

Your cake, designed by you, and shipped to you within 24 hours. Among its major competitors, My Cake My Way is ranked in 2nd place for NPS while Hitpath is 1st, and Costco is 3rd.
My Cake My Way's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether My Cake My Way's customers would recommend using the product based on a scale of -100 to 100.
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2020 100 | Nov 2020 | 100 |
My Cake My Way is ranked second for NPS among its competitors. Hitpath and Costco come in first and third, with Meijer coming in at #4.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, My Cake My Way's NPS is rated right above Costco, and is preceded by Hitpath.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Hitpath | 100 |
![]() | My Cake My Way | 100 |
![]() | Costco | 50 |
![]() | Meijer | 7 |
![]() | Shari's Berries | N/A |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of My Cake My Way users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, My Cake My Way's Customer Loyalty score is rated right above Hitpath, and is preceded by Meijer.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Costco | 89% |
![]() | Meijer | 80% |
![]() | My Cake My Way | 10% |
![]() | Hitpath | N/A |
![]() | Shari's Berries | N/A |
My Cake My Way has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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My Cake My Way’s product quality score is a 5 out of 5 as rated by its users and customers.
Compared to its competitors, My Cake My Way's Product Quality score is rated right above Costco, and is preceded by Hitpath.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Hitpath | 5/5 |
![]() | My Cake My Way | 5/5 |
![]() | Costco | 4.3/5 |
![]() | Meijer | 3.5/5 |
![]() | Shari's Berries | N/A |
My Cake My Way has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
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Compared to its competitors, My Cake My Way's ROI score is rated right above Hitpath.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | My Cake My Way | 5/5 |
![]() | Hitpath | 4.5/5 |
![]() | Costco | 4.1/5 |
![]() | Meijer | 3.3/5 |
![]() | Shari's Berries | N/A |
My Cake My Way has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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Compared to its competitors, My Cake My Way's Customer Service score is rated right above Costco, and is preceded by Hitpath.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Hitpath | 5/5 |
![]() | My Cake My Way | 5/5 |
![]() | Costco | 4.2/5 |
![]() | Meijer | 3.2/5 |
![]() | Shari's Berries | N/A |
My Cake My Way has a 3.7/5 stars for its overall company culture rated by their employees

My Cake My Way scored a 100 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of My Cake My Way would recommend the brand to a friend. ENPS measures how likely My Cake My Way employees would recommend working at My Cake My Way to a friend.
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
| 44% | Promoters |
|---|---|
| 45% | Passive |
| 11% | Detractors |