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NPS
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Micro Center
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About Micro Center's Brand
There's nothing small about the way Micro Electronics sets up shop. The company sells computers and consumer electronics in 25 Micro Center stores nationwide. Among its major competitors, Micro Center is ranked in 4th place for NPS while Costco is 1st, and Apple is 2nd.Their current valuation is $2.00B
Brand at a Glance
80%
Customer Loyalty
2.9/5
Product Quality
3/5
Pricing
2.8/5
Customer Service
Micro Center Ranking
- #4 / 4 of its competitors
Micro Center NPS
Micro Center's Net Promoter Score (NPS) is a -3 with 44% Promoters, 9% Passives, and 47% Detractors. Net Promoter Score tracks whether Micro Center's customers would recommend using the product based on a scale of -100 to 100.
Micro Center Overall NPS
| 44% | Promoters |
|---|---|
| 9% | Passives |
| 47% | Detractors |
Micro Center NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2024 -2 | Feb 2024 | -2 |
Mar 2024 -4 | Mar 2024 | -4 |
Apr 2024 -2 | Apr 2024 | -2 |
May 2024 -2 | May 2024 | -2 |
Jun 2024 -3 | Jun 2024 | -3 |
Jul 2024 -3 | Jul 2024 | -3 |
Aug 2024 -3 | Aug 2024 | -3 |
Oct 2024 -3 | Oct 2024 | -3 |
Dec 2024 -3 | Dec 2024 | -3 |
May 2025 -3 | May 2025 | -3 |
Jul 2025 -3 | Jul 2025 | -3 |
Nov 2025 -3 | Nov 2025 | -3 |
How Other Brands Compare
Micro Center is ranked #4 for NPS among its competitors. Costco and Apple come in first and second, with Best Buy coming in at third. Among those competitors, it is the lowest valued company behind Apple.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Micro Center NPS by Gender
Male customers rated Micro Center's NPS 32 points higher than Female customers.
Male
-10
Micro Center's NPS was rated -10 by Male customers on Comparably.
41%
Promoters
8%
Passives
51%
Detractors
Female
-42
Micro Center's NPS was rated -42 by Female customers on Comparably.
29%
Promoters
0%
Passives
71%
Detractors
Micro Center NPS by Ethnicity
Micro Center's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -22 | Caucasian | -22 |
Hispanic or Latino -43 | Hispanic or Latino | -43 |
African American/Black -48 | African American/Black | -48 |
Asian or Pacific Islander 45 | Asian or Pacific Islander | 45 |
Other -24 | Other | -24 |
Micro Center NPS by Age
Micro Center's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
Micro Center NPS by Usage
Micro Center's NPS was rated the highest by customers who have used Micro Center's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -48 | Less than 1 Year | -48 |
1 to 2 Years 68 | 1 to 2 Years | 68 |
2 to 5 Years -23 | 2 to 5 Years | -23 |
5 to 10 Years -23 | 5 to 10 Years | -23 |
Over 10 Years -29 | Over 10 Years | -29 |
Micro Center NPS vs. Competitors
Compared to its competitors, Micro Center's NPS is rated right below Best Buy.
| COMPANY | NPS Score | |
|---|---|---|
 | Costco | 50 |
 | Apple | 48 |
 | Best Buy | -3 |
| Micro Center | -3 |
Micro Center Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of Micro Center users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Micro Center Customer Loyalty Score by Gender
Male customers rated Micro Center's Customer Loyalty score 8% higher than Female customers.
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Male
82%
Yes
Female
74%
Yes
Micro Center Customer Loyalty Score by Ethnicity
Micro Center's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Micro Center.
81
out of 100
Caucasian
100
out of 100
Hispanic or Latino
74
out of 100
African American/Black
75
out of 100
Asian or Pacific Islander
82
out of 100
Other
Micro Center Customer Loyalty Score by Age
Micro Center's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 36-40.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 80% | 18-25 | 80% |
26-30 87% | 26-30 | 87% |
31-35 74% | 31-35 | 74% |
36-40 67% | 36-40 | 67% |
41-45 88% | 41-45 | 88% |
46-50 94% | 46-50 | 94% |
51-55 86% | 51-55 | 86% |
56-60 100% | 56-60 | 100% |
61-65 70% | 61-65 | 70% |
66+ 76% | 66+ | 76% |
Micro Center Customer Loyalty Score by Usage
Micro Center's Customer Loyalty score was rated the highest by customers who have used Micro Center's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Micro Center Customer Loyalty Score by Industry
Micro Center's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.
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Micro Center Customer Loyalty vs. Competitors
Compared to its competitors, Micro Center's Customer Loyalty score is rated right above Best Buy, and is preceded by Apple.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Costco | 89% |
| Apple | 86% |
| Micro Center | 80% |
| Best Buy | 76% |
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Micro Center Product Quality
2.9/5
Micro Center has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Micro Center Product Information
Micro Center’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Computer Hardware industry rated Micro Center's product the highest. Reviewers from the Architecture and Planning industry rated Micro Center the lowest at 2.3.
- Website
- http://www.microcenter.com/
- Company Size
- 1,001-5,000 Employees
Industry
Retail
Quick Insights into Micro Center Product Quality
Micro Center's Product Quality score was rated highest by customers who have used Micro Center's products/services for 1 to 2 Years, and rated lowest by customers from the Retail industry.
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Ranked Micro Center Product Quality the Highest
Ranked Micro Center Product Quality the Lowest
Micro Center Product Quality Score by Gender
Male customers rated Micro Center's Product Quality score 0.9 stars higher than Female customers.
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Male
2.8/5
Female
1.9/5
Micro Center Product Quality Score by Ethnicity
Micro Center's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Micro Center.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 2.4 | Hispanic or Latino | 2.4 |
African American/Black 2.4 | African American/Black | 2.4 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 2.4 | Other | 2.4 |
Micro Center Product Quality Score by Age
Micro Center's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 4 | 26-30 | 4 |
31-35 2 | 31-35 | 2 |
36-40 1.8 | 36-40 | 1.8 |
41-45 2 | 41-45 | 2 |
46-50 3 | 46-50 | 3 |
51-55 2.2 | 51-55 | 2.2 |
56-60 3.1 | 56-60 | 3.1 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.3 | 66+ | 2.3 |
Micro Center Product Quality Score by Usage
Micro Center's Product Quality score was rated the highest by customers who have used Micro Center's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Micro Center Product Quality Score by Industry
Micro Center's Product Quality score was rated the highest by Computer Hardware industry customers, and the lowest by Retail industry customers.
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Micro Center Product Quality vs. Competitors
Compared to its competitors, Micro Center's Product Quality score is rated right below Best Buy.
| COMPANY | Product Quality Score | |
|---|---|---|
| Apple | 4.3/5 |
| Costco | 4.3/5 |
| Best Buy | 3.1/5 |
| Micro Center | 2.9/5 |
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Micro Center Pricing
Micro Center ROI & Value For Money
3/5
Micro Center has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Micro Center Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Computer Hardware industry. The users from the Retail industry think that they had the lowest ROI from Micro Center.
Quick Insights into Micro Center ROI
Micro Center's ROI score was rated highest by customers who have used Micro Center's products/services for 1 to 2 Years, and rated lowest by customers from the Retail industry.
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Ranked Micro Center ROI the Highest
Ranked Micro Center ROI the Lowest
Micro Center ROI Score by Gender
Male customers rated Micro Center's ROI score 0.9 stars higher than Female customers.
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Male
2.9/5
Female
2/5
Micro Center ROI Score by Ethnicity
Micro Center's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Micro Center.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Hispanic or Latino 2.5 | Hispanic or Latino | 2.5 |
African American/Black 2.5 | African American/Black | 2.5 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 2.6 | Other | 2.6 |
Micro Center ROI Score by Age
Micro Center's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 3.7 | 26-30 | 3.7 |
31-35 2.2 | 31-35 | 2.2 |
36-40 2 | 36-40 | 2 |
41-45 2.4 | 41-45 | 2.4 |
46-50 3.4 | 46-50 | 3.4 |
51-55 2.5 | 51-55 | 2.5 |
56-60 3.5 | 56-60 | 3.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.4 | 66+ | 2.4 |
Micro Center ROI Score by Usage
Micro Center's ROI score was rated the highest by customers who have used Micro Center's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Micro Center ROI Score by Industry
Micro Center's ROI score was rated the highest by Computer Hardware industry customers, and the lowest by Retail industry customers.
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Micro Center Pricing vs. Competitors
Compared to its competitors, Micro Center's ROI score is rated right below Best Buy.
| COMPANY | Pricing Score | |
|---|---|---|
| Costco | 4.1/5 |
| Apple | 4/5 |
| Best Buy | 3/5 |
| Micro Center | 3/5 |
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Micro Center Customer Satisfaction (CSAT)
Micro Center Customer Satisfaction (CSAT) Score
54 / 100
Micro Center has an overall Customer Satisfaction score of 54 rated by its users and customers.
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Very Satisfied
40%
Satisfied
14%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
34%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Micro Center Customer Satisfaction
Micro Center's Customer Satisfaction score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Retail industry.
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Ranked Micro Center Customer Satisfaction the Highest
Ranked Micro Center Customer Satisfaction the Lowest
Micro Center Customer Satisfaction Score by Gender
Male customers rated Micro Center's Customer Satisfaction score 17 points higher than Female customers.
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49 / 100
MaleVery Satisfied | 35% | |
|---|---|---|
Satisfied | 14% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 3% | |
Very Dissatisfied | 44% |
32 / 100
FemaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 4% | |
Very Dissatisfied | 60% |
Micro Center Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Micro Center's Customer Satisfaction (CSAT) score was rated 43% according to Caucasian users and customers.
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43 / 100
Very Satisfied
27%
Satisfied
16%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
2%
Very Dissatisfied
52%
CSAT according to Hispanic or Latino
Micro Center's Customer Satisfaction (CSAT) score was rated 50% according to Hispanic or Latino users and customers.
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50 / 100
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
33%
CSAT according to African American/Black
Micro Center's Customer Satisfaction (CSAT) score was rated 29% according to African American/Black users and customers.
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29 / 100
Very Satisfied
29%
Satisfied
0%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
12%
Very Dissatisfied
53%
CSAT according to Asian or Pacific Islander
Micro Center's Customer Satisfaction (CSAT) score was rated 78% according to Asian or Pacific Islander users and customers.
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78 / 100
Very Satisfied
61%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
22%
CSAT according to Other
Micro Center's Customer Satisfaction (CSAT) score was rated 48% according to Other users and customers.
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48 / 100
Very Satisfied
43%
Satisfied
5%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
43%
Micro Center Customer Satisfaction Score by Age
Micro Center's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Micro Center.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 74% | |||||||||||||||
| 26-30 | 86% | |||||||||||||||
| 31-35 | 62% | |||||||||||||||
| 36-40 | 25% | |||||||||||||||
| 41-45 | 27% | |||||||||||||||
| 46-50 | 55% | |||||||||||||||
| 51-55 | 30% | |||||||||||||||
| 56-60 | 60% | |||||||||||||||
| 61-65 | 15% | |||||||||||||||
| 66+ | 33% |
Micro Center Customer Satisfaction Score by Usage
Micro Center's Customer Satisfaction score was rated the highest by customers who have used Micro Center's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Micro Center Customer Satisfaction Score by Industry
Micro Center's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.
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{
"title": "Micro Center Customer Satisfaction Score by Industry",
"text": "Micro Center's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.",
"bars": [
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"label": "Tech",
"groupId": 104,
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"groupId": 495,
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"scoreClassName": "",
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},
{
"label": "Computer Hardware",
"groupId": 509,
"score": 80,
"stars": 0,
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"scoreClassName": "",
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},
{
"label": "Education",
"groupId": 515,
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},
{
"label": "Government and Public Policy",
"groupId": 521,
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"scoreClassName": "",
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},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 34,
"stars": 0,
"csatScore": 34,
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},
{
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"groupId": 529,
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{
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]
}Micro Center Customer Satisfaction vs. Competitors
Compared to its competitors, Micro Center's Customer Satisfaction score is rated right above Best Buy, and is preceded by Costco.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Apple | 85% |
| Costco | 84% |
| Micro Center | 54% |
| Best Buy | 53% |
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Micro Center Customer Service
2.8/5
Micro Center has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About Micro Center's Customer Service
Address
4119 Leap Rd, Hilliard, OH 43026
Website
http://www.microcenter.com/
Phone Number
(614) 850-3675
Micro Center's Social Links
Quick Insights into Micro Center Customer Service
Micro Center's Customer Service score was rated highest by customers who have used Micro Center's products/services for 1 to 2 Years, and rated lowest by customers from the Retail industry.
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Ranked Micro Center Customer Service the Highest
Ranked Micro Center Customer Service the Lowest
Micro Center Customer Service Score by Gender
Male customers rated Micro Center's Customer Service score 0.6 stars higher than Female customers.
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Male
2.7/5
Female
2.1/5
Micro Center Customer Service Score by Ethnicity
Micro Center's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Micro Center.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 2.5 | Hispanic or Latino | 2.5 |
African American/Black 2.5 | African American/Black | 2.5 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 2.5 | Other | 2.5 |
Micro Center Customer Service Score by Age
Micro Center's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.8 | 26-30 | 3.8 |
31-35 2.1 | 31-35 | 2.1 |
36-40 1.8 | 36-40 | 1.8 |
41-45 1.8 | 41-45 | 1.8 |
46-50 3.2 | 46-50 | 3.2 |
51-55 2.2 | 51-55 | 2.2 |
56-60 3 | 56-60 | 3 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.4 | 66+ | 2.4 |
Micro Center Customer Service Score by Usage
Micro Center's Customer Service score was rated the highest by customers who have used Micro Center's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Micro Center Customer Service Score by Industry
Micro Center's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.
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Micro Center Customer Service vs. Competitors
Compared to its competitors, Micro Center's Customer Service score is rated right below Best Buy.
| COMPANY | Customer Service Score | |
|---|---|---|
| Costco | 4.2/5 |
| Apple | 4.2/5 |
| Best Buy | 2.9/5 |
| Micro Center | 2.8/5 |
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Micro Center as an Employer
4.5/5
Micro Center has a 4.5/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
Micro Center scored a -3 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of Micro Center would recommend the brand to a friend. ENPS measures how likely Micro Center employees would recommend working at Micro Center to a friend.
Net Promoter Score
-3
NPS Score
| 44% | Promoters |
|---|---|
| 9% | Passive |
| 47% | Detractors |
Employee Net Promoter Score
30
eNPS Score
| 53% | Promoters |
|---|---|
| 24% | Passive |
| 23% | Detractors |
