10% |
In the Energy and Manufacturing industry, BP's Customer Loyalty score is rated right below Tesla.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Honda | 86% |
![]() | Audi | 84% |
![]() | Mercedes-Benz USA | 84% |
![]() | Toyota | 83% |
![]() | Stanley Black & Decker | 82% |
![]() | 3M | 80% |
![]() | Ford Motor Company | 80% |
![]() | Tesla | 77% |
![]() | BP | 75% |
BP has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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BP’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Business and Consumer Services industry rated BP's product the highest. Reviewers from the Architecture and Planning industry rated BP the lowest at 3.7.
BP's Product Quality score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by Hispanic or Latino customers.
Female customers rated BP's Product Quality score 0.2 stars higher than Male customers.
BP's Product Quality score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 2.7 | Hispanic or Latino | 2.7 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Native American 2.9 | Native American | 2.9 |
Other 3.9 | Other | 3.9 |
BP's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 4.3 | 26-30 | 4.3 |
31-35 4.3 | 31-35 | 4.3 |
36-40 3.1 | 36-40 | 3.1 |
41-45 3.7 | 41-45 | 3.7 |
46-50 3.6 | 46-50 | 3.6 |
51-55 4.3 | 51-55 | 4.3 |
56-60 4 | 56-60 | 4 |
61-65 3.2 | 61-65 | 3.2 |
66+ 4.1 | 66+ | 4.1 |
BP's Product Quality score was rated the highest by customers who have used BP's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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BP's Product Quality score was rated the highest by Business and Consumer Services industry customers, and the lowest by Hospitality industry customers.
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Compared to its competitors, BP's Product Quality score is rated right above Western Refining, and is preceded by Chevron Corporation.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 4.5/5 |
![]() | Saudi Aramco | 4.1/5 |
![]() | ConocoPhillips | 3.9/5 |
![]() | ExxonMobil | 3.9/5 |
![]() | Chevron Corporation | 3.9/5 |
![]() | BP | 3.8/5 |
![]() | Western Refining | 3.2/5 |
![]() | DCP Midstream | 2.8/5 |
In the Energy and Manufacturing industry, BP's Product Quality score is rated right above Stanley Black & Decker, and is preceded by Audi.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Mercedes-Benz USA | 4.2/5 |
![]() | Honda | 4.1/5 |
![]() | Toyota | 4.1/5 |
![]() | Tesla | 3.9/5 |
![]() | 3M | 3.9/5 |
![]() | Audi | 3.9/5 |
![]() | BP | 3.8/5 |
![]() | Stanley Black & Decker | 3.8/5 |
![]() | Ford Motor Company | 3.5/5 |
BP has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Business and Consumer Services industry. The users from the Architecture and Planning industry think that they had the lowest ROI from BP.
BP's ROI score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers from the Arts and Entertainment industry.
Female customers rated BP's ROI score 0.3 stars higher than Male customers.
BP's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 3.4 | Hispanic or Latino | 3.4 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Native American 3.6 | Native American | 3.6 |
Other 3.8 | Other | 3.8 |
BP's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4.3 | 31-35 | 4.3 |
36-40 3.5 | 36-40 | 3.5 |
41-45 3.8 | 41-45 | 3.8 |
46-50 4 | 46-50 | 4 |
51-55 4.2 | 51-55 | 4.2 |
56-60 3.7 | 56-60 | 3.7 |
61-65 3.4 | 61-65 | 3.4 |
66+ 3.7 | 66+ | 3.7 |
BP's ROI score was rated the highest by customers who have used BP's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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BP's ROI score was rated the highest by Business and Consumer Services industry customers, and the lowest by Arts and Entertainment industry customers.
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Compared to its competitors, BP's ROI score is rated right above ExxonMobil, and is preceded by Chevron Corporation.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | ConocoPhillips | 4.3/5 |
![]() | Marathon Oil Corporation | 4.2/5 |
![]() | Saudi Aramco | 4/5 |
![]() | Western Refining | 3.7/5 |
![]() | Chevron Corporation | 3.7/5 |
![]() | BP | 3.7/5 |
![]() | ExxonMobil | 3.7/5 |
![]() | DCP Midstream | 3/5 |
In the Energy and Manufacturing industry, BP's ROI score is rated right above Stanley Black & Decker, and is preceded by Audi.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Toyota | 4/5 |
![]() | Mercedes-Benz USA | 4/5 |
![]() | Honda | 3.9/5 |
![]() | Tesla | 3.9/5 |
![]() | 3M | 3.8/5 |
![]() | Audi | 3.8/5 |
![]() | BP | 3.7/5 |
![]() | Stanley Black & Decker | 3.7/5 |
![]() | Ford Motor Company | 3.4/5 |
BP has an overall Customer Satisfaction score of 77 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
BP's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by Hispanic or Latino customers.
Female customers rated BP's Customer Satisfaction score 7 points higher than Male customers.
Very Satisfied | 36% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 7% | |
Very Dissatisfied | 11% |
Very Satisfied | 36% | |
|---|---|---|
Satisfied | 47% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 3% | |
Very Dissatisfied | 7% |
BP's Customer Satisfaction (CSAT) score was rated 76% according to Caucasian users and customers.
BP's Customer Satisfaction (CSAT) score was rated 20% according to Hispanic or Latino users and customers.
BP's Customer Satisfaction (CSAT) score was rated 84% according to African American/Black users and customers.
BP's Customer Satisfaction (CSAT) score was rated 84% according to Asian or Pacific Islander users and customers.
BP's Customer Satisfaction (CSAT) score was rated 75% according to Native American users and customers.
BP's Customer Satisfaction (CSAT) score was rated 86% according to Other users and customers.
BP's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 74% | |||||||||||||||
| 26-30 | 91% | |||||||||||||||
| 31-35 | 92% | |||||||||||||||
| 36-40 | 65% | |||||||||||||||
| 41-45 | 81% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 80% | |||||||||||||||
| 56-60 | 60% | |||||||||||||||
| 61-65 | 67% | |||||||||||||||
| 66+ | 80% |
BP's Customer Satisfaction score was rated the highest by customers who have used BP's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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BP's Customer Satisfaction score was rated the highest by Business and Consumer Services industry customers, and the lowest by Arts and Entertainment industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "BP Customer Satisfaction Score by Industry",
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}Compared to its competitors, BP's Customer Satisfaction score is rated right above ExxonMobil, and is preceded by ConocoPhillips.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Marathon Oil Corporation | 100% |
![]() | Saudi Aramco | 82% |
![]() | ConocoPhillips | 81% |
![]() | BP | 77% |
![]() | ExxonMobil | 74% |
![]() | Chevron Corporation | 69% |
![]() | DCP Midstream | 40% |
![]() | Western Refining | 0% |
In the Energy and Manufacturing industry, BP's Customer Satisfaction score is rated right above 3M, and is preceded by Mercedes-Benz USA.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Toyota | 82% |
![]() | Honda | 81% |
![]() | Mercedes-Benz USA | 80% |
![]() | BP | 77% |
![]() | 3M | 75% |
![]() | Tesla | 74% |
![]() | Audi | 74% |
![]() | Stanley Black & Decker | 70% |
![]() | Ford Motor Company | 61% |
BP has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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Houston, TX 77079-2696
https://www.bp.com
281.366.2000
BP's Customer Service score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by Hispanic or Latino customers.
Female customers rated BP's Customer Service score 0.1 stars higher than Male customers.
BP's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Native American 3.5 | Native American | 3.5 |
Other 3.7 | Other | 3.7 |
BP's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4.4 | 31-35 | 4.4 |
36-40 3.2 | 36-40 | 3.2 |
41-45 4 | 41-45 | 4 |
46-50 4 | 46-50 | 4 |
51-55 4.3 | 51-55 | 4.3 |
56-60 3.5 | 56-60 | 3.5 |
61-65 3.4 | 61-65 | 3.4 |
66+ 3.9 | 66+ | 3.9 |
BP's Customer Service score was rated the highest by customers who have used BP's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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BP's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Arts and Entertainment industry customers.
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Compared to its competitors, BP's Customer Service score is rated right above Chevron Corporation, and is preceded by ExxonMobil.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | ConocoPhillips | 4.3/5 |
![]() | Marathon Oil Corporation | 4.2/5 |
![]() | Saudi Aramco | 4.1/5 |
![]() | ExxonMobil | 3.8/5 |
![]() | BP | 3.8/5 |
![]() | Chevron Corporation | 3.7/5 |
![]() | Western Refining | 3.5/5 |
![]() | DCP Midstream | 2.8/5 |
In the Energy and Manufacturing industry, BP's Customer Service score is rated right above 3M, and is preceded by Stanley Black & Decker.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Mercedes-Benz USA | 4.1/5 |
![]() | Toyota | 4/5 |
![]() | Honda | 4/5 |
![]() | Tesla | 3.8/5 |
![]() | Audi | 3.8/5 |
![]() | Stanley Black & Decker | 3.8/5 |
![]() | BP | 3.8/5 |
![]() | 3M | 3.8/5 |
![]() | Ford Motor Company | 3.4/5 |
BP has a 3.3/5 stars for its overall company culture rated by their employees

BP scored a 19 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of BP would recommend the brand to a friend. ENPS measures how likely BP employees would recommend working at BP to a friend.
| 49% | Promoters |
|---|---|
| 21% | Passive |
| 30% | Detractors |
| 40% | Promoters |
|---|---|
| 22% | Passive |
| 38% | Detractors |
BP is ranked #178 in the Global Top 100 Brands. It ranks just behind Northrop Grumman Corporation and just ahead of Honeywell.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
176 | ![]() | Prudential | ![]() | Charles F. Lowrey | Banking and Financial Services |
177 | ![]() | Northrop Grumman Corporation | ![]() | Kathy Warden | Automotive and Transportation |
178 | ![]() | BP | ![]() | Bernard Looney | Energy and Manufacturing |
179 | ![]() | Honeywell | ![]() | Darius Adamczyk | Energy and Manufacturing |
180 | ![]() | HP Inc. | ![]() | Enrique Lores | Tech |
181 | ![]() | Tyson Foods | ![]() | Donnie King | Food and Beverages |
182 | ![]() | Dyson | ![]() | Roland Krueger | Consumer Goods |
BP is ranked #14 in the Energy and Manufacturing Industry. It ranks just behind DuPont and just ahead of Honeywell.
| RANK | COMPANY | Location | |
|---|---|---|---|
12 | ![]() | Caterpillar Inc. | Deerfield, IL |
13 | ![]() | DuPont | Wilmington, DE |
14 | ![]() | BP | Houston, TX |
15 | ![]() | Honeywell | Charlotte, NC |
16 | ![]() | John Deere | Moline, IL |
17 | ![]() | Goodyear | Akron, OH |
18 | ![]() | Dow Chemical Company | Midland, MI |